Neil Patel

FEBRUARY 17, 2021

On average, 19 percent of all retail sales are made during the November and December holidays. For example, which ad copy is more appealing in February? As with this example, seasonal sales promotions make your ad copy relevant, allowing you to capitalize on the buzz surrounding seasonal change.

Promotion 131

Promotion Sales Ad Copy Retail 131

Neil Patel

DECEMBER 4, 2020

For PPC to work for you , you also need to ensure your landing pages reflect the keywords you’re advertising for. When someone clicks on your ad, the page they land on needs to directly address why they clicked in the first place. How do they search for that information?

Marketing 127

Marketing Advertising Landing Page Keywords 127

Moz

NOVEMBER 2, 2020

Meanwhile, the last Civic Economics Prime Numbers report found that Amazon had displaced 62,000 shops and 900,000 retail jobs in just one year. Create a section on the homepage of your website summarizing these benefits, and link it to a landing page that expands on how conscious local shopping is sustaining the community.

Marketing 71

Marketing Agency Education Food 71

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. It’s a physical product, and you, as the retailer, have to arrange for shipment and other logistics. Not all call to action messages are created equal.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

AUGUST 6, 2021

With research showing that retail Ecommerce sales are set to be more than $548 billion by 2024 , you’ll want your customer retention strategy to be solid enough to get you a piece of that pie. Craft personalized ad copy. Determine the ad format you’ll use (video, text, etc.) It can be quite scary to put money in paid ads.

Landing Page 142

Landing Page Social Media Sales SEO 142

Neil Patel

APRIL 12, 2021

Consider using this outline to create your case studies: Last, but far from least, if you are going to launch a PPC ad campaign , make sure you go about it the smart way. Choose your PPC network carefully; create a clean, well-written landing page with a clear call-to-action and make sure your ad copy and landing page are completely aligned.

Retail 141

Retail Marketing Landing Page Copy 141

Moz

DECEMBER 14, 2020

You can look at ad copy, keywords, landing page content, calls to action, audiences, and different strategies altogether within the advertising platform. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran.

Landing Page 58

Landing Page Ad Copy Advertising Copy 58