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How to Target Generation Z Through Paid Ads

Neil Patel

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. In order for your ads to be successful, you need to understand the demographics and characteristics of Gen Z so you can tailor your campaign accordingly.

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Three Key Things Successful Bloggers Do to Build Their Blogs Into Businesses

ProBlogger

It can help you sell to your audience, build traffic, and build a sense of community. It’s like the “ad blindness” that came after banner ads were first introduced in 2004–05. For instance, back in 2017 on Digital Photography School we found that adding an exit pop-up boosted our sign-ups by 30–40%. Email is so important.

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How to Leverage the 80/20 Rule for Blogging Success

ProBlogger

In 2002, then-CEO of Microsoft Steve Ballmer announced that the 80/20 rule was not only applicable to the company’s product features – it applied to bugs, as well. He spends four times as many hours promoting his content (including both new and old writings). Sujan Patel says “ Spend less time creating and more time promoting.”.

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How I Created My Profit Streams and Became a Full-Time Blogger

ProBlogger

I started blogging in late 2002. That helped me rank in Google, which brought me a small audience. And in that same year I learned how to communicate and engage with that audience. And in that same year I learned how to communicate and engage with that audience. And in my first year I earned… nothing. Not at all.

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PB153: How I Diversified My Blogging Income and Became a Full Time Blogger

ProBlogger

In today’s episode, I am going to walk you through the last 13 years of my life, and through the timeline of how I have added income streams over time. November 2002 – I get an email from a friend that says, check out this blog. Google AdSense – Text based ads that I started putting on my blog. Paid speaking.

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Finding Readers Week: Corinne Talks Commenting, Engagement, and Are Forums Right For Your Blog?

ProBlogger

I knew nothing about growing an audience or how to promote myself. Call me an idiot, but during my first year of blogging I went against one of the most common blogging tips: I didn’t use Twitter to promote my blog. Point of difference: Adding forums for your readers. I only started blogging late December 2012.

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192: 3 Key Things Bloggers Do to Grow Their Blogs into Businesses

ProBlogger

In today’s lesson, I want to talk about some of the things that successful bloggers are doing to increase the conversions on their website and to guarantee their success not only as bloggers to build an audience but also to help them to build a business and to make money from their blogs. There’s a rule distinction there.

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