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Digital Media Assistance

Melanie Saxton

Honestly, I pursued a much later-in-life master’s degree in mass comm / digital media to inspire my daughter to do the same AND to provide expert digital media assistance to authors and businesses. Count on me for digital media assistance to enhance and expand your online footprint.

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Why Your Business Should Invest in Digital Marketing

Blogtrepreneur

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. Below we are going to discuss exactly why your business should invest in digital marketing.

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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

One thing we’ve had to repeatedly clarify is that content marketing doesn’t simply replace your broader integrated marketing strategy. Content marketing is, and has always been, best served as an integrated infusion into a broader marketing strategy – a multiplier. Today’s integrated marketing strategy isn’t.

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People Round-Up, Mid October 2023

Publishing Trends

At Simon & Schuster, Ariel Snead has joined as advertising and promotions assistant. Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. Sabrina Brawley has been promoted to senior manager of email marketing.

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LinkedIn Ad Best Practices: Comprehensive Guide

Neil Patel

After all, LinkedIn has become a brilliant social media marketing tool where 66.8 Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. However, smart marketers know that LinkedIn is the place to go for B2B networking. Then segment your audience. Click on that.

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How To Prepare for a Recession: Securing Longevity Through Proactive Decision-Making

BKA Content

Investments in R&D, consumer relationships, and marketing define the difference between companies thriving during recessions and those barely surviving. Too many businesses underestimate the value of advertising and consumer relationships during economic downturns. Content marketing is a subset of digital marketing.

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People Round-Up, Mid-October 2022

Publishing Trends

On the advertising and promotion team for S&S imprint, Regula Hofmann , Ryan Raphael , and Mary Zadroga have joined as Designers; Zadroga supports the children’s division. Grace Rambo joins as Manager for Children’s Advertising and Paid Digital Media. Melissa Croce becomes Senior Marketing Manager, Adult Library.