Neil Patel

JANUARY 25, 2021

In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics. These days, there’s no need to waste your time testing ad copy manually. Create Your Responsive Search Ad Headlines.

Ads 140

Ads Ad Copy Copy Keywords 140

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. They’re designed with one goal—to increase conversions and secure a potential sale.

Writing Style 75

Writing Style Script Landing Page Writing 75

Neil Patel

APRIL 14, 2021

I suggest using UberSuggest, which is my own free keyword research tool. The keyword tool acts much like a thesaurus. Ubersuggest will tell you how often people search these phrases, how competitive the keywords, and how much it’ll cost to advertise on each keyword. In other words, what is the intent of the keyword?

Landing Page 143

Landing Page Advertising Keywords Ads 143

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. Both Use Keywords. Both strategies require targeting keywords.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. How do you measure the success of location-based keywords? Impeccable keyword research.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Backlinko

JUNE 2, 2023

Jasper : Best For Content Marketing Jasper is the best AI content generator for creating marketing copy, but that’s not all it can do. All you need to do is input a small amount of information, such as some keywords, and Jasper generates your content for you. You’ll never lose that much-needed ad copy again!).

Content 67

Content Landing Page Ad Copy Copy 67

Neil Patel

NOVEMBER 23, 2021

Create Different Variations of Your Responsive Ads Assets. When creating responsive ads, you have greater flexibility for impressing your audience. You can use different variations of copy and images and measure what works best. Because of this, make sure to craft your descriptions in a way that they don’t repeat the copy.

Ads 112

Ads Landing Page Text Copy 112

Neil Patel

OCTOBER 16, 2020

For years, Google had a problem with companies using and bidding on keywords that were unrelated to the actual keyboard they bid. It’s a dynamic variable that looks at different aspects of your ad and campaign, with each keyword having its own score that affects your ad rank and cost per click. End results?

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111

Smart Blogger

JULY 13, 2023

It’s a Swiss army knife packed with features that help you track your keyword performance and spy on your competitors. You want to run ads targeting locals looking for a birthday cake. With an SEM tool, you can find the best keywords for your campaign, set your budget, create your ads, and track their performance.

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

Neil Patel

APRIL 7, 2021

Imagine an ad promoting clothes for the winter season or a cosmetics brand sharing products related to a current beauty trend. If a brand has a limited-time offer like free shipping or a sale, then a PPC ad could also highlight it at a specific timeframe. How do you pick keywords for this brand type? Brand Awareness.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

MAY 24, 2021

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. Focus on Social Media Ads.

Ads 142

Ads Landing Page Social Media Advertising 142

The Hoth

OCTOBER 31, 2022

That will tighten up your blogs, product descriptions , and landing pages – which will make it easier for readers to digest your content, boosting dwell time and conversion rates. . #2: That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. . The best part?

IT 105

IT Proofreader Writing Content 105

Neil Patel

DECEMBER 4, 2020

Through a successful PPC campaign , your website could feature at the top of the page for your chosen keywords, potentially bringing in a large volume of traffic. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

JUNE 23, 2021

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

The Hoth

OCTOBER 20, 2022

Certain risks do come along with PPC like ad placement or a competitive keyword. So, it’s best to choose the right type of ad campaign that fits your goal. . Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . Display ads.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Smart Blogger

JULY 31, 2023

While AI doesn’t “copy” in the traditional sense, it is trained on existing content. From social media captions to ad copies, Copy.ai The real stand-out feature is the platform’s creativity, producing compelling copies that resonate with the audience. can do it all. And pricing starts at just $9/month.

Blog Writer 72

Blog Writer Writer Content Creation Long Form Content 72

Neil Patel

JULY 29, 2021

Link ads need only a headline and can be created through Reddit’s self-serve advertising platform. Text ads: These ads link to another Reddit page that can essentially serve as a landing page for what you’re offering. Reddit Ads for Increased Sales Best Practices. What size are Reddit ads?

Ads 110

Ads Sales Banking Advertising 110

Neil Patel

OCTOBER 9, 2020

As for conversion rates, they can use their experience and expertise to implement tactics, such as using precise keywords and put your sales team in contact with quality leads. All the efforts are targeted towards a specific audience in your niche that can be niched down according to location, gender, age, interests, and of course, keywords.

Consulting 83

Consulting Portfolio Ad Copy Recruitment 83

Moz

SEPTEMBER 27, 2020

It may be the case that your content is good and relevant to your users, but does not match the intent that Google is showcasing in the SERP for the keywords of focus. Example: webmasters who hope to rank for a “navigational or informational” keyword with a transactional, page or vice versa. Your content isn’t as up-to-date.

Content 74

Content Keywords Ad Copy SEO 74

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. When done right, SEO copywriting doesn’t just sprinkle keywords here and there like a chef adding spices to a dish. But the magic doesn’t stop at keyword use.

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Neil Patel

SEPTEMBER 2, 2021

As a result, many businesses are looking to lower paid ad costs by increasing ad relevance. Dynamic keyword insertion is an ideal strategy to improve relevancy and lower paid ad costs. When used correctly, it can help deliver highly relevant ads with little extra work. What Is Dynamic Keyword Insertion?

