ProBlogger

MARCH 6, 2017

Mistake #1: Not Knowing Your Target Audience. If you do not know who your target audience is – how do you produce the right content? No, you don’t need to be a psychic to identify your audience! Exploring the audience of a competitor can give you a fresh perspective on your blog. Web Analytic / SEO Tools. Persona Tool.

Blog 55

Blog Blogging Advertising Utilities 55

Buffer

NOVEMBER 13, 2023

Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers? Over Black Friday weekend in 2017, the UK-based luxe skincare brand launched 14,600 special edition orangutan soaps at £8.25

Marketing 122

Marketing Social Media Retail Search Engine Optimization 122

Neil Patel

OCTOBER 6, 2021

That level of engagement is almost unheard of. To take advantage of this, Gary Vee promotes his Snapchat account using his unique QR code and direct instructions: With Snapchat, you can generate a unique QR code that is shareable to anyone you send it to. Snapchat is a highly engaged platform. billion times in 2017.

Social Media 127

Social Media Content Creation Engagement Promotion 127

Neil Patel

MAY 4, 2021

While I enjoy my time on certain channels more than others, I don’t play favorites when engaging with my audiences. Each channel has a different audience (and audience size) expecting different content. She’s very active with her followers, but can’t possibly engage individually with all 1.2

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Contently

FEBRUARY 16, 2023

At the end of the day, content marketers must nurture readers throughout a buyer’s journey, driving them down the funnel and engaging with them at every stage. As NLP evolves and becomes more sophisticated, experts predict the market will reach over $43 billion by 2025 —14 times its size in 2017. Display expertise.

SEO 134

SEO Search Engine Optimization Content Keywords 134

Neil Patel

JANUARY 13, 2021

It’s an audience that can’t be ignored. I regularly tweet and use my Twitter account to promote my blog posts and other content. It’s an audience worth paying attention to, even if only a small percentage can see any given tweet. To succeed on Twitter, you’ll need an engaged following that responds and retweets your content.

Social Media 137

Social Media Promotion Media Brand Awareness 137

Neil Patel

MARCH 31, 2021

While Twitter was once exclusively a thought-sharing platform, the channel has evolved, becoming a source of limitless audience reach for the savvy marketer. That whitepaper you shared on LinkedIn might have seen a lot of engagement, but it may not perform well on Twitter. Share Different Content Types. Your walls talked. Use Visuals.

Text 145

Text Brand Awareness Social Media Landing Page 145

Smart Blogger

JULY 30, 2023

Statista also projects the number of emails sent daily to increase from 269 billion in 2017 to 376 billion by 2025. With an email strategy, you control what your target audience sees. Promotional emails for your products and services. That can lead to improved customer engagement and conversion rates. Crazy, right?

Marketing 89

Marketing Social Media Copywriter Copywriting 89

The Hoth

JANUARY 5, 2023

Instead, you need to release relevant content that directly impacts your target audience and compels them to take further action through CTAs and strong messaging. . Here are some content ideas that will keep your subscribers and customers engaged: Ask for feedback . Promote new discounts, deals, and promotional offers.

Writing 100

Writing Marketing Education Text 100

Neil Patel

NOVEMBER 23, 2020

Step 3: Identify Your Skincare Marketing Audience. Marketing your products without knowing your audience inside and out is like tossing out messages in a bottle. Once you know your audience, you’ll see how you should talk to them, what issues they care about, what influencers they follow, and where they are on social media.

Brand 138

Brand Marketing Social Media Agency 138

The Hoth

NOVEMBER 3, 2022

It will come down to your target audience, their demographics, and the type of content they like to consume. . It proved to be a phenomenon amongst gen Z’ers, which led ByteDance to acquire the company and merge it into TikTok in 2017. . No matter what your business does, there’ll be an audience for it on YouTube.

Marketing 105

Marketing Entertainment Education Content Creator 105

Neil Patel

JANUARY 27, 2021

People want high quality, useful, relevant, and engaging content about things that matter to them. You have to promote and measure. Today, it’s more about comments, shares across multiple channels, discussion, and action – or engagement with your stuff – and conversions. They don’t want spam clogging their inbox.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

The Write Life

DECEMBER 5, 2022

Ready to monetize your website, engage with other brands, and give your readers new opportunities? Affiliate marketing is a way for writers to earn a commission based on their promotion of a product or service with a different company. billion in 2017. 2 – Pay per action: Marketers want their audience to take action.

