Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

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Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

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Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. These ads are available as link ads or text ads. 5 Strategies to Use Reddit Ads to Increase Your Sales.

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Neil Patel

APRIL 16, 2021

Well, you can, and it’s all thanks to Amazon audio ads. Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base. What Are Amazon Audio Ads? Think of Amazon audio ads like radio ads. The ads themselves play between songs.

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Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

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Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? The issue is a number of factors can impact the cost of Facebook ads. 3 Factors That Impact Facebook Ad Costs. Facebook Ad Type. in the U.S.

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Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

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Nick Ursborne

APRIL 6, 2024

It doesn’t appeal to us or engage with us at an emotional level. Second, you need a human or two to review the text from a legal, privacy, and ethical standpoint. Of course, to do this, you’ll also need to be proficient in the craft of adding layers of emotional intelligence to AI-generated drafts of copy and content.

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The Hoth

APRIL 6, 2023

Google recently expanded its SEO Link Best Practices document in February 2023 to include new guidelines for how to use anchor text correctly. Backlinks and internal links are a crucial part of any SEO strategy , so you need to make sure you’re formatting your anchor text properly. What’s the Anchor Text Google Update?

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Neil Patel

DECEMBER 1, 2020

If you’re not using live streaming to engage with your followers, then you might be. Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. Tips and Tools to Optimize Engagement with Your Live Streams. Are you missing out on a huge section of your target audience?

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Neil Patel

AUGUST 18, 2020

Let’s discuss how you can use event tracking to get more out of your ad campaigns on Facebook and Google. The code is then added to the link code of the item or action you want to track so when the item is clicked, it will be displayed as an event in Google Analytics. It sure will. How to Set Up Events on Your Website.

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Neil Patel

APRIL 2, 2021

You can start gaining traffic through a sponsored app ad campaign. Wondering what a sponsored ad campaign is and how to run one effectively? This includes how to use a sponsored ad campaign to get traffic directly to your app through major players like the Apple App Store and Google Play. What is a Sponsored App Ad Campaign?

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Enchanting Marketing

MARCH 12, 2024

His videos are clear, well-paced, and engaging—even if the topics are complicated. How to go from low to high-protein Wikipedia’s guidelines state that texts needs to be clear and concise. I also added examples of high-profile people who’ve admitted to impostor syndrome. I rarely watch the news. I prefer reading.

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Neil Patel

JUNE 2, 2021

Choosing the right content for your image and video ads can be challenging. Regardless of how thorough your digital marketing plan is, there’s no one simple solution for ad success that applies to every campaign. Pick an Ad Theme and Find Customer Reviews on That Theme Ads can be powerful and evoke complex emotions.

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Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. That’s the power of using paid ads to target pet owners.

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Neil Patel

SEPTEMBER 17, 2021

Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it. Here’s what it produced: 223 story mentions — more eyes on my brand 431 page views — more followers 1068 DMs — more leads for my ad agency. If you know me, you know I love Instagram. Preview and send!

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Content Marketing Institute

MARCH 23, 2018

Conversational interactions between content consumers and brands – via SMS text-style messaging and chatbots – are redefining how marketing teams can engage their audiences. Messaging apps will introduce a paradigm shift for marketers where interactive and contextual conversations will replace ad broadcasting.

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Kristi Hines

JUNE 1, 2023

ABCmouse – A platform offering engaging and educational activities for children aged 2-8. AI2sql – A tool that translates natural language text into SQL queries. Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input.

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ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. What Is B2B Copywriting?

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Neil Patel

APRIL 19, 2021

Marketers are likely to use desktop computers to create and deploy paid ad campaigns, so we may be primed to design with a desktop user in mind. With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. Why Should You Create Mobile First PPC Ads?

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Content Writing

DECEMBER 26, 2022

Website content writing is the process of making ads, posts on social media, and other marketing materials for the web. Long blocks of text with a lot of words can be scary for readers. Make your text skim-friendly Instead of long series or text lists, use bulleted lists. What is Website Content Writing?

