Neil Patel

APRIL 19, 2021

If you woke up with a $250K ad budget tomorrow, how would you spend it? Some e-commerce sellers would buy first-page ads on Google for a year; others might see if they could run a commercial after the Super Bowl. Retail media refers to a specific kind of advertising where ads are presented within a particular retail site or app.

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Advertising Retail Concept Ads 113

Neil Patel

DECEMBER 31, 2021

Personalized advertising is not a new concept. What used to be considered as spammy or intrusive marketing techniques are now commonplace with personalized advertising. The benefits of using personalized ads can’t be ignored either. What Are the Benefits of Personalized Advertising for Paid Search?

Advertising 114

Advertising IT Ads Landing Page 114

Neil Patel

MAY 24, 2021

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. What Is Click Fraud? Types of Click Fraud.

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Ads Landing Page Social Media Advertising 142

Neil Patel

SEPTEMBER 11, 2020

Let’s take a closer look at Yelp Ads, Yelp’s various other services, and how they may help. These include: Yelp Ads Yelp Deals Yelp Reservations Business Highlights Profile upgrades. If you choose the contract plan, you’ll work with a Yelp sales representative to create an advertising program that fits your business’s needs.

Ads 145

Ads Landing Page Advertising Sales 145

Neil Patel

APRIL 21, 2021

One way to ensure you’re getting your products in front of the right audience is to make use of eBay ads. How Do eBay Ads Work? eBay ads can boost the visibility of your products by allowing them to feature at the top of the listings. In this sense, it’s a lot like advertising on Google. 3 Types of eBay Ads.

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Ads Advertising Keywords Promotion 121

Neil Patel

APRIL 19, 2021

It means Spotify ads are popular, and advertising on this platform could make a significant difference in your business. In this post, we’re breaking down every last detail you need to know about Spotify ads and how to set them up. Spotify Ads: What You Need to Know. Spotify Ads Cost.

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Ads Advertising Brand Awareness Script 138

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales.

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Promotion Sales Ad Copy Retail 131

Neil Patel

MAY 27, 2021

If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. That’s why today, we’re going to take a look at the potential of audio ads. What Are iHeartRadio Ads? AdBuilder is a self-service platform designed to help marketers create and promote audio ads.

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Ads Script Advertising Long Form Content 119

Neil Patel

APRIL 20, 2021

In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Your ability to persuade others in this way by appealing to their emotions will increase your sales.

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Sales Content Creation Advertising Education 137

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Facebook advertising offers endless opportunities to interact with your target audience on a conversational platform. With 68 percent of Americans logging onto Facebook a day, if you’re not advertising on the platform, you’re missing out on some big opportunities. Facebook Ad Type.

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Ads Brand Awareness Advertising Education 116

Neil Patel

MAY 7, 2021

Often, with a for-profit company, the goal in advertising is the sale at the end. It’s not just about a transactional sale, so you want to be clear as well as inspiring. People are used to being shown ads for a shoe or a new table. You’re not just trying to convert a sale. Goals of Nonprofit Marketing Ads.

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Ads Marketing Recruitment Social Media 128

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? Is Instagram advertising suitable for your business? 12 Factors That Affect the Cost of Instagram Ads. Ready to move past building your Instagram following and try advertising?

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Ads Social Media Advertising Ad Copy 104

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Ads Advertising Lead Generation Text 133

Neil Patel

APRIL 26, 2021

With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. Let’s learn about how you can harness Pandora’s unique advertising platform to make your campaign goals a reality. How Do Pandora Ads Work? Brand Stations.

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Ads Brand Awareness Landing Page Advertising 77

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Engagement Ads Advertising Social Media 145

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. A pop-up ad that says “Don’t Miss This Limited-Time Offer! We have limited seats.

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Copywriter Copywriting Promotion Persuasion 130

Neil Patel

APRIL 14, 2021

Launching a new Google Ads search campaign is an exhilarating process. When set up and managed properly, Google Ads (previously Google Adwords) is one of the best sources for new customers. If your customers are not searching for your product or service in Google, then obviously, AdWords search advertising is not going to work for you.

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Landing Page Advertising Keywords Ads 143

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

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Ads Ad Copy Brand Awareness Keywords 86

Moz

NOVEMBER 16, 2020

Posted by MeganRoseM Digital advertising is different nowadays. How and when we interact with ads online drastically changed in March when COVID-19 ushered in a new era of rolling global lockdowns, not to mention lifestyle changes that none of us could predict. How has consumer interaction with native ads changed? growth spurt.

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Editorial Advertising Brand Awareness Healthcare 66

Elna Cain

JANUARY 12, 2023

For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software. Sales enablement technology. Advertisement Writer.

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Content Writer Writer Medical Copywriter 162

ContentWriters

MAY 8, 2024

SEMRush defines search engine marketing (SEM) as the “practice of promoting websites by increasing their visibility in search engine results pages (SERP) primarily through paid advertising…” It’s also sometimes called “pay-per-click” (PPC) advertising. How are SEO and SEM complementary?

