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The Definitive Guide to Brand Awareness in 2023

Smart Blogger

Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? Ready for your brand to stand out in a crowded market? What is Brand Awareness?

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How to Use Instagram Ads

Neil Patel

Add in a branded or targeted hashtag and you’ll be connecting with your ideal customers in no time. If you want to increase your reach even further, Instagram ads are the way to go. Marketers know it’s worth it: Instagram’s ad revenues could reach $18.16 What Are Instagram’s Ad Formats? Carousel Ads.

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How to Integrate Paid Ads With Influencer Campaigns

Neil Patel

You may want to include another angle, such as paid ads. Some of the best marketing campaigns integrate several elements, so potential customers start to see your brand in different places and from different angles. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns.

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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness.

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How to Use Music in Marketing Paid Campaigns

Neil Patel

Using it in your paid ad campaigns is a powerful way to catch people’s attention or appeal to their emotions. With this creative ad, HP saw a 26 percent increase in revenue from the previous 12-week average. If you can identify the right music for your ads, you can evoke the right emotions from your targeted audience.

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An Introduction to Social Media Marketing: Everything You Need to Know in 2023

ContentWriters

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. It’s a great platform for creative and entertaining or educational video content and has a lot of potential for e-commerce and influencer marketing.

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

If anything, staying true to your brand differentiates your social content and helps you stand out in the noise. DoorDash’s Heartwarming & Circumstances-Sensitive Ad DoorDash launched this ad in the thick of the pandemic when social distance had impacted thousands of livelihoods. The takeaways?