Express Writers

JANUARY 31, 2023

It can be an important tool to improve conversion rates on landing pages, blogs, and other types of content. Conversion Rate Experts ran a case study for Crazy Egg that compared a short vs. long landing page. They ran an A/B split test to gauge which page had a higher conversion rate.

Copywriter 95

Copywriter Copywriting Landing Page Persuasion 95

Content Marketing Institute

AUGUST 20, 2018

Many marketers mistakenly think long-form content is too daunting for readers. BuzzSumo and Moz famously analyzed over 1 million blog articles and found over 2,000 words to be a sweet spot for engagement. Blog articles over 2,000 words are a sweet spot for engagement via @buzzsumo @moz #research. Click To Tweet.

Long Form Content 99

Long Form Content Copy Copywriter Copywriting 99

Content Hacker

FEBRUARY 22, 2023

A product content strategist is someone who works with companies to create a content strategy for a product. They develop effective ways to shape the customer experience of a product through storytelling and engaging copywriting. In the course of their job, the product content strategist must: Research customer needs.

Portfolio 90

Portfolio Content Education Storytelling 90

Content Hacker

FEBRUARY 4, 2024

You don’t need wizard-level skills — just some solid know-how and elbow grease can skyrocket engagement with every post you publish. Table Of Contents: What is Content Optimization? In this context, the content featured on your website, blog posts, and landing pages becomes an integral part of your overall marketing strategy.

Content Marketing 73

Content Marketing Brand Marketing Content 73

Freelance Magic

JANUARY 3, 2023

It depends on how much value a content type brings to your client. . Similarly, research reports, long-form blogs, and landing pages help clients bring more revenue or visibility to their company—making them highly lucrative. Choose what you value and look for it in your high-paying clients.

Freelance 130

Freelance Portfolio Agency Contractor 130

Kristi Hines

AUGUST 4, 2023

With the following 46 AI-powered tools and features, you can leverage AI to simplify workflows, improve efficiency, generate engaging content, and drive better business outcomes. It is designed to empower marketers to ideate, compose, and perfect their content at an unprecedented speed.

Marketing 130

Marketing Utilities Recruitment Social Media 130

Backlinko

JUNE 2, 2023

All you need to do is input a small amount of information, such as some keywords, and Jasper generates your content for you. Generating long-form content is also straightforward. Once you’ve written a sentence or a paragraph, Jasper has enough information to produce high-quality content.

Content 67

Content Landing Page Ad Copy Copy 67

Smart Blogger

MAY 25, 2023

It’s a crafted blend of creativity, psychology, and market savvy that’s designed to catch your attention, engage your interest, and guide you towards a specific outcome. It engages readers on an emotional level, appealing to their desires, needs, and aspirations. But the importance of copywriting extends even further.

Copywriter 76

Copywriter Copywriting Copy Persuasion 76

Neil Patel

MAY 27, 2021

Increased exposure means increased sales and can lead to higher quality engagement. That said, the simplicity of these ads can feel limiting to marketers used to creating long-form content. Digital brands that want a specific type of customer or client can benefit from a national presence.

Ads 119

Ads Script Advertising Long Form Content 119

The Ethical Copywriter

FEBRUARY 10, 2022

Lots of copywriters also write long-form content like blog posts and articles too. Not every piece will be trying to persuade – you might also be trying to build trust, engage or inspire your customers. A copywriter is someone who writes marketing materials for companies.

Copywriter 52

Copywriter Copywriting Copy Projects 52

The Hoth

FEBRUARY 20, 2024

Websites can establish topical authority by creating engaging content that aligns with Google’s E-E-A-T (experience, expertise, authoritativeness, and trustworthiness) Quality Rater Guidelines. You’ll be able to confirm this with longer dwell times, comments, more newsletter sign-ups, and more conversions.

SEO 59

SEO Medical Digital Marketing Keywords 59

Smart Blogger

MARCH 10, 2023

Long-form Blog Posts or Ultimate Guides These types of posts aren’t fluffy 500-word ones written off the top of your head, but instead, detailed, well-researched posts over 2,000 words in length. Long-form content writing has a conversational and accessible writing style.

Freelance 134

Freelance Writing Finance Script 134

Article Writing

OCTOBER 29, 2022

It serves as a convincing lede in long-form content, such as blog posts, and engages your audience quickly in ads, email copy, and social media posts. Whether you’re writing a blog post or an ad, stories sell. Learn how to interview people and write a compelling narrative. Know Your Value. Devote Time to Your Headline.

