Remove 2018 Remove Agency Remove Content Marketing Remove Editorial
article thumbnail

How Voice-Activated Tech Will Change Content Marketing

Content Marketing Institute

Here are a few data points about the impact voice-centric digital communication is having on consumers – and how marketers are responding: 55% of adults will have a smart speaker by 2022, per OC&C Strategy Consultants , more than doubling the nearly 20% of U.S. Read: Is Voice Search the Future of Content Marketing?

article thumbnail

5 Things Highly Committed Content Marketers Do Better [New UK Research]

Content Marketing Institute

Being committed to content marketing is a no-brainer requirement for success. But what may be surprising is how a small shift in commitment level can make a BIG difference in overall content marketing success. content marketers. Does that mean they can’t strengthen their commitment to content marketing?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Steps to Strategically Reboot Your Brand’s Content Marketing

Content Marketing Institute

HANDPICKED RELATED CONTENT: How to Use Your About Us Page to Connect With Customers [Examples]. Road Map to Success: Content Marketing Strategy Essentials. Use interactive sessions and digital experiences to teach writers, marketers, agencies, legal stakeholders, and sales teams how to deliver the verbal strategy.

article thumbnail

A Content Marketing Love Letter

Content Marketing Institute

This was the day that one of our biggest clients, the one we delivered our best results to and was the most revered of all our case studies, decided not to renew our service (we provided qualified leads for content agencies). She said she absolutely loved the blog and felt like she found her calling around content marketing.

article thumbnail

Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. HANDPICKED RELATED CONTENT: An Alternative Approach to Developing Content Marketing Personas. CMWorld Click To Tweet.

article thumbnail

How Tom’s of Maine Found Success in Micro-Influencer Marketing

Content Marketing Institute

Burns: When we began experimenting with influencer marketing using tools like SheSpeaks and Klout , we noticed spikes in our online share of voice for the length of the program … then it would go back down to normal. Our agency team came up with the idea of creating what we call a Goodness Circle.

article thumbnail

20 Creative YouTube Video Ideas You Should Use in 2021

Neil Patel

So this is like an editorial line for videos, with a good potential for going viral. YouTube published a video about 2018 that has accumulated millions of views. So far so good – but the video looks like advertising, not like a summary of 2018. If you want help with a video marketing strategy let our agency know.