Content Powered

MAY 23, 2023

You will be pushing that boulder uphill for as long as you engage in online marketing. Third, you need to promote your blog post. I've mentioned, offhandedly, that when you finish a blog post, you should "run it through your promotion engine," but what is that? What is your promotion engine? Internal links are essential.

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Promotion Blog Post Publisher Publishing 98

Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. Promoted Posts. These ads are available as link ads or text ads. Display Posts.

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Ads Sales Banking Advertising 110

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

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Ads Ad Copy Social Media Advertising 126

Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

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Ads Social Media Sales Promotion 122

Neil Patel

APRIL 16, 2021

Well, you can, and it’s all thanks to Amazon audio ads. Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base. What Are Amazon Audio Ads? Think of Amazon audio ads like radio ads. The ads themselves play between songs.

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Ads Script Consulting Brand Awareness 127

Neil Patel

DECEMBER 14, 2020

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. You can learn more and create your first ad at Facebook.com/advertising.

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Ads Landing Page Advertising Text 144

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Ads Advertising Lead Generation Text 133

Neil Patel

DECEMBER 1, 2020

If you’re not using live streaming to engage with your followers, then you might be. Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. Tips and Tools to Optimize Engagement with Your Live Streams. Social Media Scheduling Tools for Promotion. What Is Live Streaming?

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Engagement Audience Social Media Utilities 145

Neil Patel

OCTOBER 14, 2021

From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? Top 8 Black Friday Ad Campaign Tips. Here’s how.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? The issue is a number of factors can impact the cost of Facebook ads. 3 Factors That Impact Facebook Ad Costs. Facebook Ad Type. in the U.S.

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Ads Brand Awareness Advertising Education 116

Neil Patel

APRIL 2, 2021

You can start gaining traffic through a sponsored app ad campaign. Wondering what a sponsored ad campaign is and how to run one effectively? This includes how to use a sponsored ad campaign to get traffic directly to your app through major players like the Apple App Store and Google Play. What is a Sponsored App Ad Campaign?

Ads 107

Ads Advertising Finance Promotion 107

Smart Blogger

JUNE 21, 2023

Unsure about social media engagement? Imagine effectively engaging with your audience, like enjoying a friendly chat over coffee. Understanding the Essence of Social Media Engagement Imagine inviting guests to a party but not mingling with them; disappointing, right? That’s what social media without engagement feels like.

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Social Media Engagement Media IT 84

Jane Friedman

AUGUST 9, 2023

From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped. Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ).

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Ads Advertising Creativity Sales 93

Neil Patel

SEPTEMBER 17, 2021

Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it. Here’s what it produced: 223 story mentions — more eyes on my brand 431 page views — more followers 1068 DMs — more leads for my ad agency. If you know me, you know I love Instagram. Preview and send!

Engagement 145

Engagement Marketing Social Media Education 145

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. That’s the power of using paid ads to target pet owners.

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Ads Food Brand Awareness Marketing 129

Content Marketing Institute

MARCH 23, 2018

Conversational interactions between content consumers and brands – via SMS text-style messaging and chatbots – are redefining how marketing teams can engage their audiences. Messaging apps will introduce a paradigm shift for marketers where interactive and contextual conversations will replace ad broadcasting.

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Text Marketing Content Script 108

Kristi Hines

AUGUST 2, 2023

Enter any URL and have the text content rewritten for your clients. Turn your clients’ ideas into engaging tweets in less than 30 seconds, helping them increase their social media presence. Utilize Visla to offer a service that turns clients’ ideas into engaging video content for marketing or educational purposes.

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Utilities Transportation Medical Content Creation 246

ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. What Is B2B Copywriting?

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Copywriter Copywriting Engagement Long Form Content 52

Content Powered

MAY 27, 2023

It’s surrounded by controversy, both because of its Chinese origins (and subsequent political posturing) and because it’s precision-designed to be a highly addictive dopamine slot machine, keeping people hyper-engaged with short, niche videos on virtually every subject. Spark Ads are a unique kind of ad on TikTok.

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Ads Government Content Creator Advertising 52

Neil Patel

APRIL 19, 2021

Marketers are likely to use desktop computers to create and deploy paid ad campaigns, so we may be primed to design with a desktop user in mind. With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. Why Should You Create Mobile First PPC Ads?

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Ads Landing Page Ad Copy Copy 73

Kristi Hines

AUGUST 4, 2023

With the following 46 AI-powered tools and features, you can leverage AI to simplify workflows, improve efficiency, generate engaging content, and drive better business outcomes. This tool empowers users to rapidly create, supplement, erase, or replace images with straightforward text commands.

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Marketing Utilities Recruitment Social Media 130

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. Helping to engage its target market. And cross-promotes its podcast to LinkedIn followers to attract and retain clients. Here’s how we used “SEO trends” as the anchor text to link to an article on trends.

