The Creative Penn

DECEMBER 25, 2022

Joanna Penn: Hello everyone, and welcome to the Alliance of Independent Authors Advanced Self-Publishing Salon with me, Joanna Penn, and Orna Ross. I got much more serious about poetry publishing, which was much more fun and much better integrated with the busy schedule that I had in those years. Transcript of the discussion.

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Creativity Publisher Publishing Publishing 98

BKA Content

OCTOBER 10, 2022

In 2008, companies that maintained or increased marketing budgets experienced three and a half times more brand visibility than competitors that didn’t. With consumers relying on ad blockers to improve their internet experience, companies need alternative ways to attract buyers.

Digital Media 52

Digital Media Government Advertising Social Media 52

Quick Sprout

JULY 12, 2022

Founded in 2008 Custom strategies Cost-effective & confidential Highly intuitive. They prioritize cost-effective methods to bury negative remarks and promote a positive image. NetReputation conceptualizes, creates, and posts content on owned assets through their online platform and creates a publishing schedule.

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Management Medical Healthcare Hospitality 139

The Creative Penn

MARCH 27, 2023

With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. You can now get all of these on my Bundle page on CreativePennBooks.com in ebook and paperback, and I'm adding audio bundles as well.

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Retail Projects Social Media Sales 98

The Creative Penn

APRIL 24, 2023

Plus, Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing your Career by Jason Feifer; The future of publishing is now on the Dialogue Doctor podcast; Content vs connection [Jay Acunzo on Twitter ]; Why I'm focusing on being an AI-assisted artisan author; Death of an Author, from Pushkin Press.

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Content Marketing Institute

MAY 31, 2018

Editor’s note: The following is adapted from the author’s book, Digital & Marketing Asset Management: The Real Story of DAM Technology & Practice , published by Rosenfeld Media and copyright by Real Story Group. But it doesn’t only have to be ad content. contentstrategy Click To Tweet.

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Management IT Digital Media Digital Marketing 104

The Creative Penn

JANUARY 22, 2023

I want to come back on the waiting to win the lottery thing because I feel that that actually has a parallel in publishing, in that people are like, oh, well, this one book, if I just get the agent, if I just get the book deal, if I just get the film deal, or the TV deal, I will make a million , and I can retire. But it's okay with me.

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ProBlogger

MARCH 2, 2022

Recently, I’ve been exploring five strategies that I’d employ to promote my blog if I were starting all over again. I said earlier in the series that I’m assuming ‘great content’ is being added to the hypothetical new blog that we’re promoting.

Content 26

Content Blog Blogging Social Media 26

The Creative Penn

AUGUST 14, 2023

In the intro, investment firm KKR will buy Simon & Schuster [ Publishing Perspectives ]; Subscriber Surge Giveaways [ Written Word Media ]; Key Book Publishing Paths [ Jane Friedman ]. This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system.

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The Creative Penn

DECEMBER 19, 2022

What has changed in the publishing industry over the last few years? This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. She's also an award-winning publishing commentator, writer, editor, professional speaker and teacher.

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Publisher Publishing Publishing Sales 98

ProBlogger

OCTOBER 28, 2021

The Money Hungry Blogger – There’s nothing wrong with monetizing your blog but if someone arrives at your blog and there is NOTHING but ads above the fold of your blog you might want to have a think about the first impression you’re creating. This post was first published on Jun 27, 2008 and updated Oct 28, 2021.

Blogger 32

Blogger Search Engine Optimization Social Media Engineering 32

ProBlogger

OCTOBER 28, 2021

The Money Hungry Blogger – There’s nothing wrong with monetizing your blog but if someone arrives at your blog and there is NOTHING but ads above the fold of your blog you might want to have a think about the first impression you’re creating. This post was first published on Jun 27, 2008 and updated Oct 28, 2021.

Blogger 31

Blogger Search Engine Optimization Social Media Engineering 31

ProBlogger

OCTOBER 28, 2021

The Money Hungry Blogger – There’s nothing wrong with monetizing your blog but if someone arrives at your blog and there is NOTHING but ads above the fold of your blog you might want to have a think about the first impression you’re creating. This post was first published on Jun 27, 2008 and updated Oct 28, 2021.

