Write Freelance
MAY 1, 2019
This guest post is brought to you by, Yamini, a freelance writer and a proud stay at home mom. Pregnancy, a new baby, and all those sleepless nights takes its toll on you. Eventually, you reach a point in time when you can take a breath of fresh air. Many a time you don’t have the luxury of resuming a regular 9-to-5 job because you are not ready to leave your little one behind.
Jeff Goins
APRIL 28, 2019
In life, there are so many decisions to make. And so it is with creative work. As is often the case, art imitates life (and vice versa). We are constantly choosing one thing over another. And this can be a real struggle for many of us.
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Neil Patel
APRIL 30, 2019
There’s a formula to SEO and as long as you follow it, you’ll get rankings. So, what’s this formula? Well, you write amazing content, optimize your code, create a great user experience, and you mix in some backlinks. Sounds simple, right? Well, the formula isn’t too complicated, but it does require hard work and patience. Now what makes SEO challenging isn’t the formula, or the time, or the patience.
Content Marketing Institute
MAY 1, 2019
It’s time to get back to the writing gym. Don’t worry if you haven’t worked out in a while, now is a great time to start. Check out these five exercises (before-and-after looks, tips, and even a couple videos to help shape your work). Continue reading → The post 5 More Exercises to Make Your Writing Powerful appeared first on Content Marketing Institute.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Moz
APRIL 29, 2019
Posted by TheMozTeam This post was originally published on the STAT blog. Keyword lists keeping you up at night? We feel you — and so does every other SEO. There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. Because we care about how much sleep you’re getting (a healthy eight hours, please), we whipped up a useful guide on our favourite way to keyword list-build, and all you need ar
ThemeIsle
APRIL 30, 2019
WordPress makes the process of setting up and running a website simple. However, keeping it active – i.e. publishing new content – is all up to you. It can be a lot of pressure to constantly post new articles, and learning how to curate content can help lighten the load. Curating content simply means sharing. The post How to Curate Content on Your WordPress Website (Automatically) appeared first on Themeisle Blog.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Content Marketing Institute
APRIL 29, 2019
A lot of people live in Expertville. Too few live in the Land of the Visionary. To truly stand out and make a bigger impact, make the move to the visionary world – and be inspired by these real-life examples. Continue reading → The post How to Stand Out in an Overpopulated World of Content Marketing Experts appeared first on Content Marketing Institute.
Moz
MAY 1, 2019
Posted by BrianChilds “Does Moz offer a certification?”. Educating the marketing community about SEO is one of our core values here at Moz. I worked at an agency prior to joining the team back in 2016, and much of what I learned about how to deliver SEO to our clients came from reading the Moz Blog and watching MozCon videos. In 2016, one of Moz’s entrepreneurial product managers, Rachel Moore , launched a new catalog of SEO coursework called Moz Academy.
Content Marketing Institute
APRIL 30, 2019
Want your content marketing program to be more successful? Don’t be oblivious to process. Get your hands dirty by exploring and optimizing the process of content marketing. And here’s how to begin – with some Agile thoughts. Continue reading → The post Try These 5 Agile Marketing Values to Sharpen Your Content Process appeared first on Content Marketing Institute.
Content Marketing Institute
MAY 2, 2019
A press pack or media kit sounds simple and obvious for public relations pros pitching media to write about a company. But many marketers don’t think about how a press kit can be helpful to their content promotion. Here’s what you need to know. Continue reading → The post Deliver a Better Pitch to Get Your Content Noticed by Media appeared first on Content Marketing Institute.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Content Marketing Institute
MAY 3, 2019
NASCAR dads. Soccer moms. Millennials. Those words conjure images of a person or group. Are they stereotypes or personas? Does it matter? And how does it all fit with your content marketing? Ten marketing experts share their thoughts. Continue reading → The post Do You Think Stereotypes and Personas Are Synonymous? appeared first on Content Marketing Institute.
Moz
APRIL 30, 2019
Posted by cheryldraper High fives and fist bumps for each and every person who took the time to pitch their hearts out for this years’ six community speaker spots — a whopping 130 entries were submitted! Our selection committee read, watched, and researched, whittling things down to a shortlist of top contenders and then read, watched, and researched some more to determine if a potential speaker and their talk would be a perfect fit for the MozCon stage.
Moz
MAY 2, 2019
Posted by McDermott Wouldn't it be nice if you had an easy way to learn about your competitor's deepest and darkest secrets? An ethical way to peer inside their business — anytime you wanted? Your competitor's review portfolio provides you with just that. And conducting an audit of their portfolio will give you precious, must-have data that competitors are simply unwilling to share.
Moz
MAY 2, 2019
Posted by DiTomaso Contrary to popular belief, SEO and PPC aren't at opposite ends of the spectrum. There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. In this week's edition of Whiteboard Friday, we're thrilled to welcome Dana DiTomaso as she explains how you can harness the power of both SEO and PPC for a better Google experience overall.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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