Remove 2013 Remove Ads Remove Engagement Remove Social Media
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10 Technology and Social Media Documentaries For Marketers

Neil Patel

Watching a social media or marketing documentary gives you insights you never get in a class and spells out the pros and cons better than any course ever could. The Social Dilemma. Additionally, it examines the effects of social media on people’s mental health and how it affects society as a whole. The Great Hack.

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How to Target Millennials Through Paid Ads

Neil Patel

This confusing picture makes it challenging to target millennials through paid ads, but don’t let it put you off. Let’s look at who millennials are and how you can use that data to create targeted ads that will convince them to convert. However, these insights need to inform your paid ad strategy.

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The Definitive Guide to Twitter Marketing in 2024

Smart Blogger

Think of Oreo’s instant response during the 2013 Super Bowl blackout. Engagement over Broadcasting : Twitter’s real power lies in its two-way communication. So, as you venture into this fast-paced Twitter-sphere, remember it’s not just about tweeting; it’s about engaging, resonating, and making each character count. Innovation?

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The Definitive Guide to Online Reputation Management

Neil Patel

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. What if your employees are not social media savvy? — Alex Goot (@alexgoot) March 13, 2013. confession.

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19 Strategies That’ll Help You Become an Influencer

Neil Patel

Interest in influencer marketing has skyrocketed 90x since 2013. What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. But that dropped from 65% in 2015, and other social channels still have validity. Conversations don’t end on social media.

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How to Define Your Target Audience in 6 Simple Steps (2023)

Smart Blogger

In fact, billions are wasted in ad spend every year from advertisements that fail to engage the target audience. How can we engage our customers after a sale to learn more about them? And, finally, make sure you know where to find your customers: What social platforms are they on? What blogs do they read?

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The Ultimate Guide to Using UTM Parameters

Neil Patel

This means that UTMs stick around and can give misleading data for cross-platform social media sharing. There’s a potential solution – cleaning the URLs by stripping UTM codes at the end, once sharing on one social platform has occurred. You can also use it in your display ad campaigns to identify aspects of your audience.