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What Is CTR? And How You Can Improve It

Backlinko

For example, if a user lands on your site after: Clicking on a Google text ad or Shopping ad Clicking on a display ad on a website or social media site like Facebook Here’s an example of what a paid ad looks like when it appears in Google’s search results: When a user clicks on any of the blue text, it’s included in your PPC CTR data.

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10 Best AI Copywriting Tools in 2023: ChatGPT, Jasper, & More

Smart Blogger

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Imagine you’re launching a new product, and you need to create compelling product descriptions and marketing copy.

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3 Fundamentals of Copywriting: Mastering the Art of Persuasive Communication

Credible Content

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Where Can Use Copywriting Fundamentals?

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12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

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20 Secrets to Boost Your Facebook Organic Reach

Neil Patel

These can increase the usability of your page as well as amplify your marketing efforts. Here are some of the customizations that you can include: Custom tabs Email capture forms Podcasts Video players Quizzes Polls Landing pages Apps to run contests Appointment schedule apps Blog and RSS feeds Ecommerce tabs.

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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. His button text uses two words, “Download Now,” and also uses simple button design to appeal to people’s emotions and persuade them to opt in to a bigger email campaign.

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7 Reasons Your Facebook Ads Don’t Convert (and How to Fix Them)

Neil Patel

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. If you’re going to use text in an image, it can impact the reach of your ad.

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