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How To Create a Landing Page: The Complete Guide

BKA Content

How To Create a Landing Page: The Complete Guide ​Building effective landing pages is essential for B2B and B2C businesses. Simply put, landing pages can tell you a lot about your customers and the channels you should be prioritizing for maximum profits. What Is a Landing Page? Hint: very.

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Programmatic SEO: Creating Landing Pages on a Large Scale 

The Hoth

No matter the city, Tripadvisor always has a landing page ready with unique things to do. . As you can imagine, that type of SEO dominance requires creating thousands (or even millions) of landing pages for travel-related search queries. . But how is this possible? Why is Programmatic SEO Important/Valuable?

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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign. Not so much.

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A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Nick Ursborne

And sometimes, when writing informational content, optimized for SEO, and published in bulk, with some light human editing AI can come close to being “good enough”. But when it’s not just about sharing information, the math changes. I now have what it takes to engage with my audience with a high level of Emotional Intelligence.

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Why You Should Prioritize Engagement Content Metrics

Contently

Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect. Engagement content metrics can also help you determine the best times and formats for distributing your content, as well as which topics generate the most interest.

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Why You Should Create Mobile Ads for Engagement (and Not Just Conversion)

Neil Patel

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

Creating Content for Engagement vs. Conversion. It can take time for people to take the leap and buy a product or even fill out a request for more information. Once a potential customer is aware of your brand, you want to drive them further down the funnel through engagement and conversion. Identify key metrics from the get-go.