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How Scarcity Marketing Has Changed the Way Everybody Buys

The Hoth

A recent study published in the Journal of the Academy of Marketing Science used scarcity marketing to promote limited-time beer products. The study also made use of umbrella marketing, where they included several beers in the limited-time promotion, which led to a spike in sales for all products.

Marketing 105
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Product Life Cycle: What it is, the 5 Stages, & Examples

Neil Patel

To get to know the stages of the Product Life Cycle, examples, and how to employ this concept, don’t forget to read this article until the end! The mind behind this concept is Theodore Levitt , a German economist who lived in the United States and worked in the celebrated Harvard Business School. At worst, a total failure.

IT 102
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7 steps to writing great copy according to Joseph Sugarman

Credible Content

Many blog posts on Joseph Sugarman talk about his great feat of selling an aeroplane for $240,000 (the same amount he paid when he bought the plane) with a single advertisement, but very few mention that the person who bought the plane used it for running drugs from South America and was later confiscated. These steps are not revolutionary.

Copy 130
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How to Start a Business

Neil Patel

How many competitors share a similar concept to your business idea? For instance, if you want to develop an app, you want someone with the technical know-how, whereas if you’re going to mass-produce an item, you’ll need a manufacturer. Grow your customer base and put out advertisements to find an audience to fit your business.

Banking 128
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Compare The Best Digital Marketing Services

Quick Sprout

Best Social Media Marketing Social media management services Custom advertising strategies Dedicated account managers. >> The social media marketing experts at Lyfe Marketing will help you come up with a custom advertising strategy. There is a $150 setup fee associated with these social media advertising services.

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Grow Your Medical Practice with Help from a Healthcare Copywriter

Susan Greene

To compete, you must promote. Like any business, you must actively promote your brand if you are to grow. Medical Device and Pharmaceutical Manufacturers. A landing page is where visitors arrive after clicking a link from a search engine, online ad or other type of targeted promotion. And referrals are no longer enough.

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24 Ways to Make Your First E-Commerce Sale (Without Spending a Ton)

Neil Patel

However, don’t let the simple concept of a first sale mislead you. Google Ads (formerly AdWords) is Google’s hugely popular pay-per-click advertising network that allows online retailers to place advertisements on nearly every Google search results page, YouTube video, and partner websites. It just requires creativity.

Sales 145