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SEO Search Engine Optimization Keywords Engineering 64

The Hoth

JANUARY 16, 2024

Paid ads are also getting an overhaul, as they’ll appear in conjunction with Google’s new generative AI features. Read on to learn everything you need to know about paid ads and organic SEO, including notable pros and cons. Unpacking PPC: How Effective are Paid Ads for Promoting Your Business?

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SEO Search Engine Optimization Landing Page Keywords 98

BKA Content

NOVEMBER 15, 2023

In 2023, a whopping 20% of all retail sales happen online. Brands go out of the way to direct clients to physical stores, from discounts to ad campaigns. Ecommerce SEO does the same thing for online sales. Amazon (and Other Marketplace) Sales Your business has two ways to approach ecommerce. Of course not!

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SEO Retail Search Engine Optimization Landing Page 76

Neil Patel

MARCH 23, 2021

Google Search Campaigns are one of the most popular forms of online advertising. Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Chances are, if you’ve used the internet, you’ve come across advertisers who are running Google Search Campaigns.

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Landing Page Keywords Ads Ad Copy 142

BKA Content

APRIL 24, 2024

The average conversion rate for most landing pages is only about 2.5%. By mapping your content to each stage of the buyer’s journey, you improve your chances of attracting leads and making sales. How To Approach Content Mapping Easily and Efficiently Getting website visitors to click on your “buy now” button isn’t easy.

Landing Page 66

Landing Page Content Social Media Keywords 66

Neil Patel

SEPTEMBER 3, 2020

According to Unbounce, half of the people who click on your ads are more likely to make a purchase than those who came from an organic link. You’d think with 600 million devices running ad blockers —advertising would be less effective. Google Ads commands 73.1 percent of search advertising, roughly $40.3

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Agency Landing Page Advertising Ads 131

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. They’re designed with one goal—to increase conversions and secure a potential sale.

Writing Style 75

Writing Style Script Landing Page Writing 75

Neil Patel

OCTOBER 16, 2020

If you get it right, AdWords could totally transform your business by driving high traffic , generating more leads and revenue, and boosting sales. Let’s consider the following statistics: Google ads produce 3.5 Advertisers can expect around 700% return on investment for all their efforts. billion interactions every day.

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Consulting Landing Page Search Engine Optimization Persuasion 111

Neil Patel

FEBRUARY 10, 2021

These are the goals of your sales funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. The Basics of a Successful Sales Funnel. A sales funnel is simply a series of steps that you design to guide visitors toward a buying decision.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

ContentWriters

DECEMBER 13, 2023

In general, copy moves people down the sales funnel. Examples of marketing pieces a copywriter would produce: Digital and Social Media Ads Website Product Pages Landing Pages Emails A good copywriter will provide the punchy copy that grabs the attention of prospects, eliciting an immediate and emotionally driven response.

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Copywriter Copywriting Writer Writing 111

Neil Patel

MARCH 25, 2021

These new customers have real buying power—–combined, they influence more than $350 billion in annual sales in the US. TikTok’s unique algorithm means even accounts with little to no followers can go viral on the TikTok For You page (FYP). How to Set up an Account in TikTok That Will Drive Sales.

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Landing Page Social Media Advertising Creativity 141

Neil Patel

JUNE 9, 2021

It’s no secret that competition in online advertising has become super stiff. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads.

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Ad Copy Landing Page Advertising Ads 120

Neil Patel

AUGUST 11, 2021

It’s not just great for users; personalized content drives sales. Match the page language to the visitor’s country of origin. You may want to keep it simple and try it on one popular product or landing page. Etsy.com does this well by displaying a wide variety of currencies for the products on sale.

IT 137

IT Landing Page Advertising Ads 137

Kristi Hines

AUGUST 2, 2023

Freelance Writing Services Utilize the Copywriter plugin to provide sales copywriting services. By sending a URL, get tailored copywriting suggestions for any page, helping businesses drive their sales and improve conversion rates. These can be used in your online store, blog, or social media ads.

Utilities 246

Utilities Transportation Medical Content Creation 246

Freelance Magic

NOVEMBER 25, 2022

Since 2018 , digital marketing has taken over traditional advertising. trillion USD in sales in 2021. Approaching this industry from a technical and scientific perspective will make your writing unique and help you land those high-paying gigs. You can charge a minimum of $15 per page when writing an ebook. Case Studies.

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Freelance Finance Medical Writing 162

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. Some excel at specific advertising types, while others specialize in creating excellent customer experiences across every platform. So, that’s a TON of money.

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Agency Landing Page Digital Marketing Social Media 133

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. Click-through rate is a metric utilized in online advertising, email marketing, and organic search. Mobile CTR How SERP Features Affect CTR, and Vice Versa How to Improve Your CTR What Is CTR?

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IT Ad Copy Keywords Landing Page 109