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7 Key Strategies That You Must Learn From Apple’s Marketing

Neil Patel

Apple does what it does so well that there are whole websites out there devoted to nothing but Apple products and Apple marketing. You’ll see some of those testimonials on this very page. Don’t forget to attribute each testimonial with an image or avatar, the person’s name, and a link back to their own website, if possible.

Retail 141
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10 Clever Sales Promotions for Paid Campaigns

Neil Patel

On average, 19 percent of all retail sales are made during the November and December holidays. For example, which ad copy is more appealing in February? As with this example, seasonal sales promotions make your ad copy relevant, allowing you to capitalize on the buzz surrounding seasonal change.

Promotion 131
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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. It’s a physical product, and you, as the retailer, have to arrange for shipment and other logistics. Not all call to action messages are created equal.

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11 Proven Hacks to Keep Your Customers Buying More

Neil Patel

With research showing that retail Ecommerce sales are set to be more than $548 billion by 2024 , you’ll want your customer retention strategy to be solid enough to get you a piece of that pie. Craft personalized ad copy. Determine the ad format you’ll use (video, text, etc.) It can be quite scary to put money in paid ads.

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How to Create PPC Campaigns for Real Estate Marketing

Neil Patel

With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself. With a few tweaks, you may reach your target audience more efficiently and bring motivated buyers to your website. PPC campaigns aren’t usually difficult to set up.

Marketing 127
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Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

Today, I’m urging every business owner and marketer to consider dedicating space to a concerted educational campaign on the topic on their websites, social profiles, local business listings, reviews, and real-world interfaces. In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending.

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How We Became Digital Marketers in Just One Summer

Moz

With a functioning website and a knowledge of both paid and organic search, the process of finding new customers has dramatically changed (for the better!). If you are seeing an ad, there is a very good chance you fall into an audience segment that a brand has identified as a potential target. To be more informed consumers.