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How to Build a Great Content Marketing Editorial Calendar

ContentWriters

Having a content marketing editorial calendar can help you and your team stay organized. A content marketing editorial calendar provides a schedule for publishing the assets that drive your content strategy. These could include the content type, publishing channel, target persona, CTA, publish date, or something else.

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How to Create an Editorial Calendar That Drives Results

Contently

To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. A well-crafted, results-focused editorial calendar ensures your content efforts aren’t just a shot in the dark. The Anatomy of a Results-Focused Editorial Calendar 1.

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People Round Up, Early April, 2024

Publishing Trends

PEOPLE Penguin Random House , Anna Paustenbach will join Avery Publishing as executive editor on April 1st. At Random House , Sara Birmingham will join May 6 as executive editor, reporting to VP editor in chief Ben Greenburg and working closely with editorial director Caitlin McKenna , to expand the fiction list.

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People Round Up, Mid February, 2024

Publishing Trends

Alessandra Balzer and Donna Bray will move from HarperCollins to Macmillan Children’s Publishing Group on April 15 They will set up a new iteration of the Balzer + Bray imprint with both having the title of SVP and co-publisher. Mark Warner is joining HarperCollins Christian Publishing as VP of business development and operations.

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People Round-Up, Early October 2023

Publishing Trends

Will Schwitzer has been named CEO at scholarly publishing platform, Silverchair. Greyson Corley , has joined as trade marketing assistant, previously they interred at Macmillan Children’s Publishing Group. Keren Baltzer has been named associate publisher at Zondervan Books. He will start November 13th.

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People Round Up, Mid April, 2024

Publishing Trends

PEOPLE At Hachette Book Group , Diana Venitmiglia has joined Balance as executive editor, reporting to publisher Nana Twumasi. Crist will be reporting to Callie Garnett , Editorial Director, Adult Trade. At Atlantic Books , due to restructuring, nonfiction publishing director Poppy Hampson has left the company.

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People Round Up, Early January, 2024

Publishing Trends

Janice Audet , formerly executive editor at Basic Books of Hachette Book Group , has joined The MIT Press as editorial director. At Berret-Koehler Publishers , Praveen Madan joins as CEO and publisher. At Blackstone Publishing , Mike Heuer has joined as national sales manager. He was previously CEO at Kepler’s Books.