Nick Ursborne
MAY 15, 2023
Too many freelancers believe it’s enough to find a niche that seems “OK”, and just dive in. Not so. If you want your freelance business to be as profitable, productive and enjoyable as possible, there are five elements you need to consider. Element #1: Find a niche where competition from other freelancers is low. This is the process of finding the “gap”, which was the topic of an earlier post.
Caroline Gibson
MAY 14, 2023
A freelance copywriter recently told me that he’d provided some copy for a new client who then ghosted him. ‘But did you ask your client to sign your terms?” I asked. “Did you get a down payment from them?” I continued. Sadly, his answer was “No” and “No”. And this misfortune had happened to him not once but twice in the last few weeks. Next time you’re asked to provide a quote for a brilliant project then pull together a sizzling proposal — which includes an estimate that you’re happy with and
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BKA Content
MAY 18, 2023
How To Create a Landing Page: The Complete Guide Building effective landing pages is essential for B2B and B2C businesses. The question, however, is why and how are they so vital to your website? Simply put, landing pages can tell you a lot about your customers and the channels you should be prioritizing for maximum profits. The trick is learning how to create a landing page that moves people to action.
Smart Blogger
MAY 15, 2023
Are you grappling with the ever-evolving world of SEO copywriting? You’re not alone! It’s a powerful tool that, when wielded correctly, can skyrocket your site’s visibility. But here’s the kicker: understanding its nuts and bolts can be as tricky as a Rubik’s Cube. From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Ahrefs
MAY 15, 2023
No matter your line of work, people are searching for your business online. Let’s look at a few reasons why search engine optimization (SEO) is important.
Blogging Wizard
MAY 17, 2023
With the launch of ChatGPT and other AI-driven writing tools, the two main questions that bloggers have been asking have been: I am not going to be one of the.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
The Write Life
MAY 15, 2023
Writers write, right? They spend their days drafting, rewriting, and finalizing and their nights dreaming about perfectly crafted sentences and what’s next. But what writers may not realize is if they go too long without a break, they’ll show signs of their dedication with a writer’s callus. If you prefer writing outlines and drafts by hand, you may have experienced a writer’s callus before.
Grammarly
MAY 17, 2023
Are you confused about the difference between a curriculum vitae (CV) and a résumé? You’re not alone. They’re both used to apply for jobs, and on the surface they look similar. Many people even use these terms interchangeably, but they actually have different meanings and serve different purposes. In this guide, we’ll explore the differences between a CV and a résumé to help you understand which one to use.
Blogging Wizard
MAY 19, 2023
How many professional creators are there? How many creators are there total? How much do creators earn per sponsored post, and what other income streams do they use? In this.
Content Marketing Institute
MAY 18, 2023
How you engage with your audience’s positive and negative feedback can make a difference in how people feel and think about your brand. That’s why you need to craft a feedback engagement strategy.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Jane Friedman
MAY 16, 2023
Photo by RDNE Stock project Today’s post is by publisher and author L.L. Barkat ( @llbarkat ) of Tweetspeak Poetry. If you’re an author who’s been using Mailchimp to grow your list and improve sales, it might be time to ditch Mailchimp and move to Substack. This is a big decision. I understand. After all, as a small publisher, I recently made the decision to move our Every Day Poems publication to Substack, and it took some real work to successfully do so.
Grammarly
MAY 19, 2023
Nonetheless and nevertheless appear to be similar words, but they have slightly different meanings. Nonetheless means “in contrast to something that happened or was said.” Nevertheless means “in spite of something happening.” Here, we’ll give you some tips on how to remember the difference between nonetheless and nevertheless in your writing. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly Nonetheless vs. nevertheless The definition of nonetheless
Blogging Wizard
MAY 19, 2023
Music blogs come in all shapes and sizes. That’s why in this post, we’re rounding up the best music blogs from around the web. We try to cover every base.
Content Marketing Institute
MAY 19, 2023
Among the magic announcements from Google this past week came an almost throwaway line that should pique marketers’ interest and response. Here’s a hint: It has to do with AI and search.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
ThemeIsle
MAY 17, 2023
Silo structures can make it easier for readers to find and navigate your online content. They also enable search engines to crawl your pages more efficiently. For those reasons, you may be wondering how they work and whether you can implement them on your website. In this post, we’ll take a closer look at silo structures and their benefits. We’ll also examine some websites that use this type of site architecture.
