Neil Patel

OCTOBER 26, 2020

Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Creativity, including visual pizazz, is critical in the Amazon marketplace. I’ll walk you through Amazon ad setup best practices, so you’ll know just what to do to get your products flying off the shelves. Set Your Specifics.

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Ads Ad Copy Electronics Keywords 119

Neil Patel

AUGUST 3, 2021

But don’t feel the need to run the same ad as everyone else. While it’s important to understand what works and what doesn’t, you don’t want your ad to be lost in a sea of faceless ads. Check Out Ad Copy and Tone. Are your ads enticing? Identify Other Promotion Opportunities. Do they sell?

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Ads Advertising Copy Brand Awareness 136

Neil Patel

JULY 29, 2021

What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. Promoted Posts. These ads are available as link ads or text ads. Reddit Ads for Increased Sales Best Practices. Interact With Your Targeted Community.

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Ads Sales Banking Advertising 110

Backlinko

DECEMBER 21, 2023

Paid CTR refers to any traffic you receive as a result of a paid promotion. It determines an ad’s usefulness and relevance for someone searching for a specific keyword. It impacts your ad’s position and cost-per-click (CPC). Ad relevance: The content of the ad needs to align with search intent to achieve a good CTR.

IT 104

IT Ad Copy Keywords Landing Page 104

ContentWriters

NOVEMBER 15, 2023

In the past couple of years, even more advanced tools have emerged to generate entire articles, product descriptions, social media posts, books, ad copy, and more. However, while it can be well-written, AI lacks the creativity of the human mind, limiting its ability to develop unique ideas.

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SEO Content Content Creation Finance 64

Content Writing

DECEMBER 20, 2022

If by any chance you want to harness advantages of digital marketing to promote your business, you should distinguish content writing from copywriting. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Popular Examples of Content Writing : White Papers. Emails Newsletters . Case Studies.

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Copywriter Copywriting Electronics Writing 94

The Hoth

OCTOBER 31, 2022

As robust as these AI tools are, they still cannot replicate human creativity, emotions, or passion. . While AI tools can’t match human creativity and emotion, robots have us beat when it comes to accuracy. That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. .

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IT Writing Proofreader Content 105

Copywriter Collective

JANUARY 24, 2023

But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard ad copy sound so exciting. The seven-line advert he crafted had the intention of promoting a handbook for priests. In marketing, copywriters create written content or copy for advertising purposes.

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Copywriter Copywriting Creative Director Portfolio 52

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

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Ad Copy Copy Ads Persuasion 136

Content Hacker

JUNE 30, 2023

We’ll discuss collaborating with niche experts, creating supplementary materials, the power of CTAs, using social media channels for promotion, and more on how to sell my course through my blog. Potential cross-promotion opportunities between your audiences. A wider network of connections leads to increased exposure for your course.

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Collaboration Blog Blogging Banking 83

BKA Content

JANUARY 19, 2023

These platforms are really complicated and require A/B testing, constant adjustments, as well as creatives that must be updated regularly. You have to spend a lot of money to “dial in” your campaigns by testing ad copy, images, videos, and call to action verbiage.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

JANUARY 20, 2021

Paid reach is the people who see your content as a result of paid promotions. It is influenced by your Ad targeting options and can also impact organic reach. Overly promotional content doesn’t fare well with users so Facebook cracked down on that type of content. Don’t Just Promote Products and Services.

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Social Media Persuasion Promotion Ads 145

Neil Patel

APRIL 19, 2021

Google does mobile-first indexing mobile shopping continues to rise thinking mobile-first means thinking about the customer journey and the entire user experience mobile-first parameters could force you to be more creative and develop interactive content that is cutting edge. How to Optimize Your Mobile First PPC Ads.

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Ads Landing Page Ad Copy Copy 73

Neil Patel

APRIL 28, 2021

Now you understand the benefits, how do you humanize your PPC ads? You’ve got a product or service to promote, but who’s your target market, and how do you humanize your PPC ads to suit them? Buyer personas are a valuable asset because not every would-be customer responds to your PPC ad in the same way. Conclusion.

