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Why SaaS Brand Advocacy is More Important than Ever in 2021

Neil Patel

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy.

Brand 143
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27 Underrated Social Media Post Ideas You Need to Know

Digifloat

Even though we all want to publish social media content regularly we often feel tapped out of ideas. To help you break this creative drought, I have compiled some social media post ideas in this article. Here’re 25+ social media content ideas you can use for your business. Social Media Post Ideas.

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Content Strategy: What Is It & How to Develop One [2021]

Neil Patel

Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether. Content creation on social media works well for B2C businesses, but not so much for B2B businesses. Social Sharing Metrics.

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Should You Ungate Your Content in 2021?

Ann Handley

Pageviews increased 143% between Q1 2020 and Q1 2021. Social media followings increased 45% for the same period. Are social shares and brand awareness important? The post Should You Ungate Your Content in 2021? . “Our resources can help healthcare communicators do their jobs better.

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20+ Social Proof Examples of (Real) Conversion Boosting Tactics

Smart Blogger

In 2017, 57% of people aged 16-64 reported discovering brands through celebrity endorsements. In 2021, 59% of Americans over 18 admitted that a celebrity endorsement influenced their purchasing decision. UGC is honest, organic content that increases brand awareness via @mentions or hashtags. Social Share Count.

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How Video Marketing Is Reshaping Content Strategies

Contently

Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. Top 3 video formats and how they drive engagement Brand videos can be lighthearted, but there’s a danger in thinking of video as only a top-of-the-funnel (TOFU) asset.

Marketing 132
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What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

A social media post that says “I Just Tried This Amazing New Product and You Won’t Believe What It Did for Me!” A blog post that says “The One Thing You Need to Do to Achieve Your Goals in 2021” and reveals a secret tip and a call to action to join a coaching program.