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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer

I spoke to leading B2B content marketers (an in-house content director, agency owners, top freelancers, and thought leaders) to find out what they think B2B brands can do to create good content in 2024. " Short thinks brands need to spend more time and resources understanding their audience. Interview them. Learn their language.

Content 125
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People Round Up, Early March, 2024

Publishing Trends

She succeeds founding publisher Julia Cheiffetz. At Simon & Schuster , Ali Cutrone , formerly executive director of online sales at Hachette Book Group , is joining as VP of digital and online sales. Adrian Greenwood , previously sales director for Magic Cat , will join as executive director of UK and worldwide sales.

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10+ Email Marketing Strategy Tips to Elevate Your Campaigns

Smart Blogger

And by 2025, that number will grow to an estimated 4.6 Statista also projects the number of emails sent daily to increase from 269 billion in 2017 to 376 billion by 2025. For example, you can show introductory brand messaging to new subscribers while running customized sales offers to established customers.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer

I spoke to leading B2B content marketers (an in-house content director, agency owners, top freelancers, and thought leaders) to find out what they think B2B brands can do to create good content in 2024. " Short thinks brands need to spend more time and resources understanding their audience. Interview them. Learn their language.

Content 59
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10 In-Demand Freelance Jobs (& Where To Find Them) in 2023

Smart Blogger

Plus, more companies are outsourcing project-based jobs to freelancers rather than hiring full-time employees. Copywriter A copywriter writes sales messages in the form of texts, or copy, for the purpose of promoting products and services. You could be a B2B copywriter if you have a background in B2B sales.

Freelance 106
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Find a Lucrative Writing Niche Using the Cow-Farts Method

Make a Living Writing

Most agricultural sales traditionally occur person-to-person at conventions or, literally, on the farm. That’s right, the world’s sixth-largest food brand, creator of Cocoa Puffs cereal, for goodness sakes, is creating extensive content about sustainable farming practices. Maybe I’m zeroing in on a writing niche!

Writing 107
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Is Thought Leadership Worth It? Your Questions Answered

Article Writing

Understandably, taking the leap of faith to promote your professional brand can be a little nerve-wracking. Recently, John Jones released his Real Estate 2025 Plan that envisions facilitating the creation of new and innovative micro-communities in the urban core tied around shared interests and/or cultural commonalities.

IT 72