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How to Write Like Robots Can’t

Ann Handley

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Example: Aha Media Group is a marketing agency that serves (in part) healthcare clients. ” Hospital marketers sprinkle acronyms on their morning oatmeal. No One Reads.

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Should You Ungate Your Content in 2021?

Ann Handley

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. About 90 days ago, Ahava Leibtag removed the lead-capture forms on her agency’s website. That shift was radical for Aha Media Group, a D.C.-based based agency of 45. Not segments.

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Learn From the Best: 8 Inspiring Content Marketing Examples

Content Marketing Institute

HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media. According to health care communications agency Biosector2, the effort earned coverage in more than 242 articles and an estimated 416 million impressions. Click To Tweet. Lesson 2: Place your products in a practical context.

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How to Take Your Travel Content on a Better Trip

Content Marketing Institute

You face significant challenges when it comes to successful storytelling in this space, not to mention plenty of competition. and host of the Travel, Tourism, and Hospitality Lab at Content Marketing World 2018 , travel is one of the only industries where the place you do business matters just as much as the business you do.

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The 20+ Best Copywriting Blogs to Bookmark & Follow Now

Smart Blogger

ABC Copywriting is a copywriting agency based in the United Kingdom. And here is one of his thoughts about using social media: “If you really believe having a lower IQ, butchering your attention span, and catering to the dopamine addicts in your market is worth whatever benefits you are getting on Facebook then maybe you should stay there.”.

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Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

We're three friends, three writers, (Michelle, Gabby, and Julia) sharing not only our writing journeys, but a window into our conversations around the art of storytelling in the various formats like books, films, and video games, and also selective topics that make us ponder or generally p**s us off. There was no Facebook.

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Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

We're three friends, three writers, (Michelle, Gabby, and Julia) sharing not only our writing journeys, but a window into our conversations around the art of storytelling in the various formats like books, films, and video games, and also selective topics that make us ponder or generally p**s us off. There was no Facebook.