Copywriter 131

Copywriter Copywriting Copy Proofreader 131

Neil Patel

JANUARY 31, 2022

E-commerce marketing covers every aspect of driving engagement and awareness of your brand. Do they prefer short videos on TikTok or long-form content on YouTube? Pay attention to how much engagement they get from followers as low engagement can indicate most of their followers are bots. Not quite.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Intergrowth

NOVEMBER 6, 2022

Skip ahead to view our industry-specific content marketing guides: Content Marketing for SaaS businesses | Content Marketing for Ecommerce Businesses | Content Marketing for Insurance Businesses | B2C Content Marketing. Why Invest in Content Marketing? Hiring content marketers is a smart investment.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Intergrowth

MARCH 5, 2023

Long-Form and Short-Form Content Long-form content refers to posts and articles that are more than 1000 words (2000-3000 on average). Short-form content should have a target word count of 300–600 words. The key to content marketing is quality. Does It Mean What You Think It Means?

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Contently

MAY 9, 2024

Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning. Pay particular attention to your title page, too.

Proofreader 119

Proofreader Writing Recruitment Brand 119

Contently

DECEMBER 14, 2022

By developing yourself as a thought leader, the prospect will spend more time reading your company’s content when they have a question and hopefully convert or refer their friends to you when they need it. Contently’s Tone Analyzer helps ensure your writers use the right style and voice to engage your audience.

Editorial 105

Editorial Content Lead Generation Brand Awareness 105

ProBlogger

JULY 28, 2016

I’ll link to it in today’s show notes as well because Tim does go on to talk a little bit more about long form content which, the two elements for him, evergreen and long form content. Today, I just want to really focus in on evergreen content. That’s certainly a powerful approach.

Content 32

Content Blog Blogging Social Media 32

ProBlogger

JULY 28, 2016

I’ll link to it in today’s show notes as well because Tim does go on to talk a little bit more about long form content which, the two elements for him, evergreen and long form content. Today, I just want to really focus in on evergreen content. That’s certainly a powerful approach.

Blogger 32

Blogger Social Media Long Form Content Publisher 32

ProBlogger

FEBRUARY 6, 2017

You wanna get people engaged, and the best way to get people engaged with you is to get them to subscribe in some way to connect with you in some way. I do talk about the pros and cons of series versus a long form content in episode 149. You may even just stop this podcast right now and get into Google Analytics.

Blog 33

Blog Blogging Blogger Social Media 33

CoSchedule

JANUARY 6, 2023

Step 2: Plan Your Projects Once you know your product’s positioning and messaging, you can start coming up with ideas that communicate them in engaging and persuasive ways. For example, one product mockup or paragraph of copy can easily be adapted and used across multiple emails, landing pages, and social media posts.

Script 52

Script Social Media Landing Page Projects 52

ProBlogger

FEBRUARY 6, 2017

You wanna get people engaged, and the best way to get people engaged with you is to get them to subscribe in some way to connect with you in some way. I do talk about the pros and cons of series versus a long form content in episode 149. You may even just stop this podcast right now and get into Google Analytics.

Blog 21

Blog Blogging Blogger Social Media 21

ProBlogger

FEBRUARY 6, 2017

You wanna get people engaged, and the best way to get people engaged with you is to get them to subscribe in some way to connect with you in some way. I do talk about the pros and cons of series versus a long form content in episode 149. You may even just stop this podcast right now and get into Google Analytics.

Blog 20

Blog Blogging Blogger Social Media 20

Contently

DECEMBER 29, 2022

Build a Strong Content Distribution Strategy. If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. know the content is published so they can share it with their professional networks.

Publisher 145

Publisher Publishing Publishing Landing Page 145

CoSchedule

FEBRUARY 27, 2023

link] landing page for all their blog content What Makes the Shopify Blog Great? The first thing that stands out is its variety of content. Engage with readers. link] writes about controversial topics and utilizes short, unique content rather than long form content.

Creativity 98

Creativity Blog Blogging Food 98

Content Marketing Institute

NOVEMBER 6, 2017

That means creating great cornerstone content – content that’s so rich you can repurpose it and use it to engage customers throughout your sales funnel and to encourage a variety of actions. White papers are among the best types of cornerstone content. This also helps us with user/reader engagement. Credibility.

SEO 110

SEO Social Media Content Landing Page 110