Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media? Don’t write “velcro.” No, really.

Content Marketing 86

Content Marketing Government Marketing Food 86

Content Marketing Institute

NOVEMBER 12, 2017

The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology. WashPost HS Sports (@WashPostHS) September 2, 2017. Publish your half-robot/half-human-created story (yes, straight from the app). And what does this technology cost?

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

Content Marketing Institute

NOVEMBER 25, 2017

08:31): Welcome to Episode 210: Recorded live on November 19, 2017 (Running time: 1:11:05). 35:42): Holiday cards and house ads: The role of publishers’ content studios is ever-expanding. Show details. (00:01): Content love from our sponsor: Storyblocks (45:25). The deep dive – Industry analysis. (35:42): Source: Digiday ).

Content Marketing 76

Content Marketing Media Electronics Marketing 76

Moz

OCTOBER 23, 2018

The truth is that infographics are still one of the most-used formats for building links and brand awareness, and from my outreach experiences, with good reason. I believe the best way to determine this is by taking a look at what journalists are publishing and mapping that over time. Feels a little wrong to publish that openly!).

Brand Awareness 56

Brand Awareness Content Creator Agency Creativity 56

The Creative Penn

MAY 6, 2024

Join my Community at Patreon.com/thecreativepenn Chelle Honiker is the co-founder and publisher of Indie Author Magazine , Indie Author Training, Indie Author Tools, and Direct2Readers.com. In 2016/2017, I was in Austin, Texas, and I went to a bunch of meetings for NaNoWriMo. Chelle Honiker gives some mindset and practical tips.

Social Media 52

Social Media Creativity Education Storytelling 52

The Creative Penn

JANUARY 30, 2023

With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. So first up — Tell us a bit more about you and how you got into writing and publishing. Steve: Thank you very much. I started off as an F-16.

Advertising 98

Advertising Copy Sales Publisher 98

Content Marketing Institute

SEPTEMBER 6, 2018

Our role isn’t just to build strong, trusting customer relationships now but to serve as true agents of change – enabling our brands, our strategies, and our stories to evolve along with them. HANDPICKED RELATED CONTENT: Print’s Very Much Alive: Magazine Examples From 9 Brands. Healthcare IT News Australia. Play Magazine.

Content Marketing 73

Content Marketing Editorial Healthcare Entertainment 73

The Creative Penn

JUNE 19, 2023

With its detailed reports on how to improve your writing and integration with Scrivener amongst other software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Damon: It is a decade in indie publishing, right? The writing thing really came about because of indie publishing.

Copy 98

Copy Sales Publisher Publishing 98

The Creative Penn

AUGUST 21, 2023

In the intro, Kobo Plus expands to audiobooks in Australia & New Zealand; Thoughts on the changing publishing environment based on Thrillerfest Audios (well worth buying!), What specifically got me into publishing, was my wife decided to write some books, some nonfiction books about styling. So welcome to the show, Joe.

Insurance 98

Insurance Creativity Advertising Publisher 98

Buffer

JULY 27, 2017

We have published more than 1,000 posts—and we’re honored to receive more than 1.5 sessions in May 2017. sessions in May 2017. For instance, when our post on headline formulas  performed well, we thought of ideas like copywriting formulas  and storytelling formulas. million visits every month.

Editorial 52

Editorial Social Media Blog Blogging 52

ProBlogger

JANUARY 6, 2017

I’m excited, and I know you’re super-keen to get moving, so these are my top tips for getting your blog in tip top shape for 2017. Places you’d love to get a guest post published. Brands you’d like to work with. Go get ’em tiger! Dream a dream. Where do I see myself in five years?

Editorial 49

Editorial Social Media Blog Blogging 49

Content Marketing Institute

JANUARY 16, 2018

If your business is thinking about indulging its inner technophile, let these cool content examples from intrepid brands inspire you to swallow the red pill and enter the Matrix-like world of machine-driven storytelling. HANDPICKED RELATED CONTENT: How Technology Content Marketers Can Earn Trust [Tips and Examples]. Click To Tweet.

Brand 103

Brand Content Storytelling Editorial Team 103

ProBlogger

JANUARY 6, 2017

I’m excited, and I know you’re super-keen to get moving, so these are my top tips for getting your blog in tip top shape for 2017. Places you’d love to get a guest post published. Brands you’d like to work with. Go get ’em tiger! Dream a dream. Where do I see myself in five years?

