Content Marketing Institute

JUNE 8, 2018

While there are a multitude of ways to create truly memorable and compelling content, I believe documentary storytelling has amazing potential, partly because I see so few brands using the format well. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. 4 Secrets of Great Storytellers.

Storytelling 100

Storytelling Content Entertainment Script 100

Smart Blogger

MAY 26, 2023

Content writing aims to inform, entertain, or inspire, often part of a content marketing strategy. Experiment with different formats, be it blogs , social media posts, or ad scripts. Observe how language is used to persuade, entertain, and inform. While both involve writing, they serve different purposes.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Shorthand Content Marketing

MAY 8, 2022

They offered a mixture of seasonal weather forecasts, useful household hints, entertaining puzzles, and other amusements for the reader. The idea of providing valuable, entertaining, desirable information for free (or a low cost) to attract attention to a business or brand is at the core of all content marketing.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

Verblio

DECEMBER 16, 2022

Storytelling, creativity, and entertainment in content. You have an element of entertainment without using fluffy language. We’re copywriters, but we’ve got novelists, job story writers, script writers, playwrights, musicians, YouTubers, actors. .” Joel Klettke, Founder of Case Study Buddy.

Agency 52

Agency Marketing Content Copy 52

Content Marketing Institute

JANUARY 15, 2018

It doesn’t entertain. ” Frank Strong, owner, Sword and the Script Media. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. It doesn’t add value. It doesn’t answer a question. “The hinge here is the audience. Negativity. Robb Hecht, adjunct marketing professor, Baruch College.

Content 111

Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

JANUARY 9, 2018

Now, Simon delves deeper into how you can translate what Visa and Click2View learned about video into your own visual storytelling. Simon and his colleagues recommend considering the following factors when casting real people (not influencers) in any factual video-based storytelling: Look at authenticity, not reach.

Storytelling 101

Storytelling Script Food Agency 101

Content Marketing Institute

OCTOBER 2, 2018

OK, maybe writing this article as a comic script isn’t such a great idea, even if prose is at a disadvantage when discussing such a visual medium. DarrenSanch #storytelling Click To Tweet. That being said, it is possible for smaller publishers to approach storytelling for a client in this way. storytelling Click To Tweet.

Storytelling 91

Storytelling Pharmaceutical Brand Prose 91

ProBlogger

MARCH 7, 2011

This kind of nuanced, multi-level storytelling can also convert a good blog into a great one. One of the most masterful aspects of The Muppet Show is that Henson and his team were able to write jokes that were horrible, and then they made fun of their own jokes in their script. Here are some ideas on how to blog Muppet Show -style.

Storytelling 40

Storytelling Blog Blogging Script 40

Neil Patel

MARCH 10, 2021

Many people tend to focus on the other aspects of creating a video: script, casting, storyboarding, etc., Instead, think about the mood you want to create from the get-go while you’re still working on the script and other essential basic elements of your campaign. One of the best ways to enhance your message is through storytelling.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

ProBlogger

MARCH 17, 2012

The trick is to make a video clip that is not only inspiring and entertaining, but also interesting to watch. Change the volume according to where the emphasis is in your script. Tony is a motivational expert and storytelling guru—and he’s generating great content. So how do you create a really great video?

Script 39

Script Storytelling Entertainment Text 39

Content Marketing Institute

JANUARY 16, 2018

If your business is thinking about indulging its inner technophile, let these cool content examples from intrepid brands inspire you to swallow the red pill and enter the Matrix-like world of machine-driven storytelling. Then, there’s 19Crimes, a wine-and-spirits brand that built its marketing platform around compelling storytelling.

Brand 103

Brand Content Storytelling Editorial Team 103

Content Marketing Institute

OCTOBER 24, 2017

As with any content effort, your video-based storytelling needs to be supported by a deliberate, strategic plan. Once the viewer is hooked by some fun storytelling, the rest of the video explains how the app solves the characters’ problems and even shows a few features. Write a script your audience will want to follow.

Script 103

Script Content Storytelling Social Media 103

Contently

DECEMBER 21, 2022

Video workflows will include steps for storyboarding, scripting, production, and the appropriate approvals. If you can entertain, delight, and express gratitude for them, you’ve made a real emotional connection and can call your year a wrap.

Social Media Copy 64

Social Media Copy Freelance Script Social Media 64