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6 Elements of Writing Conversion-Focused Social Ad Copy (in Less Time)

Ashleyn Writes

Of course, we know that social ads can be expensive, so how do you set yourself up for success as much as possible? With social media ad copy that designed to convert. Since you’re here, you probably already know that you need to write killer ad copy to get results from your ad spend. It’s smart copywriting!

Ad Copy 130
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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them.

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The Ultimate Guide to Google Ads Campaign Management

Neil Patel

The quality score is a rating Google provides from 1-10 based on how relevant your ad, landing page, and keywords are. The ad rank is Google’s value to determine where they will place your ad in the SERPs. Your CTR is the best way for Google to measure the relevance of your ad. That’s a high-performing ad.

Ads 144
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What Is CTR? And How You Can Improve It

Backlinko

For example, if a user lands on your site after: Clicking on a Google text ad or Shopping ad Clicking on a display ad on a website or social media site like Facebook Here’s an example of what a paid ad looks like when it appears in Google’s search results: When a user clicks on any of the blue text, it’s included in your PPC CTR data.

IT 103
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SEO vs. PPC: Which Will Yield the Best Results in 2024?

The Hoth

Keyword placement and usage (first 100 words, title tag, and H1 heading, numerous times throughout the content) The strength of your backlink profile (the number of trusted websites that link to your content) That’s all well and good, but what about the bottom line? That’s especially true for brand-new websites still mired in obscurity.

SEO 98
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A/B Testing Best Practices: 7 Tips to Follow

ContentWriters

If you’re a business owner and are not A/B testing, you could be missing out on a huge opportunity to improve your website traffic and conversions. A/B testing can be used to test anything – from the color of a button to the copy on a landing page. Product pages. Pages per visit. Checkout flows. Bounce rate.

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How to Set up a Google Search Network Campaign (The Right Way)

Neil Patel

Depending on how well your ad is optimized , and how much you’re bidding for your ad, you can influence how high your ad shows in the search network listings. Google Search ads can also show up on a variety of other websites and apps. Make Sure Your Landing Page (or Website) Meets Google Guidelines.