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20 Creative YouTube Video Ideas You Should Use in 2021

Neil Patel

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. Another popular use of YouTube is to learn and get more information about products and brands via product reviews. Users love videos where people or brands explain things to them. Explainer Videos.

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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. RogerCParker Click To Tweet. Joey Coleman.

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Your Publishing Options With Rachael Herron

The Creative Penn

What are the pros and cons of traditional publishing vs self-publishing? How can you combine multiple options for a more creatively satisfying — and profitable — author career? Joanna: You were last on the show in 2018 , talking about Fast-Draft Your Memoir. Rachael Herron gives her tips. It's just a delight, as always.

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Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018

Content Marketing Institute

This year, B2B and B2C brands elevated their creativity to inspiring levels. Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly.

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Why SaaS Brand Advocacy is More Important than Ever in 2021

Neil Patel

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy.

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Publishing Books For Children And Profitable School Visits With Tonya Ellis

The Creative Penn

In the intro, investment firm KKR will buy Simon & Schuster [ Publishing Perspectives ]; Subscriber Surge Giveaways [ Written Word Media ]; Key Book Publishing Paths [ Jane Friedman ]. This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system.

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How to Stay Creative With an SEO-Driven Content Strategy

Moz

Posted by Caroline-Forsey When I first joined HubSpot's blogging team in January 2018, I loved our writing process. The process was extremely creative, iterative, and collaborative. So, just a few months into 2018, our team pivoted and created a brand new SEO-driven content strategy to address our inability to move forward.