Smart Blogger

SEPTEMBER 8, 2023

Email blasting can be a cornerstone of your digital marketing strategy and one of the best ways to build loyalty and brand awareness. Boost those sales? And remember, always keep an eye on the numbers — clicks, sales, and how engaged your subscribers are. This creates a sense of cohesiveness and builds brand awareness.

Brand Awareness 113

Brand Awareness Retail Email Copy Social Media 113

Neil Patel

OCTOBER 4, 2021

30 percent of all retail sales occur between Black Friday and Christmas. The level of competition for Black Friday e-commerce sales is off the charts, which means it pays to start preparing now. Get your site ready in advance: plan your advertising, decide what deals you’ll offer, and make sure your site works seamlessly.

Retail 120

Retail Brand Awareness Sales Digital Marketing 120

Neil Patel

MARCH 25, 2021

Downtown Pet Supply, an Illinois-based company that makes its own products and sells them both online and in their store, wanted to improve its e-commerce sales and expand customer reach. After one year, Downtown Pet Supply’s revenue increased by 40 percent, and its advertising cost of sale (ACoS) decreased by 18 percent.

Ads 129

Ads Food Brand Awareness Marketing 129

Quick Sprout

AUGUST 8, 2022

Direct mail is an effective and affordable way to drive brand awareness and generate fresh leads. In addition to mail, you’ll also benefit from mail tracking, targeted Facebook follow-up advertisements, Instagram ads, Google follow-ups, and call tracking. Doing so will increase response rates which boosts both leads and sales.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

JANUARY 31, 2022

Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing?

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

AUGUST 3, 2021

With one of the largest advertising audiences on the internet at an estimated 2.74 billion people and a ridiculously competitive CPC of $0.43 , Facebook is one of the best places to advertise online. That said, if you want to advertise on Facebook, you should have one anyway.). But the Ad Library is so much more than this.

Ads 136

Ads Advertising Copy Insurance 136

ContentWriters

MAY 10, 2023

The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers.

Marketing 105

Marketing Collaboration Social Media Hospitality 105

BKA Content

MAY 3, 2023

has millions of e-commerce companies, with online purchasing representing over 13% of total retail sales. Although you may include paid advertising in your marketing strategy, organic marketing is a vital part of drawing in and keeping customers. 14 Shopify SEO Tips To Help Your Search Engine Rankings The U.S.

Engineering 64

Engineering SEO Brand Awareness Search Engine Optimization 64

Neil Patel

FEBRUARY 4, 2022

Consumers trust organic, user-generated content more than they trust traditional advertising. User-generated content usually comes in the form of images, videos, reviews, or testimonials—which leads to users promoting a brand through online content, rather than the brand promoting themselves. It’s simple. The result?

IT 123

IT Brand Awareness Social Media Content 123

Neil Patel

NOVEMBER 26, 2020

SEO, PPC, even some social media sites can drive online sales for your luxury brand. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. What Qualifies as a Luxury Brand? Despite what you might think, online sales of personal luxury goods are growing, too.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

MARCH 17, 2021

At this point, I’m going to assume your brand is relevant to Gen Z, and you’re eager to reach them. With that in mind, here’s a word of warning: advertising to Generation Z is a double-edged sword. Zoomers recognize and champion this, with 71 percent eager to see more diversity in advertising. Zoomers disagree. Good: ASOS.

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

APRIL 20, 2021

Even further along in the process, your sales team gets involved to help close the deal.). They want to cast a larger net by advertising to new audiences, increasing their brand awareness, or adding inbound marketing to drive more people to their site, thus widening their funnel. A Real-Life Marketing Funnel Example.

Marketing 145

Marketing Brand Awareness Retail Social Media 145

Smart Blogger

NOVEMBER 23, 2022

With these ideas, you can inspire the perfect campaign for your business — one that raises brand awareness and attracts new customers — no matter your budget or the size of your marketing team. Always wanted to create an advertising campaign to counter that. In the early 1990s, milk sales were down.