Website 64

Website Marketing Writing Sales 64

ProBlogger

JANUARY 24, 2017

Those that knew how to write an engaging and actionable article made waves quickly and efficiently. Alienating your existing or potential audience is a surefire way to drive your traffic into the ground. I mean tell a story that your audience hasn’t heard before. But let’s make 2017 different. Screw the rules!

Blog 48

Blog Blogging Creativity Brand Awareness 48

ProBlogger

JANUARY 24, 2017

Those that knew how to write an engaging and actionable article made waves quickly and efficiently. Alienating your existing or potential audience is a surefire way to drive your traffic into the ground. I mean tell a story that your audience hasn’t heard before. But let’s make 2017 different. Screw the rules!

Blog 47

Blog Blogging Creativity Brand Awareness 47

Smart Blogger

NOVEMBER 2, 2022

In 2017, 57% of people aged 16-64 reported discovering brands through celebrity endorsements. They also regularly engage with their social media followers. BetterHelp has one with YouTubers Super Carlin Brothers , who promote the service in many of their videos. 20+ Examples of (Effective) Social Proof. Celebrity Endorsements.

Brand Awareness 99

Brand Awareness Social Media Food Promotion 99

Neil Patel

DECEMBER 8, 2020

In 2017, Facebook launched its answer to the burgeoning streaming video market: Facebook Watch. From here, you can bulk upload videos, crosspost to different pages, schedule posts, consolidate engagement, and monetize. Facebook is all about personalized content, and Facebook Watch lets you upload videos right to your target audience.

Script 129

Script Engagement Ads Content Creator 129

Article Writing

NOVEMBER 1, 2022

Before you launch, research how your customers are likely to engage with the product. Surveys and interviews of your testers can give you a snapshot of your ultimate audience. The more your audience understands about the story behind your product, the more they’ll appreciate the final results. How Engaging Are Your Posts?

Social Media 59

Social Media Engagement Advertising Utilities 59

Neil Patel

FEBRUARY 15, 2021

Proximity.Directory’s Q1 2017 Report also noted that beacons are the most popular proximity technology in the industry. Beacons Promote Effortless Engagement and Data Transmission. Once the mobile app is downloaded, you can push messages to your audience without having to jump through hurdles.

Manufacturing 145

Manufacturing Retail Hospitality Communication 145

Smart Blogger

JUNE 5, 2023

Mastodon Mastodon was launched in 2017 as an open-source alternative to Twitter, and has a similar feel and functionality. Who Should Use Minds A content creator who loves the idea of earning and using cryptocurrency to promote their work. Number of Users 2.5 Vero Vero is a social media platform focused on music, video and other art.

Social Media 111

Social Media Content Creator Utilities Agency 111

Buffer

NOVEMBER 13, 2023

Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers? Over Black Friday weekend in 2017, the UK-based luxe skincare brand launched 14,600 special edition orangutan soaps at £8.25

Marketing 52

Marketing Social Media Retail Search Engine Optimization 52

Content Marketing Institute

JANUARY 31, 2018

Consider these findings on its engagement benefits from Edison Research’s 2017 Podcast Consumers report: Listener growth is strong: The percent of monthly podcast listeners has increased from 21% to 24% of the population year over year. Podcasting can be an intimate way to interact with your audience, says @joderama.

Brand 105

Brand Storytelling Creativity Content Marketing 105

Content Marketing Institute

FEBRUARY 14, 2018

When it comes to promoting this vast variety of library activities and resources on social media, the Public Library of Cincinnati and Hamilton County has experimented with content for each platform, from Instagram to Pinterest to Snapchat, setting goals for each one and choosing to focus on those that prove to be most effective.

Social Media 98

Social Media Content Creativity Content Marketing 98

The Creative Penn

APRIL 29, 2024

Join the community at Patreon.com/thecreativepenn Dan Blank helps authors develop a human-centered approach to marketing through his book, Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience , as well as his podcast, The Creative Shift , and his coaching and consultancy services at WeGrowMedia.com.

Marketing 52

Marketing Social Media Creativity Publisher 52

Neil Patel

APRIL 9, 2021

It can lead to increased customer engagement and can help close the sale. Google opened its post feature it to all businesses in 2017. The Seattle Mariners are a great example of how a brand is using Google Posts to promote highlights of their games. Speak directly to your audience.

