Nick Ursborne

FEBRUARY 14, 2024

AI tools like ChatGPT, Gemini, Claude, and others are flooding the web with millions of pages of new content. Because an AI can read about love, but can’t feel it. As a result, AI-generated copy and content fails to engage us at the most powerful level… the level of feelings and emotions. It’s time to be more human.

Freelance 205

Freelance Copywriter Copywriting Copy 205

Nick Ursborne

SEPTEMBER 7, 2023

Freelance and in-house writers are relying too heavily on AI tools like ChatGPT to write their sales copy, content, and social media updates. AI combined with “prompt engineering” drags you even deeper into the sameness trap. AI combined with “prompt engineering” drags you even deeper into the sameness trap. The result?

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Writer Copywriter Copywriting Sales Copy 243

Nick Ursborne

SEPTEMBER 29, 2023

It’s impossible to achieve if you rely too much on AI for your marketing communications. So where does AI come into our journey to authentic communication? This is where AI can help, simply because it is so good at crunching, analyzing and summarizing huge piles of data. Many writers see a huge divide between AI and EI.

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Writing Copywriter Copywriting Communication 249

Nick Ursborne

SEPTEMBER 2, 2023

AI is the big thing right now. This is a problem for writers and marketers who rely too heavily on AI. Here are five ways in which emotionally intelligent writing raises the bar way above what AI alone can achieve. #1 They are more open to buy products and services that other community members talk about, and recommend. #5

Writing 243

Writing Copywriter Copywriting Persuasion 243

Nick Ursborne

OCTOBER 4, 2023

Not for an AI describing the process. And it separates us from anything written by AI. As copywriters we’ll often be tasked with writing for products or services that we’re not familiar with. When you talk about first-hand experiences of a product or service, your writing instantly becomes more relatable.

Storytelling 230

Storytelling Copywriter Copywriting Writing 230

Nick Ursborne

SEPTEMBER 22, 2023

AI tools can’t do that. So… if you want to add value to your work as a writer – beyond what AI tools like ChatGPT can achieve – use more sensory language in your writing. Use sensory language to describe product and service experiences. One more thing… AI can’t run, jump, cycle or surf. But using AI alone is not enough.

Writing 237

Writing Copywriter Copywriting Copy 237

Nick Ursborne

SEPTEMBER 13, 2023

AI tools are great for improving our productivity, but they’re not good at genuine empathy, cultural sensitivity, or nuanced emotions. In your case that help may be one of the products or services you’re selling. This kind of story is deeply personal, very engaging, and way beyond the capabilities of an AI to create.

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Copy Copywriter Copywriting Content 201

Elna Cain

JANUARY 13, 2023

Have you been hearing a lot about AI and AI writing tools? The age of an AI writing tool is here, and as freelance writers, we need to EMBRACE this new way of writing. In fact, with the advent of using an AI writing tool, you can offer new jobs – prompt engineering – as a freelancer!

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Freelance Writer Script Writing 284

Kristi Hines

AUGUST 2, 2023

Using ChatGPT plugins , anyone can leverage AI to create products, offer services, automate workflows, and tap into new revenue streams. This comprehensive guide will walk you through 147 ways to monetize ChatGPT plugins, allowing you to turn your creativity and the AI assistant into a money-making machine. Let’s dive in!

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Utilities Transportation Medical Content Creation 246

Elna Cain

MARCH 3, 2023

It’s all about generative AI, and you are worried if freelance writing is safe from AI now and in the future. The impact of the new technological advancement is a central focus for many new freelance writers and copywriters – and it should be. And what about the future of AI? Why this feeling?

Freelance 188

Freelance Writing Copywriter Copywriting 188

Nick Ursborne

JANUARY 16, 2023

Imagine trying to tackle that kind of task without an AI to help you. And I know, this is sounding more and more like a promotion for my coaching services. The greatest limitation of of AI systems like ChatGPT is that they’re not human, and don’t have emotions. And it’s an AI. I guess it is. ChatGPT feels oddly human too.

Freelance 251

Freelance Copywriter Copywriting Copy 251

Nick Ursborne

JULY 17, 2023

By now, pretty much every writer and copywriter on the planet will have used a tool like ChatGPT as a writing assistant. Some writers use AI just to help outline their work. Other tasks that are really well suited to AI include things like brainstorming and market research. Others use it to complete full drafts.

