Content Marketing Institute

JULY 6, 2018

Paolo Mottola, managing editor at REI Co-op and the 2017 Content Marketer of the Year, has demonstrated again and again how content can drive more than interest and engagement – it can drive action. REI’s content mix includes everything from blog posts to video how-to’s and from short films to, more recently, podcasts.

Content Marketing 103

Content Marketing Marketing Content Retail 103

Neil Patel

JANUARY 27, 2021

Craig Davis , the former Chief Creative Officer at marketing communications firm J. SMBs that blog generate 126% more lead growth than their non-blogging counterparts. 38% of marketers publish new content at least weekly, while 91% of the most successful business bloggers publish at least once per week.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Content Marketing Institute

DECEMBER 5, 2018

To find fresh research, limit your searches to a recent time span: Search for industry terms to see the research published in that time frame. I’m not suggesting you read multiple books during the research phase for every blog post. A good book on your subject acts as a lens to view that world, sparking your creativity.

Content Creator 99

Content Creator Content Creativity Content Marketing 99

The Creative Penn

NOVEMBER 20, 2022

How can we shift our mindset to thinking about a long-term creative career? This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. What can we do now that will make our future selves happy? Dorie Clark gives some ideas for playing the long game.

Publisher 98

Publisher Publishing Publishing Creativity 98

Neil Patel

DECEMBER 26, 2020

For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. If you want, you can create blog posts that discuss information relevant to the event. Take a look at the Inbound 2017 event page from years ago. Need some ideas of what to share?

Promotion 145

Promotion Social Media Content Creation Ads 145

The Subversive Copy Editor

JANUARY 16, 2023

Many manuscripts are in good enough shape for submission; the publisher will commission a professional copyedit when the book is under contract. __. This blog will end in February! They know when to enforce strict writing rules and when to fudge in a creative context. Note to Readers. The archives will remain here.)

Proofreader 52

Proofreader Writer Editorial Publisher 52

Kayleigh Moore

JANUARY 6, 2022

This offering makes it easy for videos, audio recordings, or podcasts to be turned into narrative-style blog posts. I cut my reporting work back quite a bit this past year, pitching and publishing just a few pieces on retail trends and sustainable fashion over the past 12 months. Want to read past year-in-review posts?

Retail 130

Retail Consulting Freelance Food 130

The Creative Penn

FEBRUARY 24, 2023

After many years of people saying, “AI can never be creative, AI could never write fiction (i.e. How can we use the tools to achieve our creative purpose in an ethical manner, and understand that we need to curate, edit, and take responsibility for any usage? Here are the highlights and the full transcript is below.

Text 98

Text Creativity Publisher Publishing 98

The Creative Penn

OCTOBER 30, 2023

How can you reinvigorate your writing process, breathe life into your backlist, and prepare your author business for the rollercoaster that is publishing? This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. Tracy Cooper-Posey gives her tips.

Management 98

Management Retail Promotion Sales 98

Smart Blogger

NOVEMBER 2, 2022

In 2017, 57% of people aged 16-64 reported discovering brands through celebrity endorsements. This includes photos, videos, audio, reviews, ratings, comments, or blog posts. Influencers consistently create and publish popular web content. Reach out to your clients for approval before posting their logos on your site.

Brand Awareness 99

Brand Awareness Social Media Food Promotion 99

The Creative Penn

JUNE 19, 2023

With its detailed reports on how to improve your writing and integration with Scrivener amongst other software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Damon: It is a decade in indie publishing, right? The writing thing really came about because of indie publishing.

Copy 98

Copy Sales Publisher Publishing 98

Content Marketing Institute

DECEMBER 7, 2018

No matter how far AI advances go, software will never replace a human for crafting an insightful and meaningful blog post. According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. No one post can provide all relevant tools in the space. What tasks do you automate?

Content Marketing 96

Content Marketing Proofreader Marketing Editorial Team 96

Content Marketing Institute

NOVEMBER 1, 2017

If it’s a blog post every other Wednesday, write the due date and commit to it. Publishing every day – or even a few times a week – is time-consuming. HANDPICKED RELATED CONTENT: You Are Publishing Too Much (and Failing). Value creativity and craft in content output. Click To Tweet. ask yourself why.