Sales 145

Sales IT Text Retail 145

ProBlogger

JANUARY 2, 2017

An Alternate Resolution to Transform Your Blogging in 2017 . Further Resources on An Alternate New Year’s Resolution That Will Transform Your Blogging for 2017. If you’re looking at the New Year, 2017, and wondering how to make it the best year for your blog, I hope this episode will help you do just that. Happy New Year!

Blog 29

Blog Blogging Blogger Social Media 29

ProBlogger

MAY 11, 2017

It seems like a bizarre tip to mention in 2017, but according to a recent survey from BaseKit, 91% of all small businesses do not have a mobile optimised site. First things first, outline your target audience lifecycle. Make sure you set it as either your brand name or a keyword that your audience will associate with you.

Audience 49

Audience Marketing Text Brand 49

BKA Content

FEBRUARY 17, 2023

Amazing Product Description Examples The 10 brands featured below have figured out how to write a product description that attracts their target audience, just like content writing agency professionals do. That varies by product and target audience. This can create brand loyalty and make you feel relatable to your audience.

Manufacturing 91

Manufacturing Agency Keywords Copywriter 91

Express Writers

NOVEMBER 15, 2022

By being strategic with the kind of content you’re creating, you stand a better chance of boosting visibility and engagement. Since social media generates awareness for your brand through exposure to a wider audience, optimization lets you capitalize on that. Your content should still center the interests of your target audience.

Social Media 52

Social Media Media Content Copy 52

Content Marketing Institute

DECEMBER 7, 2018

According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. From a simple “Thank you for signing up for our newsletter” to “You have items in your shopping cart,” emails offer you an opportunity to keep your customers informed and engaged. Social media promotion: Zapier.

Content Marketing 96

Content Marketing Proofreader Marketing Editorial Team 96

ContentWriters

OCTOBER 14, 2022

In 1900, singer and actress Hilda Clark were featured in Coke’s ads (some of which were on tin trays – an early form of practical product promotion) as the 20th century began. Pepsi experienced a marketing failure in 2017 when model Kendall Jenner offered Pepsi to a police officer amid protests in its commercials.

Ads 98

Ads Food Marketing Advertising 98

Content Marketing Institute

OCTOBER 22, 2017

HANDPICKED RELATED CONTENT: How to Take an Audience-First Approach to Your Content. Outbound marketing consists mainly of promotional messages that try to tell consumers how great a brand, product, or service is. That’s because there are other ways to engage with brands – better ways (*cough* content marketing *cough*).

Content Marketing 111

Content Marketing Persuasion Marketing Content Creation 111

Content Marketing Institute

MAY 22, 2018

You continually roll the dice in hopes of earning enough trust, credibility, and experience to persuade your audience to embark on a journey alongside your brand. Virginia Aquarium (@VAAquarium) January 25, 2017. What’s even more powerful than creating online presentations to promote your brand’s value? Want proof?

Content Marketing 99

Content Marketing Marketing Content Storytelling 99

ProBlogger

JANUARY 2, 2017

An Alternate Resolution to Transform Your Blogging in 2017 . Further Resources on An Alternate New Year’s Resolution That Will Transform Your Blogging for 2017. If you’re looking at the New Year, 2017, and wondering how to make it the best year for your blog, I hope this episode will help you do just that. Happy New Year!

Blog 20

Blog Blogging Blogger Social Media 20

Neil Patel

MARCH 30, 2023

Facebook allows you to create a custom audience, but many people don’t realize this. The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. Let’s begin!

Ads 113

Ads Landing Page Advertising Copy 113

Content Marketing Institute

JANUARY 12, 2018

In 2017, I traveled more than 185,000 miles working with enterprises to operationalize nascent (or broken) content marketing strategies. I went through my 2017 client notes, and, over the course of the year, I worked directly with 30 companies. Let me explain. Today’s integrated marketing strategy isn’t.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

Moz

AUGUST 7, 2019

2017 - Sept. In my current space, Unified Communication as a Service ( UCaaS ), some of the CPCs have nearly doubled since 2017, with many keywords hovering close to $300 per click. January 2017–June 2018. However, I firmly believe that the homepage redesign (in July 2017) was a tremendous enabler of growth.

Media 49

Media SEO Keywords Sales 49