Freelance 130

Freelance Copywriter Copywriting Social Media 130

Elna Cain

FEBRUARY 12, 2023

An on-spec writing sample is when you take a current company and create a timely piece about the company or its product or service. Juliet John uses Twitter to promote her freelance writing service. By finding videos of people talking about tools, services, and products. Spec pieces are super easy to create.

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Freelance Finance Writing Social Media 197

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action. Its function is transactional.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Elna Cain

FEBRUARY 27, 2024

So, let’s go into my story about my SaaS content writing service and learn how to write for a SaaS company (if this is your jam, too). SaaS stands for software as a service. So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. 10/word to $.50/word

Content Writer 237

Content Writer Writer Content Writing 237

Grammarly

DECEMBER 26, 2023

The most recent technological advancement to affect sales letters is generative AI, leading to questions like “How do I write a sales letter with ChatGPT?” or “Can AI handle all kinds of copywriting?” Before we get into specifics, let’s first explain the sales letter, AI prompts, and how to use text generation in general.

Sales 96

Sales Writing Persuasion Copywriter 96

Elna Cain

DECEMBER 11, 2023

These are: Content leads CEOs Strategists Copywriters/freelancers So, how can you be active on LinkedIn and not waste time doing this? These could be digital marketing companies, AI tools, email marketing platforms, and more. This ultimately leads to writing jobs down the road.

Writing 225

Writing Freelance Content Digital Marketing 225

Susan Greene

FEBRUARY 20, 2023

Can artificial intelligence craft marketing copy better or as good as skilled copywriters? She herself sent about 500 words of copy to give me an idea of what she wanted and links to about 10 high-level sites from of travel services around the world to inspire me. She asked if I could “incorporate” the AI copy into my own.

Copywriter 130

Copywriter Copywriting Copy Marketing Copy 130

Nick Ursborne

JUNE 8, 2023

” Will existing clients accept that you’ll be doubling your fees for the exact same service you offer right now? It doesn’t matter whether you are a doctor, a lawyer or a copywriter – specialists get paid more than generalists. It means changing the way you talk about yourself and your services. Probably not.

Freelance 130

Freelance Copywriter Copywriting Construction 130

Nick Ursborne

MAY 7, 2023

Many moons ago, when I was a direct mail copywriter, I lived on a hobby farm. This is important, now more than ever… As more and more AI-created copy and content hits the web, client companies are going to be looking for freelancers who are “real people”. I’m not saying you should never use AI tools to help you with your work.

Brand 130

Brand IT Freelance Copywriter 130

Ashleyn Writes

FEBRUARY 7, 2022

Let’s talk AI copywriting tools: Forget ol’ Clippy from Microsoft (hey-o, 90s kids)—it’s feeling a little Jetsons up in here because artificial intelligence (AI) has finally made its way to our desks as creative small business owners. What Is AI Copywriting Software? Enter the bots.

Copywriter 130

Copywriter Copywriting Script Writing 130

Elna Cain

FEBRUARY 25, 2023

It’s not as easy as saying it’s because of AI taking over or that, collectively, businesses just don’t want to pay for writing. Let’s go through the steps I did to command higher copywriting rates. The other day I checked my LinkedIn feed and found a podcast episode about generative AI.

Freelance 209

Freelance Writer Landing Page Consulting 209

Credible Content

DECEMBER 23, 2022

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. What all you need to do to be a conversational copywriter? Many confuse conversational copywriting with dumbing down their writing: it is not like that.

Copywriter 130

Copywriter Copywriting Sales IT 130

Elna Cain

JANUARY 12, 2023

You may think there is more money to be made in offering numerous writing services , but you will find more success in focusing on a handful of services and a niche. You can also pitch to potential freelance writing clients by emailing your services. Copywriter. But how can a content writer also be a copywriter ?

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Content Writer Writer Medical Copywriter 162

Elna Cain

OCTOBER 6, 2022

Started a new service : email sequences. AI (artificial intelligence) writing assistant tools are exploding! With AI Art in the mix, there are soo many possibilities for writers to use AI tools. AI is already integrated into our lives – Grammarly uses AI, Google auto-complete uses AI, voice search, and more.