Marketing 103

Marketing Social Media Keywords Engineering 103

Jane Friedman

JANUARY 30, 2024

Let’s say you’re running some Facebook ads and you’re getting lots of clicks, but no sales. So if you’re thinking about your own Facebook ads (or even your Amazon ads) that are getting lots of clicks but no buys, you may want to consider how it’s impacting your relevancy score and your overall visibility on Amazon. Yes, really.

Text 110

Text Publisher Publishing Publishing 110

Content Hacker

APRIL 9, 2024

Create Valuable and Engaging Blog Content 2. Promote Your Blog on Social Media 4. Promote Your Blog to Your Email Subscribers 5. With social media, email marketing, and SEO techniques, bloggers can effectively promote their content to a wide and targeted audience, driving traffic and engagement with ease.

Advertising 81

Advertising Collaboration Blog Blogging 81

BKA Content

APRIL 29, 2024

Increase your website speed and create simple URL structures, website hierarchies and descriptive anchor texts to improve website navigation for your fitness-conscious customers. Post engaging content, such as printable fitness trackers or new fitness research. Use infographics, photos and videos to break up your content text.

SEO 80

SEO Social Media Insurance Keywords 80

Neil Patel

FEBRUARY 18, 2021

You can use Twitter for marketing, engagement, and customer service. You can choose from various Twitter advertising formats , including promoted tweets, promoted accounts, promoted trends, and automated ads managed by Twitter. Remember that ads should only be a portion of what you’re sharing each day.

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Advertising Ads Promotion Creativity 138

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 105

IT Ad Copy Keywords Landing Page 105

Content Hacker

FEBRUARY 1, 2024

Maximize Preview Text 4. This simple tactic adds a human touch and makes recipients feel like they’re receiving a personal email rather than promotional brand communication. Maximize Preview Text Email subject lines are the first impression that you make on your audience, and as such, they should be impactful and concise.

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Text Finance Engagement Utilities 105

ContentWriters

FEBRUARY 8, 2023

B2B videos promote your business, product, or service to other businesses. Creating a B2B video is a way to promote your product or service so customers will buy it. Promotional Videos Promotional videos are always a great way to showcase your company. What Is a B2B Video?

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Smart Blogger

NOVEMBER 7, 2023

Engagement over Broadcasting : Twitter’s real power lies in its two-way communication. So, as you venture into this fast-paced Twitter-sphere, remember it’s not just about tweeting; it’s about engaging, resonating, and making each character count. An ongoing promotion? Is your brand quirky? A recent product launch? Innovation?

Marketing 79

Marketing Social Media Collaboration Promotion 79

Smart Blogger

SEPTEMBER 12, 2023

Think on-brand channel art, SEO-savvy video descriptions, intentional partnerships with YouTube influencers, and smart YouTube ad placements. Grab attention, spark engagement, and lead viewers to take action — like clicking to your site or making a purchase. You need a strategy — a roadmap to social media engagement and conversion.

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Script Social Media Marketing Brand Awareness 103

Grammarly

JANUARY 29, 2024

The first type is website copywriting —the text that appears on a web page. Although it’s not necessary to include online articles on your personal or company website, they are effective for user engagement and SEO, both of which can attract more visitors to your site. Pop-up ads would fall in here, too, if you use them.

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Website Writing Copywriter Copywriting 96

Freelance Magic

FEBRUARY 22, 2023

The platform supports multiple content types like images, text, and videos. Cons Facebook’s engagement rate is decreasing by the day with users moving away to different platforms. Organic reach on Facebook is difficult as the platform wants you to invest in ads. It’s easy to get your account or page set up on the platform.

Social Media 130

Social Media Freelance Media Portfolio 130

The Hoth

JANUARY 30, 2024

Publishing content online has become the #1 way businesses grow their brands, promote their products, and consistently generate new leads. These three online channels also happen to be perfect for promoting your business through content marketing. They’re a series of images and text boxes linked together in a series of slides.

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Script Content Social Media Keywords 98

Make a Living Writing

OCTOBER 24, 2023

If you have ever played a video game that is story-based, you will know that there is often quite a bit of text that needs to be written for the story to be understood. They create the story arcs, character dialogues, and in-game texts that immerse players in the overall story.

Script 102

Script Writing Persuasion Content Creator 102

Content Hacker

DECEMBER 26, 2023

Using Anchor Text Effectively Anchor text is the clickable text in links. When you use keywords in your anchor text, it tells Google what your page is about. But if all your anchor text is the same, like “best coffee shop,” it looks fake, like too many signs for the same tourist spot.

SEO 98

SEO Social Media Text Engineering 98

Content Hacker

FEBRUARY 19, 2024

Make it engaging: A great blog title will capture the reader’s attention and spark their curiosity. Look for features like customizable meta tags, sitemaps, and integration with analytics platforms like Google Analytics to monitor traffic, engagement, and other key metrics.

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Writing Editorial Blog Blogging 52