Marketing 122

Marketing Social Media Brand Awareness Advertising 122

Smart Blogger

JANUARY 5, 2023

Sales letters — $1750. These benefits help drive sales, increase traffic, and improve brand awareness. Luxury brands. A landing page is a specific single page that a person will click through via email, advertisement, digital service, etc. Sales letters. Website copy — $3200. 07 – $.12

Freelance 122

Freelance Writing Landing Page Education 122

Intergrowth

MARCH 5, 2023

It’s typically used in sales (i.e., Gated Content To get better-qualified leads, marketers and sales teams will often offer a free resource to customers in exchange for either a piece of contact info or an opportunity to chat with the prospect. Your growth (one new person and doubled sales) is lower, but your profit ratio is higher.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Smart Blogger

JUNE 2, 2023

Blogs, videos, podcasts, infographics – a content marketing strategy is all about sharing knowledge to build brand awareness and loyalty. For instance, if your business goal is to increase overall sales, your marketing objective might be to increase website traffic by 20% over the next quarter.

Marketing 94

Marketing Social Media Brand Awareness Retail 94

Neil Patel

SEPTEMBER 24, 2020

So why not make the most of this opportunity and use Facebook to market your products and services for generating leads and driving sales? Advertising on Facebook can be customized to suit your brand image and business goals. A 40% reduction in cost per sale and a 141% increase in conversion rates were other wins.

Ads 99

Ads Agency Advertising Social Media 99

Neil Patel

AUGUST 6, 2021

With research showing that retail Ecommerce sales are set to be more than $548 billion by 2024 , you’ll want your customer retention strategy to be solid enough to get you a piece of that pie. Personalized experiences are essential in driving return sales. For most, a sale is the ultimate goal of running an Ecommerce business.

Landing Page 142

Landing Page Social Media Sales SEO 142

Smart Blogger

MAY 4, 2023

The company has no retail customers, so its entire life cycle takes place in the B2B space. Refine and Position Your Brand Once you have a good sense of your competition, it’s time to fine-tune your own B2B brand by creating a brand book (aka brand guide). For further reading on SEO principles, click here.

Marketing 82

Marketing Social Media Search Engine Optimization Copy Editor 82

Fat Joe

JULY 7, 2023

Digital public relations (PR) is a set of marketing tactics used to increase brand awareness and enhance online reputation. For example, the pet food brand Chewy launched a digital PR campaign to boost customer retention and increase brand awareness. This is something no paid advertising campaign can achieve.

SEO 52

SEO Agency Marketing Social Media 52

Content Hacker

OCTOBER 25, 2022

That means, for most brands, the mass transition to digital marketing from traditional advertising is inevitable. When it comes to generating sales, 70% said SEO gives them better results than PPC (pay-per-click). When it comes to sales funnels, 69% of content is created for the top of the funnel.

Content Marketing 95

Content Marketing IT Search Engine Optimization Marketing 95

Backlinko

JUNE 26, 2023

Unlike paid advertising strategies, the results generated by SEO appear as organic search results. Overall, it should help you achieve higher search engine rankings, gain backlinks, and experience a boost in sales. Collaborating with influencers exposes your brand to their dedicated and engaged audience. In 2022, 19.7%

SEO 73

SEO Search Engine Optimization Keywords Engineering 73

Moz

NOVEMBER 8, 2020

Moving off the SERP, it’s helpful to know how nearly every advertisement we see is somehow targeted to us. If you are seeing an ad, there is a very good chance you fall into an audience segment that a brand has identified as a potential target. And that’s just on the SERP.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Content Marketing Institute

OCTOBER 8, 2017

It was brand name. SurveyMonkey found something similar in 2013, uncovering the fact that 70% of consumers first click on search results from “known retailers.”. When MarketingExperiments tested this hypothesis, it found that a branded page outperformed a non-branded one by 40%. Explore the company’s sales funnel.

Content Creator 101

Content Creator Audience Script Content 101