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Ads Creative Director Storytelling Advertising 81

The Creative Penn

DECEMBER 10, 2023

If you join the community, you get an extra solo Q&A show monthly, as well as behind-the-scenes videos on AI and creative business, plus, discounts, early access, and more. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. I'd love to know what you think in the comments.

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Keywords Advertising Text Engineering 98

Neil Patel

DECEMBER 14, 2020

We’ll cover the most common mistakes marketers make and the biggest factor in your ad’s success. You can learn more and create your first ad at Facebook.com/advertising. How Do Facebook Ads Work? Facebook ads now come in several varieties. Buy them, create them yourself, or use ones with a Creative Commons license.

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Ads Landing Page Advertising Text 144

The Creative Penn

APRIL 24, 2023

In the intro, Alliance of Independent Authors Indie Author Income Survey results ; Experience of book to TV show [and previous episode, Johnny B Truant's creative pivots ]; Michael Anderle expands on his AI-assisted goals [ 20Books To 50K Facebook ]; Loop earplugs. You can add it to any ad copy for any Facebook ads or Amazon ads.

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Marketing Publisher Publishing Publishing 98

Neil Patel

APRIL 8, 2021

Then there are all the different ad formats to consider, making sure your images pass the text checker, writing the copy, getting final creative approval–and that’s all before you set up targeting inside the Ads Manager. What Is Facebook Creative Hub? Create Ad Mock-Ups Like a Pro.

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Creativity Landing Page Ads Lead Generation 110

Moz

NOVEMBER 2, 2020

Bring creativity to bear in publicizing your most compelling reasons to shop local on Facebook, Twitter, Instagram, YouTube, and other social media platforms. Seek out a few good inbound links to these pages Promote these pages on your social feeds Use these pages as your examples at conferences, on webinars, and podcasts in 2021.

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Marketing Agency Education Food 71

ProBlogger

MARCH 20, 2016

That’s good news for your readers, who will undoubtedly appreciate your creativity and your ability to stand out from the rest. With a little bit of creative thinking, you will be able to come with topics to marry into your niche in no time at all! Here’s an Ad set I ran to promote our blogging guide ( this page ).

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Blog Blogging Social Media Construction 35

ProBlogger

JUNE 21, 2016

You also get the option to choose Optimization, Bid Amount & When You Get Charged, but I don’t recommend changing them unless you’ve got a lot of experience running ads. Then you’ll click ‘Continue’ to set up the ad creative. You can create a new ad or you can choose to use an existing post from your Facebook page.

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Ads Ad Copy Management Advertising 34

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. If you’re using a CTA button on your landing page, the ad copy words you use either persuade people to act or chase them away. Improving your conversion rates?

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Ads Landing Page Ad Copy Advertising 145

BKA Content

DECEMBER 7, 2022

Becoming a copywriter is a great way to explore your creativity while ensuring steady work. Explore Creativity. Writing ads may not seem like creative work, especially if you’re used to fiction writing. Who creates ad copy to entice consumers? Written Content Creation. Social media posts.

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Copywriter Copywriting Freelance Content Creation 105

Moz

JANUARY 16, 2019

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. Instead of using Buffer to promote new posts, though, Zach likes MeetEdgar.

Promotion 57

Promotion Content Social Media Manufacturing 57

Neil Patel

APRIL 5, 2023

iSpionage It can be tough to make headway when you’re competing on price, creative elements, and competitors’ budgets, but have no fear. In addition, you can also check out the PPC competitors, SEO competitors, ad copy, and related keywords that triggered the ads. Keep an eye out for the top-performing ads.

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Social Media Keywords SEO Advertising 133

Smart Blogger

MAY 25, 2023

It’s a crafted blend of creativity, psychology, and market savvy that’s designed to catch your attention, engage your interest, and guide you towards a specific outcome. Email copywriters specialize in crafting engaging content for newsletters, promotional emails, and more. Thanks to email copywriting.