Keywords 133

Keywords IT Landing Page Ads 133

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. In this blog post, we’ll walk you through the three key steps to writing effective copy: Identify the problem. Convince the reader how you can solve the problem.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

NOVEMBER 12, 2020

They only analyze their own keywords, bids, and landing pages. Despite the wealth of advice out there on optimizing PPC campaigns , it’s easy to get stuck in a routine of researching keywords, testing new ad copy , and creating new landing pages. But your PPC campaigns don’t exist in a vacuum.

Landing Page 138

Landing Page Ad Copy Ads Keywords 138

Neil Patel

DECEMBER 11, 2020

No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. You can then direct users to landing pages with content that uses less flashy language. Create your ads from this new messaging. What Is a Buzzword?

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

APRIL 5, 2023

To use Majestic, begin by conducting a Google search to pick a post that ranks at the top of search engine results pages (SERPs) for your keyword. Now you know how difficult/competitive your keyword is to rank for. Pro Rank Tracker You could spend hours manually checking how your keywords are performing on Google.

Social Media 133

Social Media Keywords SEO Advertising 133

BKA Content

DECEMBER 7, 2022

Copywriting encompasses many types of content creation: Landing pages. Who creates ad copy to entice consumers? The higher commercial landing pages rank on search engine results pages, the more likely internet users will click the link. Written Content Creation. Social media posts. Branding Support.

Copywriter 88

Copywriter Copywriting Freelance Content Creation 88

Neil Patel

AUGUST 18, 2020

KlientBoost — Best for PPC management + landing page design. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. Which… is why it’s crucial to have well-designed landing pages optimized to convert visitors into leads or customers. But not all audience segments or keywords are equal.

Agency 144

Agency Landing Page Consulting Portfolio 144

Neil Patel

AUGUST 6, 2021

Thoroughly research your keywords and negative keywords ( Ubersuggest is an excellent tool for this). Craft personalized ad copy. Determine the ad format you’ll use (video, text, etc.) Use a campaign management tool like AdEspresso to create, manage, and optimize your paid ads. Keep it focused on that.

Landing Page 142

Landing Page Social Media Sales SEO 142

Freelance Magic

OCTOBER 19, 2022

For example, let’s say you write landing pages for e-learning platforms. Even if your niche is just to write landing pages, you’ll still close more clients than you would by branding yourself as a “freelance writer”. You can use Google Trends to look at how the popularity of a keyword has grown over time.

Freelance 130

Freelance Finance Landing Page Projects 130

ProBlogger

JULY 25, 2012

Buying advertising space on search engines can be a great way to ensure that the people seeing your ads have expressed a need in your offer. If you can’t afford to have a designer create a banner for you, for example, you might opt for text ads until you can afford design expertise. so short copy is essential.

Advertising 38

Advertising Entertainment Social Media Copy 38

Moz

DECEMBER 14, 2020

You can look at ad copy, keywords, landing page content, calls to action, audiences, and different strategies altogether within the advertising platform. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran.

Landing Page 58

Landing Page Ad Copy Advertising Copy 58

Neil Patel

MAY 5, 2021

Here are five simple things you can do to make sure you are getting the most for your paid ad dollars. Understand (and Use) Long Tail Keywords. Longtail keywords are keywords that are several words long. Ubersuggest is a great resource for discovering keywords in your industry. Don’t let that happen to you.

Advertising 123

Advertising Landing Page Social Media Keywords 123

The Hoth

JANUARY 31, 2023

For a local marketing strategy to work, you’ll likely have to hire an outside agency to help you handle content creation, keyword research, technical adjustments, & analyzing metrics to adjust your tactics accordingly. That will work wonders for your CRO (conversion rate optimization), and you’ll start landing more sales as a result.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Backlinko

AUGUST 16, 2023

It’s mostly used by digital marketers to improve their online search performance through keyword research and competitive intelligence. The dashboard has eight tabs at the top for easy access to things like keyword research, SEO tools, PPC research, tracking, and reports. You can also view their monthly clicks and monthly value.

Ad Copy 64

Ad Copy Keywords Projects Advertising 64

Moz

AUGUST 27, 2020

Too many keywords. First thing, too many keywords. We see this a lot where people, in Google it says make sure to put together keywords that have the same sort of theme. By taking this one thing and then breaking it down into a much more specific ad group, you can really have much more control. Then look at your ad copy.

Ads 64

Ads Ad Copy Keywords Agency 64

Backlinko

FEBRUARY 19, 2024

Google Search: Conduct a Google Search using your target keyword (e.g., “running shoes”) to identify competitors. Analyze the first page of the search results to pinpoint key players in your industry. ” Even though you’re both targeting the same keyword, you’re not necessarily in direct competition.

Ad Copy 90

Ad Copy Landing Page Social Media Keywords 90

Moz

MAY 2, 2019

Too many keywords. First thing, too many keywords. We see this a lot where people, in Google it says make sure to put together keywords that have the same sort of theme. By taking this one thing and then breaking it down into a much more specific ad group, you can really have much more control. Then look at your ad copy.

Ads 68

Ads Ad Copy Keywords Agency 68