Blogger 31

Blogger Search Engine Optimization Social Media Engineering 31

Smart Blogger

JUNE 13, 2024

Affiliate networks are middlemen connecting bloggers and entrepreneurs (“publishers”) with companies (“merchants”) offering affiliate program opportunities for their products or services. Through a single portal, affiliate networks give the publisher access to numerous affiliate programs. What is an Affiliate Network? Absolutely.

Promotion 105

Promotion Communication Publisher Publishing 105

ProBlogger

MARCH 20, 2017

It helps you see at a glance your traffic details and the relationship between number of published posts and traffic. In my case, I was blogging about fitness since 2008 so I knew the industry very well and I believe this is one of the reasons that the blog’s traffic increased so quickly. Step 1: Get to know your niche.

Blog 54

Blog Blogging Keywords SEO 54

The Creative Penn

AUGUST 7, 2023

In the intro, The Hotsheet useful newsletter; Book publishing is broken ; In the US, the Federal Trade Commission is about to launch the antitrust lawsuit against Amazon [ Politico ] and a thought experiment; The Authors Guild trains authors on AI tools , and so does the IPG , and so does Publishers Weekly. Ricci: Thanks, Joanna.

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Ads Marketing Retail Publisher 98

ProBlogger

JULY 18, 2019

The piece of content you publish today can potentially have a positive impact on people in ten years’ time. If I review a new camera, I can probably promote it on social media for a couple of months before it becomes less relevant. For example, some of my podcast episodes started out as pieces I’d already published on the blog.

Content 33

Content Blog Blogging Social Media 33

ProBlogger

DECEMBER 12, 2012

Forced to close her real estate business in November 2008 because of the mortgage meltdown, Susan launched her digital information business in January 2009 with a mere $200 in startup capital. Published nearly four years ago, it still makes $600-$3,000 a month in online sales. Buy some cheap ads on Google to promote your product.

Electronics 45

Electronics Blog Blogging Sales 45

The Creative Penn

JUNE 26, 2023

Show Notes Changes in publishing and marketing for nonfiction authors over time and what still works How to stand out and build your community Content marketing and long-term marketing strategies Deciding what nonfiction book to write—should you stay in your lane? I sent proposals to three publishers, and Wiley gave me a book deal.

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ProBlogger

SEPTEMBER 4, 2010

When you pitch a post or idea, it should be something that has not been published on your blog or any other blog. Lesson: Once your post is published, your work is not finished. Assist with promotion. Lesson: Before pitching a post or idea, ask yourself what you’re offering and how you’re adding to the blog. Paris Hilton.

Post 38

Post Blogger Promotion Publisher 38

ProBlogger

JULY 21, 2011

And we were doing our best to monetize the site with your typical affiliate programs, text link ads and PPC campaigns. For details about the fledgling Tripawds site, don’t miss my submission for the 2008 ProBlogger Video Mashup. We give users 25MB of upload space for their free blogs which display banner ads.

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Landing Page Ads Promotion Sales 41

The Creative Penn

JANUARY 6, 2023

In the intro, publishing trends for 2023 [ Written Word Media ]; Apple AI narration ; ChatGPT into Bing [ The Verge ]; Comments on Audible [ Brandon Sanderson , Audiblegate ]; TikTok ban and problems [ Reuters , Rolling Stone ]; my Pilgrimage Kickstarter. Different ways to monetize your brand to make ads profitable. So it's weird.

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Advertising Marketing Ads Social Media 98

ProBlogger

AUGUST 23, 2012

I gambled that a) I could ask guest posters to take a full week’s worth of posts, b) I could trust them to send them to me in one fell swoop, a week ahead of time, so I could get everything coded appropriately (including adding my own affiliate links) and c) that their choices would not sell out by the time the post went live.

Blogger 39

Blogger Hospitality Consulting Blog 39

ProBlogger

DECEMBER 30, 2011

As Michael Stelzner said at Blogworld, “You’re not a blogger, you’re a publisher!”. Her book, Blog Post Promotion , is extraordinarily in-depth for a book at its price point, and is something I’d strongly recommend to those who need help getting more attention for their posts. Alexis Grant. Colin Wright.

Blogger 52

Blogger Storytelling Social Media Consulting 52

ProBlogger

OCTOBER 15, 2018

Then I started using WordPress to run the site around 2008, which is where this breakthrough story I’m going to share with you picks up. I had no consistent publishing plans, so posts had widely varying topics and quality. Instead, their published site is the equivalent of a first draft for a book.

