Neil Patel

MAY 24, 2021

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. Click Fraud by Publishers. What Is Click Fraud?

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Ads Landing Page Social Media Advertising 142

Neil Patel

FEBRUARY 23, 2023

Then you’ve probably looked at LinkedIn ads. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them. Scroll along to ‘Ads’ on the end and click.

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Ads Advertising Text Social Media 104

Neil Patel

FEBRUARY 25, 2021

Facebook carousel ads offer marketers and entrepreneurs a compelling way to introduce their products and services to customers. Now, how can you leverage Facebook carousel ads for your own social media strategy? Let’s start with the basics of carousel ads. Let’s start with the basics of carousel ads.

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Ads Landing Page Brand Awareness Social Media 116

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Ads Advertising Lead Generation Text 133

Jane Friedman

AUGUST 9, 2023

From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped. That’s a big drop in 2 months. Something had to change.

Ads 92

Ads Advertising Creativity Sales 92

Content Powered

MAY 23, 2023

You've scheduled it to be published, or you've done so already. What can you do after your blog is published to get it in front of more people? While not necessarily getting more traffic from external sources, adding your new post to your old posts as an internal link can help keep people around and engaged with your site.

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Promotion Blog Post Publisher Publishing 98

Neil Patel

SEPTEMBER 13, 2021

In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Everyone was trying to find the next big thing and monetize the web, yet in that moment of sheer dread, the designers at Tripod conceived the bothersome window we’ve all come to recognize: The popup ad.

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Script Advertising Ads Marketing 122

Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

Ads 126

Ads Sales Social Media Advertising 126

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Engagement Ads Advertising Social Media 145

Make a Living Writing

APRIL 8, 2024

Landing pages Most webpages are landing pages. That said, there are different types of landing pages. A landing page is where a customer or reader ‘lands’ after clicking a link. Ads Many businesses run ads on social media, Google, YouTube, and other platforms.

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Copy Copywriter Copywriting Landing Page 83

Elna Cain

DECEMBER 11, 2023

A LinkedIn post I published I also read other LinkedIn posts and comment when possible. Some skills to help you be a better writer: SEO writing Product description writing Landing page writing Facebook Ad writing Social media writing Content refreshing 4. In November, I decided to post more consistently on LinkedIn.

Writing 225

Writing Freelance Content Digital Marketing 225

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). You can change it for every client you land or if you pivot or offer a new service.

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Website Portfolio Retail Writing 224

Elna Cain

JANUARY 12, 2023

You can include written work you have published or spec (example) pieces. Brochures, landing pages, and newsletters are examples of copywriting projects you might do. So, you would write for ConvertKit’s blog or Mailerlite’s blog about email like: 30 Fitness Landing Page Ideas that Ramp Up Sales.

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Content Writer Writer Medical Copywriter 162

Contently

DECEMBER 13, 2022

Metrics to consider include: For engagement: Web: Landing page bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g.,

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Storytelling Engagement Landing Page Long Form Content 126

Elna Cain

JULY 16, 2023

They have a job board, an academy for new writers, and a publishing platform. When searching the job board, narrow your focus to specific job ads relevant to your niche. For example, when looking at the Superpath job site, I saw a job ad with Plot. Copywriting gigs are vetted and are mostly high-paying.

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Copywriter Copywriting Freelance Copywriting Freelance 177

Credible Content

SEPTEMBER 8, 2022

Why do you publish a blog post? Why do you publish a web page? Every blog post or web page needs to perform otherwise, you are wasting time and money. Of course, the most common reason for publishing a blog post or web page is to improve search engine rankings. You want repeat visitors.

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Writing Content Copywriter Copywriting 130

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. A pop-up ad that says “Don’t Miss This Limited-Time Offer! We have limited seats.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Backlinko

FEBRUARY 20, 2024

Elite affiliate (more than 200 signups/month): Receive a custom commission, detailed performance reports, check-ins with a dedicated affiliate manager, and co-branded landing pages. This site allows users to increase their customer base through the creation of landing pages, forms, and email drip campaigns. Impressive.

Content Creator 89

Content Creator Landing Page Digital Marketing Agency 89

BKA Content

NOVEMBER 13, 2022

Ebooks enhance the publisher’s authenticity , a characteristic that 63% of customers say makes or breaks their decision to buy. Depending on your niche area and the goals for your ebook, consider publishing in one of these common formats: How-to ebooks explain how to do something within your realm of expertise.

Landing Page 83

Landing Page Proofreader Recruitment Lead Generation 83

Backlinko

FEBRUARY 19, 2024

Ads from the highest bidders are then displayed in the SERPs when users search for these keywords. Content Frequency Analyze how often they publish new content and the consistency of their posting schedule. Analyze Historical Performance You should analyze your competitors’ click-through rates, ad spends, and conversion rates.

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Ad Copy Landing Page Social Media Keywords 87

Freelance Magic

MARCH 12, 2024

Video scripts Copywriting Case studies Landing pages …And so much more Next, define your ideal freelance client : What industry do they work in? You don’t need to purchase a domain name and a website to publish samples of your freelance work (unless you’re offering freelance web design services). Don’t give up!

