Melanie Saxton

SEPTEMBER 27, 2023

At the end of the day, all authors are storytellers. Available on Amazon I’ve always loved storytelling, from the time I repeated fairy tales to my siblings to the time I began writing magazine editorials and editing books. Each connection inspires engagement with another, so the brand becomes part of the customer’s story.

Storytelling 130

Storytelling Editorial Advertising Digital Media 130

Melanie Saxton

FEBRUARY 16, 2023

Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos. That’s part of the reason I’ve pursued a much later-in-life master’s degree in digital media.

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Content Marketing Institute

MAY 22, 2018

And, since digital media technology is evolving, we added new techniques and best-in-class brand examples to encourage you to explore new creative territory. Look at how enterprising brands found a smart approach to storytelling – no matter the technique: Social media posts: The Virginia Aquarium’s #CuteAnimalTweetOff.

Content Marketing 102

Content Marketing Marketing Content Storytelling 102

Neil Patel

JUNE 2, 2021

Don’t get me wrong; social media ads can work wonders. The most noticeable of which is YouTube ads. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Can YouTube ads be tough to grasp? 5 YouTube Ad Types. Skippable In-Stream Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

OCTOBER 4, 2021

Ad creatives are the ads served to users on a social media or digital media platform. On YouTube, these are most often video ads and may include images, video, audio, and text. YouTube ads are just another way to expand your reach. 10 Ideas for YouTube Ad Creatives. Be Relatable.

Creativity 132

Creativity Ads Advertising Digital Media 132

ContentWriters

SEPTEMBER 28, 2022

As a content consumer, what do you enjoy more: reading a bunch of text or engaging, interacting, and playing around with what you’re consuming? Interactive marketing is marketing that makes use of visuals, videos, and other interactive elements to engage the audience, prompting everyone who participates to ultimately take some sort of action.

IT 52

IT Marketing Storytelling Entertainment 52

Smart Blogger

MAY 30, 2023

As a content creator, you’re not just a behind-the-scenes player; you’re a storyteller, a trendsetter, and an influencer. With the digital age at its peak, there’s never been a better time. These creative professionals take on the immense responsibility of being the lifeblood of the digital media ecosystem.

Content Creator 70

Content Creator Content Creation Content Social Media 70