Blogger 26

Blogger Content Social Media Search Engine Optimization 26

The Creative Penn

AUGUST 21, 2023

In the intro, Kobo Plus expands to audiobooks in Australia & New Zealand; Thoughts on the changing publishing environment based on Thrillerfest Audios (well worth buying!), What specifically got me into publishing, was my wife decided to write some books, some nonfiction books about styling. So welcome to the show, Joe.

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Insurance Creativity Advertising Publisher 98

Express Writers

MARCH 7, 2023

This is the highest amount in the history of the CMO survey (since 2008). This is especially relevant with the decline of traditional marketing mediums like television and radio ads. Content distribution: Once your content is published, the chances of someone reading or viewing it are somewhat low unless you distribute or promote it.

Content Marketing 81

Content Marketing Marketing Content Content Creation 81

The Creative Penn

FEBRUARY 13, 2023

Tell us a bit about you and how you got into writing and publishing. And then I started learning the lessons of how to professionally publish a book, and to publish a book well, and market a book well , and sell books and market with my book. Honoree: Hi, I'm so happy to be here. Joanna: I'm so excited to talk to you again.

Marketing 98

Marketing Publisher Publishing Publishing 98

Income Diary

APRIL 2, 2024

The company controls China’s biggest mobile instant messaging service and its subsidiaries provide media, entertainment, the internet and mobile phone value-added services. In October 2017, Magic Leap announced the partnership with online comic book publisher Madefire. He was promoted to Vice President of Development in 1965.

Engineering 52

Engineering Finance Education Entertainment 52

The Creative Penn

FEBRUARY 24, 2023

From the headlines this week, “Sci-fi publisher Clarkesworld halts pitches amid deluge of AI-generated stories.” [ The Guardian ] and “Hundreds of AI-written books flood Amazon.” [ The Independent ]. Here are the highlights and the full transcript is below. But as ever, the headlines are clickbait and we need to have a more nuanced approach.

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Text Creativity Publisher Publishing 98

The Creative Penn

NOVEMBER 7, 2022

Ada-Ari talks about how she writes, publishes and markets her children's books based on African folk tales and African languages in the USA. This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. How can you market books for children?

Marketing 98

Marketing Writing Social Media Publisher 98

Men With Pens

DECEMBER 8, 2009

If you have quality content and the marketing prowess to promote it, then by all means charge. The Guardian explains their stategy very well: [link] O’Reilly TOC also provided in 2008 (this how long this discussion has been going) some insight… How Do Publishers and Authors Get Paid in a “Free&# World?

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Blogger Post Publisher Publishing 48

The Creative Penn

OCTOBER 8, 2023

This podcast is sponsored by Written Word Media , which makes book marketing a breeze by offering quick, easy and effective ways for authors to promote their books. So first up— Tell us a bit more about you and how you got into writing and publishing. That was 2008, and it just never stopped. Joanna: Wow. I am burned out.

Writing 98

Writing Projects Writer Sales 98

ProBlogger

NOVEMBER 7, 2016

Mark started blogging in 2008 in the dating space, before pivoting to personal development in 2011. MM: Before I started my dating advice blog back in 2008, I had been arguing about politics and culture and music and technology on internet forums for years. And every article should be adding something useful or interesting to it.

Blog 41

Blog Blogging Blogger Writer 41

The Creative Penn

MARCH 3, 2024

With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. It was about 2009 that we launched Bookvault, and that was to serve our traditional publishers that we'd been working with, mainly in the academic sector.

Retail 52

Retail Copy Publisher Publishing 52

Smart Blogger

AUGUST 9, 2023

But, you have everything you need to become one of those seemingly lucky people who do get picked, who do decide to self-publish, who do finally get it done and achieve their dream of being an author. In 2008, Ries started a blog, and one of his first posts was entitled The Lean Startup. So let’s go for it!

Blog 59

Blog Blogging Proofreader Consulting 59

ProBlogger

JANUARY 13, 2013

DSG: I started in 2008. So 2008 and 2009, it was really for local entrepreneurs in St. Also, we’re constantly working on ways to promote our content in a higher way. That’s really the best way anything spreads, not asking people, “Can you promote this for me?” It’s better to ask “How can I promote and help other people?”.

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Blog Blogging Promotion Advertising 41