Copywriter 66

Copywriter Copywriting Copy Persuasion 66

Neil Patel

AUGUST 5, 2021

With the short attention spans of Gen Z and millennials, Snapchat recommends writing copy that’s easy to understand, is localized for your audience, and has an offer message within the first two seconds of the ad. The ad is only five seconds long and uses two short sentences to get its message across. Ad Copy Resources.

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Ads Landing Page Brand Awareness Social Media 145

Smart Blogger

JUNE 11, 2024

Here are the basic steps, which apply to most paid ad platforms: Choose an ad platform : Consider where your audience spends the most time and your paid ad goals. Create your ad : Tell the ad platform who you want to reach, what ad copy to use, and upload images. Take a look at these top ads: 9.

Advertising 80

Advertising IT Social Media Ads 80

Neil Patel

AUGUST 19, 2021

As with all other types of ads, there are best practices to follow when writing for Tinder. And when you’re writing ads to go with a dating app, you have some extra room for creativity and flair. So here are a few things to keep in mind when creating ads for Tinder users. Write FOMO-Inducing Copy.

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Ads Ad Copy Copy Advertising 84

Content Marketing Institute

OCTOBER 25, 2017

You learn them once and keep applying the same best practices across all your Facebook ad campaigns. HANDPICKED RELATED CONTENT: 9 Brilliant Tactics to Promote Your Blog Content on Facebook. Surely, you’ve seen ads in your Facebook newsfeed. I bet you’ve ignored a good share of those ads while clicking only a few.

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Advertising Landing Page Editorial Team Promotion 109

Moz

DECEMBER 14, 2020

You can look at ad copy, keywords, landing page content, calls to action, audiences, and different strategies altogether within the advertising platform. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran. Promotions.

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Landing Page Ad Copy Advertising Copy 58

The Creative Penn

AUGUST 7, 2023

How can authors reframe marketing to be more of a positive choice, something even creative and worth investing in? I feel like this is something that authors struggle with, because on the one hand, we feel like we're artists and creatives, so we don't want to think that our book is the same as any other product.

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Ads Marketing Retail Publisher 98

Neil Patel

MARCH 30, 2023

What good is an awesome-looking ad, if the ad is shown to people who have no use for it? Think about it – if you aren’t interested in buying dog food, but a poorly targeted ad tries to promote some to you, even an awesome-looking dog food ad isn’t going to change your mind on the matter.

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Ads Landing Page Advertising Copy 113

The Creative Penn

FEBRUARY 24, 2023

After many years of people saying, “AI can never be creative, AI could never write fiction (i.e. How can we use the tools to achieve our creative purpose in an ethical manner, and understand that we need to curate, edit, and take responsibility for any usage? Some only use AI tools for generating sales descriptions or ad copy.

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Text Creativity Publisher Publishing 98

ProBlogger

SEPTEMBER 22, 2012

There are many other ways to get even more keyword ideas, so get creative and see what you can find. These you will want to add to your negative terms list so that people who search those terms don’t see your ad or cost you any money. Step 2: Ad copy. Your ad copy needs to be simple and to the point.

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Promotion Blog Ad Copy Blogging 39

The Creative Penn

FEBRUARY 5, 2024

I started working with—because I'd come from the creative industries—I was working with people who are writing books. I'd spent a long time, 20 years or so, working with people to essentially make them famous and make their creative output famous. The post Your Author Brand With Isabelle Knight first appeared on The Creative Penn.

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Brand Social Media Publisher Publishing 98

The Creative Penn

JANUARY 6, 2023

So you'd get loads and loads of visibility when you ran a free promotion for the three days that you had with Select. And then you had the 99 pence promotions backed up by sites like Pixel of Ink, FreeBooksy, BargainBooksy, BookBub came a little bit later, but it was a big entry into the market. So a new book or promotion, anything.

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Advertising Marketing Ads Social Media 98