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Enchanting Marketing

AUGUST 29, 2023

Why is it so hard to engage her readers? Take out the writerliness The basis of conversational writing is a simple text so readers can follow your ideas with ease: Eliminate complicated sentences >> Avoid the passive voice >> Replace writerly words >> Use transitional words often >> Here’s are some examples … 1.

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Enchanting Marketing

NOVEMBER 14, 2023

Shorter paragraphs, shorter sentences, and shorter words indicate that a text is easier to read. Of course, including specific details makes a text a tad more complicated and a bit harder to read. Or do they make a text needlessly complicated? Further reading: 172+ Power Words That’ll Drive Engagement and Boost Sales >> 5.

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Jane Friedman

APRIL 24, 2024

This is possible if you set up a listening pass—where you listen to your story read aloud by text-to-speech on your computer or mobile device. Reading out loud is far too slow to engage my brain, so I ignored this advice for years before deciding maybe I could use technology to do it for me. Next, activate the text-to-voice command.

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Content Powered

MAY 27, 2023

It’s surrounded by controversy, both because of its Chinese origins (and subsequent political posturing) and because it’s precision-designed to be a highly addictive dopamine slot machine, keeping people hyper-engaged with short, niche videos on virtually every subject. Spark Ads are a unique kind of ad on TikTok.

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Kristi Hines

AUGUST 2, 2023

Enter any URL and have the text content rewritten for your clients. Turn your clients’ ideas into engaging tweets in less than 30 seconds, helping them increase their social media presence. Utilize Visla to offer a service that turns clients’ ideas into engaging video content for marketing or educational purposes.

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Income Diary

MARCH 19, 2024

From savvy SEO strategies and engaging with guest posts, to leveraging email marketing and navigating the world of Google AdWords, each step is a stride towards a thriving online business. Paid advertising also provides the flexibility to continually optimize campaigns for improved targeting and engagement.

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Backlinko

FEBRUARY 15, 2024

Let’s take a look at why you should care about TikTok SEO: Engagement: Good TikTok SEO improves your chances of getting users to engage with your content. Red Bull – This energy drink brand has mastered the art of creating engaging, high-quality content. As such, it’s the perfect platform for targeting a younger audience.

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Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

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Bramework

FEBRUARY 2, 2024

If you aren’t using the Bramework blog builder, here are the core components of your blog outline: Main Header Intro Challenge or Question Subheaders Solutions Conclusion Additionally, I recommend throwing in … A “Click-to-Tweet” At least 3-5 images Internal and external links … and of course — an engaging CTA.

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Grammarly

JANUARY 29, 2024

The first type is website copywriting —the text that appears on a web page. Although it’s not necessary to include online articles on your personal or company website, they are effective for user engagement and SEO, both of which can attract more visitors to your site. Pop-up ads would fall in here, too, if you use them.

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Smart Blogger

MAY 15, 2023

From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. This type of natural traffic has much more staying power than the copy you target for an online ad and puts more money back into your budget. So, ready to turn the SEO copywriting conundrum into your secret weapon?

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Smart Blogger

SEPTEMBER 12, 2023

Think on-brand channel art, SEO-savvy video descriptions, intentional partnerships with YouTube influencers, and smart YouTube ad placements. Grab attention, spark engagement, and lead viewers to take action — like clicking to your site or making a purchase. You need a strategy — a roadmap to social media engagement and conversion.

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Neil Patel

FEBRUARY 18, 2021

You can use Twitter for marketing, engagement, and customer service. You can choose from various Twitter advertising formats , including promoted tweets, promoted accounts, promoted trends, and automated ads managed by Twitter. Remember that ads should only be a portion of what you’re sharing each day.

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Contently

MARCH 2, 2023

While there are subtle differences between IG and FB Reels , we’ll focus on Instagram Reels in this post, given they have better engagement rates and have been in use longer than Facebook Reels. Be Fun and Informal—Reels Are Not Ads Instagram users are there for fun. They are not in “buying mode.” How, you ask?

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Buffer

JANUARY 4, 2023

Some examples of AI tools that can assist with idea generation include Persado , which uses machine learning to analyze audience engagement data and suggest relevant topics, and ChatGPT, an AI tool that can generate ideas for stories, articles, and more based on a set of user-defined parameters.

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