Manufacturing 95

Manufacturing Content Marketing Marketing Editorial 95

Content Marketing Institute

NOVEMBER 12, 2017

It certainly can’t write a creative story (yet), but here’s a look at a few sentences written by Quill around the performance of mutual funds: The energy sector was the main contributor to relative performance, led by stock selection in energy equipment and services companies. The Washington Post and Heliograf.

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

Buffer

JULY 27, 2017

We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. We have published more than 1,000 posts—and we’re honored to receive more than 1.5 sessions in May 2017. sessions in May 2017. million visits every month.

Editorial 52

Editorial Social Media Blog Blogging 52

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Efficiency: Building your team’s creativity, planning, and productivity.

Creativity 106

Creativity Content Marketing Marketing Content 106

Quick Sprout

DECEMBER 6, 2022

I use header tags for all my websites and blog posts. Start Blogging. Blogging is great for your business. But here’s another example that illustrates what I’m talking about from a blog post I wrote about generating leads on Twitter: All my facts are citations from authority sources. Fix Any Broken Links.

SEO 143

SEO Keywords Search Engine Optimization Social Media 143

The Creative Penn

FEBRUARY 27, 2023

Write and publish what you want, get paid every day for your books, and control your customer data and relationships. With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher.

Landing Page 98

Landing Page Ads Publisher Publishing 98

Content Marketing Institute

DECEMBER 21, 2018

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. Make Blue Ocean Shift the first step in reinvention.

Content Marketing 87

Content Marketing Storytelling Marketing Content 87

Smart Blogger

MARCH 14, 2023

If you’re serious about blogging, building an audience, and monetizing your blog content, you need to set up your blog on a rock-solid foundation. You’re browsing the world wide web, and you see a headline for a blog post that catches your attention. Write Your First Blog Post! You need WordPress.

Blog 111

Blog Blogging Social Media Blogger 111

The Creative Penn

DECEMBER 5, 2022

How can you change your mindset to one of creative abundance and productivity? In the intro, publishing year in review [ Kris Rusch ]; how you can use ChatGPT with examples; Collaborative writing with AI [ Andrew Mayne ]; Open AI usage guidelines ; Ethical AI usage for authors [ ALLi ]. Dan Padavona talks about these topics and more.

Ads 98

Ads Social Media Writer Publisher 98

Neil Patel

FEBRUARY 16, 2021

That means you want search engine spiders to find your new content as quickly as possible after you hit publish. Doing your best to publish valuable, interesting, and useful content and then doing everything you can to make sure that your potential customers see it. Where will it be published? Here’s an example.

Website 141

Website Search Engine Optimization Social Media Engineering 141

Content Marketing Institute

NOVEMBER 20, 2017

For instance, according to one report Paul points to, Coca-Cola is “ditching flesh and blood creatives in favor of software algorithms in an experiment to see whether AI bots have what it takes to beat their human masters.”. It has more than tripled its ROI and increased its customer base by 30%,” as reported in this article in March 2017.

Marketing 105

Marketing Content Agency Content Marketing 105

Verblio

DECEMBER 15, 2022

With that in mind, here are two tips to keep in mind whichever tool you try: Nothing an AI writing tool generates should be published without review. If you’re using it to write a blog post, you’ll walk through a few steps in their Blog Writer tool: Provide a topic and keyword. Have it generate title options.

Writing Services 52

Writing Services Writing Content Keywords 52

ProBlogger

JANUARY 26, 2022

We’ve all seen article headlines that read “ Here’s How I Make $24,343 Per Month Blogging from Home” or “ I Was Able to Quit My Job After Blogging for Two Weeks. But the negative byproduct of these headlines is that people incorrectly assume that you can make money laying on your sofa and writing a couple of blog posts each week.

Blog 48

Blog Blogging Lead Generation Social Media 48

ProBlogger

DECEMBER 13, 2023

Affiliate blog posts for the win That was my mind-set. If I wanted to earn money, I had to monetize as much as I could without of course making my blog appear spammy. Convincing your mind to finish a blog post although it tells you to stop right now. I was still waiting for the blog to properly take off.