IT 130

IT Writing Freelance Copywriter 130

Copywriter Collective

MAY 3, 2024

Mastering copywriting isn’t an easy task. Working on your writing skills is very important, especially if you are managing a business and have to communicate your brand’s voice or promote your products/services to your intended audiences through different channels. Essential Tips to Strengthen Your Copywriting Skills in 2024!

Copywriter 52

Copywriter Copywriting Storytelling Marketing Copy 52

Freelance Writing Jobs

APRIL 7, 2024

But you should at least be able to work with Google Docs, integrate it with third-party optimization tools like Grammarly , upload and manage content on WordPress, or use AI tools such as ChatGPT for ideation. So, where else should you sell your services if not there? In this case, learning Canva will come in handy. With over 4.9

Freelance 81

Freelance Marketing Construction Social Media 81

Grammarly

DECEMBER 21, 2023

Featuring a case study is a tried-and-true strategy for showing how your product or service works so potential customers can see themselves using it with real-life examples. A professional case study is a piece of marketing material that tells a true story about how a product or service benefited a customer.

Writing 83

Writing Proofreader Copywriter Copywriting 83

Elna Cain

MARCH 27, 2024

” Copywriter Kelly Dunning is shocked at this simple piece of advice. ” What she’s telling us is that writers who cut their rates to meet a client’s budget aren’t looking at their service as a valuable addition. ” But, this article was published in 2018 – before the rise of AI writing tools.

Freelance 246

Freelance Writer Communication Copywriter 246

Copywriter Collective

FEBRUARY 4, 2023

Copywriting (often confused with content writing), is the art of crafting words and phrases to persuade, educate, or inform a particular audience. Or a content creator looking to inform and entertain, effective copywriting is essential. AI writers aren’t new and have always been popular amongst the writing community.

Copywriter 69

Copywriter Copywriting Persuasion Text 69

Copywriter Collective

APRIL 5, 2024

We won’t talk about the prerequisite here – being good at the basics of copywriting. Here are the seven best strategies for improving your copywriting value, building a brand, marketing your service, reaching clients and, in a nutshell, earning better money. Back this up with testimonials.

Copywriter 52

Copywriter Copywriting Portfolio Social Media 52

Copywriter Collective

OCTOBER 3, 2023

How can API-powered copywriting tools enhance efficiency and creativity? As the world of technology moves ever onward, the business of copywriting and freelance writing has become more competitive than ever. This is mainly due to the continual development and AI-powered copywriting. How can APIs help?

Copywriter 52

Copywriter Copywriting Creativity Freelance 52

Copywriter Collective

NOVEMBER 25, 2022

It’s no secret that artificial intelligence (AI) is rapidly gaining ground on human abilities in a wide range of areas. But one task where humans still reign supreme is creating impactful copywriting. That said, AI does have its advantages when it comes to copywriting. However, it’s not always the best option.

Copywriter 64

Copywriter Copywriting IT Copy 64

Contently

APRIL 13, 2023

Similar to many creative types, I have spent hours over the past few months experimenting with generative AI platforms like ChatGPT and Jasper.ai But I suspected as well that I wasn’t using the AI optimally. A prompt engineer may use prompts to “teach” the AI to function as a customer service chatbot.

Writing 130

Writing Prose Text Engineering 130

Copywriter Collective

JANUARY 6, 2023

AI is transforming copywriting. Most of these facets are powered by technologies like AI and VR or virtual reality. When we focus on the field of digital marketing, AI or artificial intelligence presents an array of possibilities. 5 Ways AI is Transforming Copywriting Today. Data Analytics.

Copywriter 59

Copywriter Copywriting Content Creation Manufacturing 59

Copywriter Collective

MARCH 19, 2024

Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. From engaging website copy to attention-grabbing social media posts, effective copywriting can make or break a brand’s online presence.

Digital Marketing 59

Digital Marketing Agency Copywriter Copywriting 59

Copywriter Collective

APRIL 14, 2023

However, as technology evolves, so do the trends and techniques used in SEO copywriting. Businesses must stay up-to-date on the latest SEO copywriting trends to stay competitive in the digital landscape. This article explores seven trends to watch out for that will shape the future of SEO copywriting.

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Copywriter Copywriting SEO Search Engine Optimization 64