Article Writing
MAY 15, 2023
When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. According to the Content Marketing Institute , “Eighty percent of marketers report success in achieving brand awareness, with 75% say it builds credibility/trust and 70% say their content marketing educates audiences.
Smart Blogger
MAY 15, 2023
Are you on a quest to master the art of persuasive writing? You’re in the right place! In today’s digital age, copywriting courses can be your golden ticket. They can launch a lucrative career or skyrocket your business. How? By teaching you how to craft compelling marketing copy. Messages that resonate with your audience and drive them to take action.
Content Marketing Institute
MAY 16, 2023
You can’t tie a baseball player’s stats directly to team wins. And you can’t connect a direct line from brand awareness to the bottom line. But that doesn’t mean you can’t measure the impact of brand awareness on the customer journey.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
Jane Friedman
MAY 17, 2023
Todays post is by author and editor Julie Gray. As a writer and a developmental editor, I experience the same highs and lows as the writers I work with. Trying to get an agent and a book deal seems like looking for a needle in a haystack. It’s easy and understandable to get frustrated and give up. Likewise, publishing independently sounds like a confusing marathon without any guarantee of actual sales.
Ahrefs
MAY 14, 2023
In this article, we’ll define what a single-page website is, review whether it is good or bad for SEO, and run through some top SEO tips for single-page websites.
Publishing Trends
MAY 17, 2023
Every month, Publishing Trends runs fiction international bestsellers lists from four territories–France, Germany, Italy, and Spain. This month, our four regular territories are joined by two more: Brazil and Singapore. Those books that have been published in English are listed with their official English-language title. All others are translated as literally as possible from the original.
Content Hacker
MAY 19, 2023
As you embark on your blogging journey, the question of “What should my first blog post be about?” might feel daunting. The blank blog draft can intimidate anyone, whether or not you’re a writer. So, what should you write about for that first, all-important post? Remember, blogging brings HUGE wins for all kinds of businesses, big and small: Consumers are 131% more likely to buy from a brand after reading its content.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
The Hoth
MAY 18, 2023
High-quality links have been a big deal for SEO strategies ever since Google’s inception in 1998. Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. Larry Page and Sergey Brin wanted their search engine to center around citations – where you point to others’ work to build up your own – and the concept of link–building was born.
Article Writing
MAY 18, 2023
The ultimate goal of content marketing is offering your target audience information and materials that will engage them and motivate them to choose your business. This will expand your audience and grow your business. Seems easy, right? Often, companies will simply share general content to please everyone. But let’s be honest: you can’t win them all.
AIIP
MAY 16, 2023
By Denise Carter and Chris Cochran (Editor’s note: In the coming weeks and months, the AIIP Connections Blog will present highlights from the annual conference held in April 2023.) The Association of Independent Information Professionals (AIIP) announced its award recipients on April 29th during the recently concluded annual conference (AIIP 2023), a hybrid event featuring… Read More » The post AIIP Honors Members at 2023 Awards Ceremony appeared first on AIIP Connections Blog.
ContentWriters
MAY 17, 2023
If you’ve learned how to connect to an audience over social media, you likely learned organically. That means you create a post on your brand’s account, there’s a conversation, and people respond. Handling social media for your brand allows you to present yourself and your own business in a curated, authentic way. While you might already think about #hashtags and keywords that describe your business, the expertise of your company, and your topic, you can amp up the engagement with your aud
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
Blogging From Paradise
MAY 13, 2023
As a lesser percentage of bloggers piddles in their pantaloons over: using AI to make money blogging on auto pilot losing their business […]
Ahrefs
MAY 16, 2023
Each marketing funnel is split into three stages: Today, we’ll be talking about top-of-the-funnel marketing. Top-of-the-funnel marketing refers to the marketing strategies and tactics used to create awareness of your brand or product.
Grammarly
MAY 15, 2023
Imagine starting every day with a positive mindset and can-do attitude. Rather than pulling the covers over your head and retreading yesterday’s problems, you focus on the good things ahead. Of course, unrelenting positivity isn’t realistic or always helpful, but there is a tool that can elicit greater happiness and optimism in your daily approach to life: the gratitude journal.
Publishing Trends
MAY 19, 2023
Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. How have publishers reacted to the increasing number of book bans in Florida and across the South? What is the future of ghostwriting ? How has TikTok influenced the book publishing industry?
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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