article thumbnail

Michael Lewis (Once Again) Tells the Biggest Story in Finance

Jane Friedman

Michael Lewis hit the story of a lifetime when he published his bestselling book, The Big Short , about the 2008 subprime mortgage crisis. Before writing The Big Short , Lewis was already regarded as a world-class storyteller. It was the ultimate setup. Plus, he had the advantage of coming from a career in finance.

Finance 72
article thumbnail

Why We Write: A Story About AI and a Sentient Toaster Oven

Ann Handley

Source: Claudio Schwarz on Unsplash A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox ; you’ll love it. * * * My friend Paul shared his out-of-office email with me. ChatGPT4 had written it. Or… ? Which is it?

Writing 107
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Answer 25 FAQs on Content Marketing

Content Marketing Institute

Yet, to be truly creative – and offer something different and worthwhile – we need to deliberately do activities that make the greatest difference. To be truly creative, we need to deliberately do activities that make the greatest difference. Does your brain spontaneously combust creativity? Michele Linn , Mantis Research .

article thumbnail

Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

You can find more future of creativity topics here. The other thing I'd say is, you are talking to me 15 years after I started writing, and I do still have my early YouTube videos on my YouTube channel, which is the Creative Penn with a double N. Here's one from 2008! So, I started my blog, The Creative Penn, in December 2008.

article thumbnail

Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

You can find more future of creativity topics here. The other thing I'd say is, you are talking to me 15 years after I started writing, and I do still have my early YouTube videos on my YouTube channel, which is the Creative Penn with a double N. Here's one from 2008! So, I started my blog, The Creative Penn, in December 2008.

article thumbnail

Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

DarrenSanch #storytelling Click To Tweet. But they’re missing the point, which is: There is a richness to this type of visual storytelling that transcends cultures and time and can really get that call to action that you’re looking for.”. HANDPICKED RELATED CONTENT: 4 Secrets of Great Storytellers. storytelling Click To Tweet.

article thumbnail

20 Bloggers to Watch in 2012

ProBlogger

Maria Popova describes herself as “interestingness curator and semi-secret geek obsessed with design, science, storytelling and combinatorial creativity” She is the editor of the much-loved Brain Pickings , which she described as a “a destination for indiscriminate curiosity.” Maria Popova. Kristi Hines.

Blogger 53