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Freelance Script Portfolio Banking 239

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. As customers search online, paid search ads appear at the top of the results.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

JANUARY 15, 2021

Your URLs should be simple, short, and easy for a search engine to tell what the page is about. Here’s an example: 21 Bing Ads Hacks That’ll Increase Clicks While Decreasing Spend. I bet you can guess that article is about 21 ways to improve your Bing ads! Create SEO Optimized Landing Pages. Let’s find out.

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

AUGUST 3, 2021

There are several free tools if you want to send users to a landing page, or you can use a paid version if you want to track links, etc. Add URL links to your landing page. For example your podcast, specific blog posts you’ve mentioned in posts, sale pages, etc. The tools make it easy to update your content.

Social Media 145

Social Media Media Landing Page Promotion 145

Smart Blogger

FEBRUARY 16, 2023

Content Marketing Institute , 2022) 3% of marketers publish content at least weekly. Backlinko , 2022) The #1 organic result on Google gets almost 20x the traffic of the top ad (39.6% First Page Sage , 2022) The highest e-commerce conversion rates are achieved when the page loads in under two seconds. Wyzowl , 2021) 2.

Digital Marketing 127

Digital Marketing Marketing Retail Landing Page 127

Neil Patel

SEPTEMBER 16, 2021

For this to work, you must implement image SEO best practices like naming your images properly and adding alt text. Your page URL is one of the main pieces of information shown on SERPs. Give it a few days and then change the title of your headline and re-publish your post. Use Google Ads to Preview (Other CDN).

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Elna Cain

FEBRUARY 25, 2023

Write a landing page of 300 words and an article that’s 3000 words. These are the places I consume content: Youtube Podcasts Blog posts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Great idea.

Freelance 209

Freelance Writer Landing Page Consulting 209

Neil Patel

AUGUST 6, 2021

Paid ads are a great way to gain traction, especially for a new Ecommerce store. Create Engaging and Targeted Paid Ad Campaigns. To drive traffic to your site quickly, you’ll need to leverage targeted paid ad campaigns. Research shows that 46 percent of the most visited Ecommerce stores spend up to $1,000/month on paid ads.

Landing Page 142

Landing Page Social Media Sales SEO 142

Elna Cain

OCTOBER 7, 2022

Most job ads will state the company and what they are known for, what the job entails, and then have a section on the responsibilities of a freelance writer. For this job ad, the freelance writer’s responsibilities include the following: Experience in graphic design. Freelance writing responsibilities. Being a Great Researcher.

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Freelance Writer Portfolio Contractor 156

Fat Joe

JUNE 28, 2023

You need to publish LOTS of pages. Using a template and a database, you can publish unique pages at scale. Here’s the Best Restaurants in San Diego page: And here’s the Best Restaurants in Las Vegas page: It’s important to note that programmatic SEO doesn’t work for every niche. But it’s not easy.

SEO 52

SEO Landing Page Keywords Search Engine Optimization 52

Neil Patel

AUGUST 18, 2020

But it’s not as easy as throwing ads up, seeing what sticks, and hoping people buy from you. Ads in search engine results aren’t the only type of PPC advertising. KlientBoost — Best for PPC management + landing page design. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. Let’s dive in!

Agency 144

Agency Landing Page Consulting Portfolio 144

Neil Patel

JULY 12, 2021

Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Plus, Constant Contact allows you to quickly embed custom forms on your landing pages. Use AdRoll to Automate Ad Campaigns.

IT 145

IT Landing Page Marketing Sales 145

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand.

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Agency Landing Page Digital Marketing Ads 133

Neil Patel

JANUARY 25, 2021

Once you’ve verified your listing, your page will be published, though it may take a few days. Google Smart Campaigns is a simple way for businesses (particularly small businesses) to create ads in Google. With Google Ads, you have to figure out keyword research , bidding on keywords, geo-targeting, and a slew of other aspects.

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Landing Page Architecture Keywords Text 132

Neil Patel

JUNE 9, 2021

That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. That’s why today, I want to focus on the topic from a PPC ads perspective. The Importance of Business Ethics in PPC Ads. Now, what’s the importance of business ethics in PPC ads?

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Ad Copy Landing Page Advertising Ads 120

Kristi Hines

AUGUST 2, 2023

Streamline your client’s content publishing across platforms like WordPress, Twitter, YouTube, Shopify, and Medium with Content.app. Generate and publish SEO-optimized blog pages swiftly with QuickBlog, and craft marketing-driven landing pages with QuickPage.

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Utilities Transportation Medical Content Creation 246

The Hoth

NOVEMBER 7, 2022

Long-tail keywords drive overall traffic to a website, landing page, or other online content. By adding relevance and context to your content. They also help you get closer to that all-important first page on Google with every piece of content you publish. Landing Pages. Tire kicker keywords (e.g.,

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Keywords SEO Landing Page Content Creation 104