August, 2023

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Prompt Engineering: A Guide for Bloggers and Content Creators

Income Diary

How To Become an A.I. Prompt Engineer, Create Irresistible Content, and Get More Customers. My good f r iend and copyw r iting buddy, Clive Cable r ecently explained he was t r ansitioning to being a P r ompt Enginee r. I had not hea r d the te r m befo r e. What is a P r ompt Enginee r? I asked Clive. He explained it was something to do with AI and it was the “futu r e” I have known Clive for some time and respect his opinion, but he was the last pe r son I expected to be emb r acin

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Lessons from 23 Years as a Self-Publishing Novelist

Jane Friedman

Photo by karina zhukovskaya Note from Jane: In the earliest days of my career, I served as managing editor of Writer’s Digest magazine, and one of the nicest parts of my job was calling up winners of our writing contests, including the National Self-Published Book Awards. John Sundman was one of the winners I called—and one of the first self-publishing authors I came to know and consider a friend.

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How To Put AI To Work for Better Content Marketing

Content Marketing Institute

Technological disruption is par for the course in content marketing. But generative AI hits differently and closer to home. These versatile tools can speed up tedious production tasks and spare writers the frustration of staring at a blank page. But you can’t just plug them in and sit back while they do all the work. The value of AI tools depends on the effort you put into them.

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What Is Guest Posting? The Key Basics Explained

iWriter

Did you know there is a specific type of content that 94% of editors are planning to consistently publish this year? There is, and it’s called guest posts. Guest posting or guest blogging is a powerful and popular strategy that writers and website owners use to increase both their domain and brand authority in one go. It can increase traffic, boost your rankings, and establish you as an expert (in some cases even a thought leader) in your niche.

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Mastering Remote Onboarding: Proven Strategies for Seamless New Hire Integration

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

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Not Making Money as a Writer? Try This…

AWAI

If you’re not making the money as you want as a writer, you should try this. It’s worked for hundreds of AWAI members… and it can work for you, too.

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How to Write Conversationally: An (Almost) COMPLETE Guide with 18 Examples

Enchanting Marketing

Gosh, Helena thinks. She’s reading her draft post. And she doesn’t like the tone of her writing at all. Why is it so hard to engage her readers? Sigh. Helena is an expert in climate change, and she’d like to write in a conversational tone … As if she’s explaining climate change to a friend while sipping an ice tea at the town plaza.

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147 Ways to Make Money Online with ChatGPT

Kristi Hines

ChatGPT and its expansive capabilities have opened up new opportunities for entrepreneurs to generate income online. Using ChatGPT plugins , anyone can leverage AI to create products, offer services, automate workflows, and tap into new revenue streams. This comprehensive guide will walk you through 147 ways to monetize ChatGPT plugins, allowing you to turn your creativity and the AI assistant into a money-making machine.

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What Is Content Repurposing? Definition, Tactics, and Examples

Blogging Wizard

Repurposing content is the solution to most of your content problems. Do you find it difficult for you to come up with new content ideas every day? Reuse existing posts.

Content 233
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We Studied Over 1 Million Domains to Find the Most Common Technical SEO Issues

Ahrefs

We looked at 1,002,165 domains to find the most common technical SEO issues. Keep reading to see what we found. These are the issues flagged the most across the 1 million+ domains.

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How to Add AdSense to Your Website

Quick Sprout

You’ve spent countless hours designing and updating your website. But you’re not getting paid for all of your hard work. … How to Add AdSense to Your Website Read More » The post How to Add AdSense to Your Website appeared first on.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Back to School in the Generative AI Era

Grammarly

We’re at the end of August, and most school districts, colleges, and universities have already begun a new academic year. For higher education in particular, the start of the 2023–24 school year feels different. In the midst of myriad challenges for the sector, including declining enrollment, admissions policy overhauls, and declining public perception, institutions enter the academic year grappling with what one of the most rapid technological advancements in decades means for learning: generat

Education 114
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How to Successfully Pitch Op-Eds and Timely Cultural Pieces

Jane Friedman

Photo by Steve Johnson on Unsplash Today’s post is excerpted from Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published by Estelle Erasmus. Writing an opinion piece (or op-ed) about a topic in the news or in the zeitgeist is one way to get the attention of editors, even if you are not an experienced writer. Almost all news outlets have op-ed sections, where writers not affiliated with the publication’s editorial board can contribute.

Editorial 101
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Things to Know Before Buying Backlinks

The Hoth

In the early days of SEO, buying backlinks was so common that it was considered good business – even though it clearly went against Google’s Webmaster Guidelines (now known as Google Search Essentials). There were plenty of directories that offered paid reviews and services that sold backlink packages in the early 2000s, and nearly every website used them.

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Landing Page Optimization: The Definitive Guide

Blogging Wizard

Landing page optimization (LPO) is an important part of digital marketing. Better converting landing pages lower your customer acquisition costs, improve user experience, and convert more website visitors to leads.

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

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Schema Markup: What It Is & How to Implement It

Ahrefs

Here’s a basic example of what the code can look like: <script type="application/ld+json"> { "@context": "[link] "@type": "Movie", "name": "Barbie", "dateCreated": "2023-07-21", "image": "[link] "director": { "@type": "Person", "name": "Greta Gerwig", "birthDate": "1983-08-04" } } </script> You can see that, … Read more ›

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Compare The Best WordPress Calendar Plugins

Quick Sprout

Want to jump straight to the answer? The best WordPress calendar plugin for most people is The Events Calendar. Do … Compare The Best WordPress Calendar Plugins Read More » The post Compare The Best WordPress Calendar Plugins appeared first on.

