Neil Patel

AUGUST 3, 2021

Facebook Ad Library gives you free access to view any ad currently live on the Facebook ecosystem. With one of the largest advertising audiences on the internet at an estimated 2.74 billion people and a ridiculously competitive CPC of $0.43 , Facebook is one of the best places to advertise online. Are your ads enticing?

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Ads Advertising Copy Insurance 136

The Creative Penn

SEPTEMBER 18, 2023

She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. Disrupting my creative process with generative AI tools Disrupting my publishing and marketing process with Kickstarter and Shopify How much do I rely on Amazon for book sales and total business income? ” Ring any bells?!

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Creativity Sales Retail Publisher 98

Neil Patel

JULY 29, 2021

Are you searching for a new digital advertising opportunity that can help you reach new audiences and widen your overall reach? If you answered yes to that question, you should consider Reddit ads. Why Should You Advertise on Reddit? What Are the Different Types of Reddit Ads? Use Reddit as a Customer Research Tool.

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Ads Sales Banking Advertising 110

Neil Patel

FEBRUARY 17, 2021

How does this fit with paid advertising? Sales promotions aren’t useful unless you promote them, and one of the most effective ways to do this is through paid advertising. Whether you advertise on Google, Facebook, Amazon, LinkedIn, or any other platform, you need to attract people’s attention. It’s in the name!

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Promotion Sales Ad Copy Retail 131

Neil Patel

OCTOBER 26, 2020

Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Creativity, including visual pizazz, is critical in the Amazon marketplace. I’ll walk you through Amazon ad setup best practices, so you’ll know just what to do to get your products flying off the shelves. Set Your Specifics.

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Ads Ad Copy Electronics Keywords 119

Ashleyn Writes

FEBRUARY 16, 2022

I have a full checklist of 28 I would recommend the average creative have on hand —make sure you download that freebie checklist, and after you make this one, you can check it off! In a quotable nutshell: “Advertising is what you pay for, publicity is what you pray for.”. WHAT IS ADVERTISING? Helen Woodward. Pay-to-play, baby.

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Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Purpose: .

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Copywriter Copywriting Electronics Writing 94

Smart Blogger

JULY 11, 2023

It’s all about making your site super visible on search engine results pages (SERPs) with some snazzy paid advertisements. Once that’s set, they whip up eye-catching ads that make people want to click and find out more. Then Google posts those ads on SERPs. This is called “ pay-per-click advertising.”

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Engineering Landing Page Marketing Construction 59

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? Is Instagram advertising suitable for your business? 12 Factors That Affect the Cost of Instagram Ads. Ready to move past building your Instagram following and try advertising?

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Ads Social Media Advertising Ad Copy 104

The Creative Penn

DECEMBER 10, 2023

If you join the community, you get an extra solo Q&A show monthly, as well as behind-the-scenes videos on AI and creative business, plus, discounts, early access, and more. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. I'd love to know what you think in the comments.

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Copywriter Collective

JANUARY 24, 2023

The copy should persuade, tell a story, and sway audiences to take a specific action. Take the example of a product advertisement. But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard ad copy sound so exciting. Writing copy for a wide range of marketing uses.

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Neil Patel

OCTOBER 7, 2021

Sometimes that involves leveraging mistakes in your paid ad campaigns, particularly your ad copy. Here are six ways you can use written mistakes to your advantage when engaging in paid advertising. If your brand made a mistake in a previous campaign, go all in and make a joke of the mistake in your next paid ad campaign.

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Ads Brand Awareness Keywords Digital Marketing 139

Smart Blogger

NOVEMBER 13, 2023

Paid Advertising Utilizing paid advertising , like Google Ads, can help you target those actively searching for courses in your niche. A well-crafted ad for your graphic design course, appearing when someone searches for “best online graphic design courses,” can drive significant traffic to your course page.

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Social Media Utilities Education Digital Marketing 79

Neil Patel

APRIL 28, 2021

Google offers different ways of adding images to PPC ads through Discovery ads or its image extensions option , or you could use Facebook’s carousel ads. However, plenty of other platforms allow image-rich advertising and storytelling, like Instagram, Pinterest, or YouTube. Use Social Media. Keep Testing.

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Ads Creative Director Storytelling Advertising 81

Smart Blogger

MAY 26, 2023

For instance, consider the copywriter who was tasked with advertising a new brand of sneakers. A knack for creative writing is, of course, crucial. To give you a clearer idea, let’s walk through some of these roles: Marketing Copywriter : Crafts compelling ad copy designed to sell products or services.

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Copywriter Copywriting Persuasion Freelance Copywriting 74

Neil Patel

DECEMBER 14, 2020

Facebook is on track to make over $60 billion in revenue this year from advertising. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. Then come back to this post for a deep dive into advertising.

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Content Hacker

JUNE 30, 2023

Use Paid Advertising to Sell Your Online Courses 8. Skillshare: Focused on creative skills such as design, photography, and writing. Use Paid Advertising to Sell Your Online Courses Paid advertising can be a game-changer for selling your online courses, especially when you target the right audience with Facebook Ads and Google Ads.

