How to Write Sales Copy When the Standards Don't Apply | Men With Pens
Men With Pens
MARCH 30, 2010
These folks needed a sales page to sell their product, and since James is a ridiculous rock freak, he was falling all over himself to oblige. And the next time you have sales copy to write for a client where the standards – money and success – really do apply, ask yourself why customers want them for and for what purpose.
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