Editorial 42

Editorial Social Media Blog Blogging 42

Content Marketing Institute

APRIL 26, 2018

Your peers – even at brands lauded for their content approach – struggle with the same issues. At the recent Intelligent Content Conference, Robert Rose, CMI’s chief strategy advisor, questioned the leaders of notable content brands about how they tackle the issues. Build a Content Brand. Well, guess what?

Brand 98

Brand Contractor Editorial Content 98

ProBlogger

SEPTEMBER 25, 2017

Bloggers to Watch in 2017. History of (topic/brand/product/industry). If you are able to get an interview with a person of note in your industry, you might want to publish a profile article about the person, this is an article that you write about a person, drawing on some of the information that you get in the interview.

Content 44

Content Blog Blogging Search Engine Optimization 44

ProBlogger

DECEMBER 11, 2017

I wanna encourage you today, as we approach the end of 2017, move into a new year, to put this on your today list. Essentially every time you publish a blog post, you send an email sending people to that blog post or you actually email the blog post itself. This works for Jon because he’s not publishing every day.

Promotion 47

Promotion Text Blogger Publisher 47

Content Marketing Institute

DECEMBER 11, 2018

In 85+ Predictions on Content Marketing in 2019 , you’ll see thoughts from experts on the role new technologies like AI and voice response will play in our content strategies; how our usage of techniques like email, video, and social media might shift; which storytelling formats and platforms will drive our audience’s conversations; and lots more.

Content Marketing 107

Content Marketing Storytelling Marketing Content 107

Content Marketing Institute

MARCH 21, 2018

Here’s how it could work: Pick 16 articles published in four of your primary categories. Give your audience a reason to engage with your brand's #content, says @AnnGynn. Powerful storytelling shares these four elements: a human hero, a goal, resistance, and truth. What story is unique to your brand ? Click To Tweet.

Content Marketing 97

Content Marketing Marketing Content Storytelling 97

ProBlogger

JULY 3, 2017

I made more money over that from selling eBooks than I did having a sponsor on the podcast, so I’ve always used the podcast more to monetize in that way and to build the brand but also to sell the products and the events that we have. I listen to a lot of storytelling podcasts. They leave me informed. They leave me inspired.

Content Creator 49

Content Creator Blogger Blog Blogging 49

Content Marketing Institute

DECEMBER 27, 2017

Your brand story: The “what” – what specific, unique, and valuable idea you will build your content assets around (This includes your overarching content mission, as well as the topical areas you will focus on in pursuit of that mission.). Align your content ideas with your business goals. Outline your team workflow.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Content Marketing Institute

APRIL 19, 2018

If you’re appealing to your customers’ emotions, they’re more likely to trust your brand. If I’ve been doing a lot of storytelling content, I’ll try an informative article instead. We usually publish three data-driven studies a week, but we sometimes scale back to one a week when things are slow.

Creativity 111

Creativity Healthcare Digital Marketing Projects 111

Content Marketing Institute

OCTOBER 24, 2017

In short, it’s hard to deny that brands that aren’t embracing video internally and growing their expertise are going to fall further and further behind. As with any content effort, your video-based storytelling needs to be supported by a deliberate, strategic plan. When to use them. Click To Tweet.

Script 103

Script Content Storytelling Social Media 103

Content Marketing Institute

DECEMBER 21, 2017

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. Here are 15 of the most intriguing as she shared them in 2017. Starbucks inspires with multichannel Upstander series ( February 2017 ).

Content Marketing 93

Content Marketing Transportation Marketing Content 93

Content Marketing Institute

AUGUST 14, 2018

Jason Schemmel , social media manager, Harper Collins Christian Publishing. Expect to be strong: Thanks to GDPR and so many brands aligning data/customer records to deliver personalized content, AI and machine-learning will finally take over so much of what human marketers manage today. Wish would die: The term “best practices.”

Content Marketing 96

Content Marketing Marketing Storytelling Content 96

Content Marketing Institute

OCTOBER 20, 2017

HANDPICKED RELATED CONTENT: 16 Visual Storytelling Tips to Give Your Content Marketing a Boost. An infographic that is aesthetically pleasing with relevant data – that happens to be user-friendly – will undoubtedly help increase awareness of your brand. That is how Neil Patel publishes his infographics on QuickSprout.

Blog Post 110

Blog Post Post Content Blog 110