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What Is a Skill Set? 14 Professional Skills to Help Your Career

Grammarly

Having a strong skill set is essential for success in your personal and professional lives. But what exactly is a skill set, and why is it important? In this article, we’ll define the term skill set , explore why it’s crucial to have one, and explain how to develop and improve your own. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a skill set?

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Writing Poetry In The Dark With Stephanie Wytovich

The Creative Penn

How can you stop self-censoring your writing and share the deepest aspects of yourself with your readers? How can you break poetry out of the restraints that many try to put upon it? Stephanie Wytovich talks about these things and more. In the intro, 5 trends that are shifting the future of publishing with Monica Leonelle & Russell Nohelty; Direct Sales Strategies We Love from 36 Authors from BookBub; JFPennBooks Reading Order ; AI Training Permission from Hugh Howey ; Eleven Labs for AI voi

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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GUIDELINES FOR WRITING AN ENGAGING ESSAY: HOW TO CAPTIVATE YOUR READERS

Uni Square Concepts

Writing a compelling essay is somewhat of an art. If you are unable to hook your readers’ interest in your essay, they will not read it and your efforts can go wasted. Writing a compelling essay can take some effort.

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What is Domain Authority and How Can You Build It?

The Hoth

If you want to succeed with a Google SEO campaign, you need a strong backlink profile consisting of high-quality, trusted websites that link to your content. The proof? The top Google result contains an average of 3.8x more high-quality backlinks than positions #2 – #10. Also, countless experiments and campaigns have proved the effectiveness of acquiring high-authority backlinks for better SERP (search engine results pages) rankings.

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7 Inspiring Content Marketing Examples (And Why They Worked)

Ahrefs

To answer this question, we’ve put our Content Explorer to work. These seven examples came from filtering over 6.2B live pages in English by organic traffic and referring domains.

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Top 11 Best Branding Agencies: Recommendations You Can Trust

Quick Sprout

To help you choose the right branding partner, we reviewed 39 of the best branding agencies. We then narrowed that … Top 11 Best Branding Agencies: Recommendations You Can Trust Read More » The post Top 11 Best Branding Agencies: Recommendations You Can Trust appeared first on.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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25 Words to Take Your Résumé to the Next Level

Grammarly

Do you consider yourself detail-oriented? Passionate? A hard worker? Whatever you do, don’t tell that to the person reading your résumé. Why not? Because if they hear about one more of those, they’re going to tear the résumé into itty-bitty shreds. As attractive as those terms might seem, they’ve been on a few billion too many résumés to mean anything to hiring managers.

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What Is Local SEO and How to Optimize Your Website for It?

ThemeIsle

As a website owner, you’re always on the hunt for methods to grow your audience and elevate your business. One particularly effective tactic is local SEO. But what is local SEO exactly? In this article, we’ll clarify not only what local SEO is, but also how it operates, and the ways you can harness it for your business. The post What Is Local SEO and How to Optimize Your Website for It?

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How To Approach Dermatology Search Engine Optimization

BKA Content

How To Approach Dermatology Search Engine Optimization Millennials have passed Baby Boomers to become the United State’s largest living adult generation. As this generation grows older and seeks more healthcare services, providers must adapt to the way millennials seek healthcare. Almost half of millennials check online reviews, and 80% expect some type of online access to healthcare.

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Free Client-Getting Workshop at Noon ET

AWAI

Don’t miss your chance to sign up for today’s FREE client-getting workshop, where AWAI’s president, Rebecca Matter, will walk you through SEVEN ways you can attract quality clients, and a whole lot more!

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Why Is Content Marketing Important? 7 Reasons to Start Content Marketing

Ahrefs

We go through seven reasons why. If Billy wants to drive more traffic to his site, he doesn’t search for “Ahrefs” and buy our toolset right away. That’s because he doesn’t even know what SEO is.

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The 11 Best Influencer Marketing Agencies (Curated by Experts)

Quick Sprout

Our top pick for most is Influencer Marketing Agency (IMA) because its massive influencer network, experience in dozens of industries, … The 11 Best Influencer Marketing Agencies (Curated by Experts) Read More » The post The 11 Best Influencer Marketing Agencies (Curated by Experts) appeared first on.

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“Worse” vs. “Worst”: What’s the Difference?

Grammarly

Two commonly misused adjectives are worse and worst. Because these words look and sound similar, it can be tough to differentiate between them—especially since they both mean nearly the same thing as bad. These adjectives are used to compare two or more things, in fact, the words bad , worse , and worst all refer to degrees of unfavorability. However, their roles in sentences differ, and nailing down how they differ is essential to getting them right.

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Google’s August 2023 Core Update: What SEOs Need to Know

The Hoth

At 12:39 PM on August 22nd, 2023, Google officially announced the rollout of its newest core algorithm update. It follows the previous core update that occurred in March. Based on past updates, it should take approximately two weeks for the update to complete, so it’s vital that SEOs keep an eye on their SERP rankings and total organic traffic during the rollout.

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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.