Blog 53

Blog Blogging Education Blogger 53

ProBlogger

JANUARY 6, 2017

If you’ve done your end-of-year blog audit , you’ll be in an even better position to kick-start your best year yet, so make sure you’ve got that sorted before you go through this list – it will give you a fantastic indication of where you can improve and what bits need working on the most. Go get ’em tiger!

Editorial 49

Editorial Social Media Blog Blogging 49

ProBlogger

JUNE 1, 2017

Attracting and retaining an email list that ultimately turns into customers means finding creative ways to get in front of them and continually providing value. Even in 2017, content remains one of the most effective ways to convert clicks into customers but not just any content. 4: Best Practices for On-Site E-mail Signups.

Social Media 51

Social Media Media Landing Page Education 51

Content Marketing Institute

NOVEMBER 19, 2017

No matter how large or small your business is, or how experienced you are in content marketing, these recently published books can help you take your content marketing to the next level. During 2017, there has been a flood of practical, relevant, and well-written content marketing books for marketers of all levels of experience and expertise.

Content Marketing 107

Content Marketing Marketing Manufacturing Content 107

ProBlogger

JANUARY 6, 2017

If you’ve done your end-of-year blog audit , you’ll be in an even better position to kick-start your best year yet, so make sure you’ve got that sorted before you go through this list – it will give you a fantastic indication of where you can improve and what bits need working on the most. Go get ’em tiger!

Editorial 42

Editorial Social Media Blog Blogging 42

ProBlogger

OCTOBER 9, 2017

Further Listening on 4 Realities of Blogging All Bloggers Need To Talk About. 167: My Million Dollar Blog Post (and How Procrastination Almost Stopped me Writing It). The first thing that I want to talk about is that it’s hard to be creative every day. The same thing is true of your creative muscles.

Blogger 44

Blogger Content Creator Construction Blog 44

ProBlogger

NOVEMBER 28, 2017

In my head I had an almost infinite list of blog posts I wanted to write. This habit has allowed me to transform my travel blog, and I’ve published more high-quality posts than I ever had before. But it has made a huge difference to my blog over the past year. At least, that’s what I told myself.).

Blog 47

Blog Blogging Freelance Projects 47

ProBlogger

JANUARY 9, 2017

Our motivations and rewards are often more than the sum of our blog parts on paper – it can lead to so many brilliant new opportunities, friends, and fulfilment. Open your mind to the possibilities, and think about where you want to go that blogging can help take you. Why You Should Start a Blog in the New Year.

Blog 53

Blog Blogging Manufacturing Retail 53

ProBlogger

JANUARY 26, 2022

We’ve all seen article headlines that read “ Here’s How I Make $24,343 Per Month Blogging from Home” or “ I Was Able to Quit My Job After Blogging for Two Weeks. But the negative byproduct of these headlines is that people incorrectly assume that you can make money laying on your sofa and writing a couple of blog posts each week.

Blog 26

Blog Blogging Lead Generation Social Media 26

ProBlogger

MAY 16, 2017

Here’s how: Step #1: Remember That Consistent Blogging Doesn’t Mean Frequent Blogging. Perhaps, right now, you can’t realistically commit to publishing posts on a frequent basis. You don’t necessarily need to blog weekly (and you definitely don’t need to blog daily ). Week 3 – blogging. That’s fine.

Blog 55

Blog Blogging Editorial Freelance 55

ProBlogger

JANUARY 9, 2017

Our motivations and rewards are often more than the sum of our blog parts on paper – it can lead to so many brilliant new opportunities, friends, and fulfilment. Open your mind to the possibilities, and think about where you want to go that blogging can help take you. Why You Should Start a Blog in the New Year.

Blog 45

Blog Blogging Manufacturing Retail 45

Content Marketing Institute

OCTOBER 14, 2017

If you enjoy our show, we would love it if you would rate it or post a review on iTunes. In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. Source: Digiday ).

Content Marketing 83

Content Marketing Publisher Publishing Publishing 83