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How to Write Seductive Sales Copy Like Apple [2022 Edition]

Enchanting Marketing

But its sales copy is almost as seductive as its design. Write for both scanners and readers. Copywriting tip: To write for both scanners and readers, create a clear information hierarchy. To be persuasive, it’s not enough to explain the features, advantages, and benefits of your product. Follow the FAB formula.

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How To Use ChatGPT To Critique Your Sales Copy and Get More Clients

Income Diary

How To Use ChatGPT To Critique Your Sales Copy and Get More Clients By Clive Cable I recently wrote some landing page copy to launch a new ad agency. Keep in mind I’ve been writing Lead Generation messages since 1990. You don’t know what great copy looks like. Automotive Technician versus copy. Why is that?

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How to Take Your Readers on a Journey (& Tell the Truth): 3 Universal Writing Lessons

Enchanting Marketing

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. How does their copy engage? So, if you want to learn from the best, don’t just study sales copy. Read good writing, too. It’s sales copy.

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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings. As you can see, Emma still has plenty of writing and rewriting to do.

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How to Write What People Actually Want to Read: A 4-Step Process

Enchanting Marketing

Writing is just so hard. She wishes she could write as if she were chatting with a friend. Heather rereads her favorite quote by Kurt Vonnegut, stuck to her monitor on a yellow Post-it note: Write to please just one person. Pick the right ideas If you’re wondering who I am writing for … Of course, it’s you. At her desk.

Writing 281
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8 Ways to Get Powerful & Persuasive Client Testimonials (+ Examples)

Ashleyn Writes

Let’s talk about your sales copy and your sales pages, because the copy on that offer page is gonna make or break your website launch, your offer launch, whatever it is you’re putting out there, and finally sling it. BUT at some point you need to shut up a little bit. Let’s jump in!

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How to Prod, Poke, and Fire Up Your Readers: 8 Science-Backed Tips for Impactful Writing

Enchanting Marketing

We try to figure out why their writing is so powerful, and then apply the same techniques to our own writing. But good writing is not just about emulation and intuition. Science backs up a lot of writing advice. Birchard summarizes the latest brain research on language processing and how it applies to impactful writing.

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