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Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. Some excel at specific advertising types, while others specialize in creating excellent customer experiences across every platform. PPC advertising doesn’t exist in a vacuum.

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Neil Patel

NOVEMBER 3, 2021

Marketing campaigns, social posts, ad copy, and website flow are all included in that process. For example, an algorithm can be built to categorize creative assets for various segments of your target audience. To get ahead of the competition, consider analyzing competitor creatives in campaigns and advertisements.

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Marketing Healthcare Utilities Finance 125

Neil Patel

NOVEMBER 23, 2021

On the same note, try to upload about 3-5 images per ad campaign. Image choice : When choosing images to use in your responsive display ads, choose ones that clearly show what you’re advertising. Image optimization : Remember, your ads will scale up or down in size depending on the ad space they’re placed.

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Ads Landing Page Text Copy 112

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

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Ad Copy Copy Ads Persuasion 136

Smart Blogger

JULY 13, 2023

Google Ads Editor Google Ads Editor acts like a turbo-charged word processor for your ad campaigns. You want to make bulk changes to your ads, copy, or even the structure of your campaigns? It’s like getting a play-by-play commentary for your ad campaigns. Moat Moat is your creative inspiration tool.

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Digital Marketing Landing Page Keywords Construction 69

BKA Content

JANUARY 19, 2023

Cons: PPC advertising is expensive! These platforms are really complicated and require A/B testing, constant adjustments, as well as creatives that must be updated regularly. You have to spend a lot of money to “dial in” your campaigns by testing ad copy, images, videos, and call to action verbiage.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

The Creative Penn

JANUARY 6, 2023

How can you use paid advertising as part of your book marketing strategy? How advertising has changed in the past decade. The difference between paid advertising and other forms of marketing. Why building your mailing list can be your best free advertising option. Is it worth it to advertise a standalone book?

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Advertising Marketing Ads Social Media 98

Neil Patel

JANUARY 20, 2021

The network’s ad platform has cushioned the damage for those who’ve made the most of it. The advertiser count to date has surpassed 9 million. Wouldn’t we be better off focusing on Facebook ads ? But here’s the deal: You can just as easily spend a fortune on Facebook ads and see no return. Select your ad placement.

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Social Media Persuasion Promotion Engagement 145

Neil Patel

APRIL 8, 2021

Then there are all the different ad formats to consider, making sure your images pass the text checker, writing the copy, getting final creative approval–and that’s all before you set up targeting inside the Ads Manager. What Is Facebook Creative Hub? Create Ad Mock-Ups Like a Pro.

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Creativity Landing Page Ads Lead Generation 110

Content Marketing Institute

OCTOBER 25, 2017

Since then, I’ve overseen 80-plus Facebook ad campaigns that reached more than 2 million people across 30-plus countries. That’s because most Facebook advertising hacks never get old. You learn them once and keep applying the same best practices across all your Facebook ad campaigns. Start with these 10 key evergreen tactics.

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Advertising Landing Page Editorial Team Creativity 104

ProBlogger

JUNE 21, 2016

And there’s been even more buzz around Instagram over the past 9 months, with the introduction of ads to the platform and the newsfeed algorithm that’s been rolling out since March. Many bloggers are active on Instagram, but not many have taken the plunge and tapped into the amazing advertising opportunities that Instagram offers.

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Ads Ad Copy Management Advertising 33

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert.

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The Creative Penn

APRIL 24, 2023

Why is publicity still useful in an age of pay-per-click direct advertising? In the intro, Alliance of Independent Authors Indie Author Income Survey results ; Experience of book to TV show [and previous episode, Johnny B Truant's creative pivots ]; Michael Anderle expands on his AI-assisted goals [ 20Books To 50K Facebook ]; Loop earplugs.

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Marketing Publisher Publishing Publishing 98

Neil Patel

APRIL 5, 2023

iSpionage It can be tough to make headway when you’re competing on price, creative elements, and competitors’ budgets, but have no fear. In addition, you can also check out the PPC competitors, SEO competitors, ad copy, and related keywords that triggered the ads. Keep an eye out for the top-performing ads.

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Social Media Keywords SEO Advertising 133

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. then this post is for you! million to 1.4 Because if 1.4 And that’s fine!

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Ads Landing Page Advertising Copy 113

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Copywriting is more than just decorating your advertisements with words. So, consider the following: Study great copy : Step into the shoes of your favorite brands.

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Copywriter Copywriting Copy Persuasion 72

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Copywriting is hard. I’ll give you an example.

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Copywriter Copywriting Writing Script 143

ProBlogger

MARCH 20, 2016

That’s good news for your readers, who will undoubtedly appreciate your creativity and your ability to stand out from the rest. With a little bit of creative thinking, you will be able to come with topics to marry into your niche in no time at all! Here’s an Ad set I ran to promote our blogging guide ( this page ).

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Blog Blogging Social Media Construction 35

Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. But whether you’re an excellent PPC manager looking to outsource or have no experience running pay per click advertising campaigns , choosing the right PPC agency isn’t always straightforward.

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Neil Patel

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. Why Should You Advertise on Snapchat? What if you don’t have $700 to blow on ads? With $759.04

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