Ashleyn Writes

OCTOBER 18, 2021

Confused about how to organize your website when you have multiple audiences in your business?? That’s all fine and dandy but runs into a little bit of a snag if you have TWO distinct target audiences that you are trying to market to. We’ve had clients work through this with multiple audiences.

Audience 130

Audience Brand Copywriter Copywriting 130

Blogtrepreneur

JULY 5, 2023

In today’s fast-paced digital era, understanding your target audience plays a pivotal role in the success of any marketing campaign. However, defining your audience is more complex than it sounds. Identifying your target audience will help you deeply understand their preferences , behaviour patterns, and purchase habits.

Audience 59

Audience Social Media Education Communication 59

Blogtrepreneur

JANUARY 7, 2024

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. With so many great advantages, it’s become the ideal way to connect directly with your target audience. – Social media marketing.

Digital Marketing 115

Digital Marketing Search Engine Optimization Marketing Social Media 115

Caroline Gibson

NOVEMBER 5, 2021

How has our understanding of the word ‘creativity’ changed in the communications industry over the last 30 years ? The clue’s in the name ‘The Creative Engagement Group’: we try to creatively engage audiences through the deployment of thinking and ideas through our brilliant creatives, designers and service lines.

Communication 130

Communication Creativity Freelance Copywriting Healthcare 130

ContentWriters

MARCH 1, 2023

Internal marketing is an integral part of a successful internal communications strategy within an organization. Internal marketing involves the way you communicate information, brand, tone, voice, and objectives to your employees — and it’s a valuable source of feedback from them.

Recruitment 98

Recruitment Marketing Communication Social Media 98

Freelance Writing Jobs

JUNE 11, 2023

Communicating effectively with clients, akin to fine-tuning an art, requires tact, understanding, and a dose of assertiveness. However, a freelancer contract, while significantly valuable, is just one piece of the vast puzzle of client communication. Read between the lines Client communication is often shrouded in subtleties.

Communication 65

Communication Freelance Construction Prose 65

BKA Content

MAY 23, 2024

Discover the Top 10 B2B Content Marketing Agencies of 2024 The emergence of B2B content marketing services has been a double-edged sword. By the end of this guide, you’ll be able to navigate this $600 billion industry with ease and find the B2B content marketing agency that’s best for your company. But don’t sweat it.

Agency 81

Agency Content Marketing Marketing Script 81

Content Marketing Institute

APRIL 30, 2021

Nerf knows its audience well enough to know it needed to hire one of them. Business communicators want to know their audiences, but miss out on a crucial step. An agency knows its audience so well, it pokes gentle fun at a pain point to attract them. Here’s what to make of it all.

Audience 135

Audience Agency Communication Content Marketing 135

Nick Ursborne

SEPTEMBER 29, 2023

When a person or a company manages to share their true selves, that authenticity goes a long way to connecting with their audience in a way that builds trust and a deep sense of rapport. It’s impossible to achieve if you rely too much on AI for your marketing communications. You need to empathize with your audience.

Writing 250

Writing Copywriter Copywriting Communication 250

BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content. By contrast, content marketing is all about engaging with your audience and creating a bond of trust with visitors to your site.

Content Marketing 75

Content Marketing SEO Search Engine Optimization Marketing 75

CoSchedule

SEPTEMBER 21, 2022

Did you know organized marketers are seven times more likely to report success than their peers? Here is where a communications calendar comes into the picture. Not sure how to create a communication calendar? We’ve also got a free communications calendar template for you — use it to hit the ground running. Website URL.

Communication 52

Communication Projects Collaboration Editorial 52

Brafton

JUNE 6, 2024

Marketing is a game of attention. It’s all about using the tools at your disposal to get your audience’s eyes on your brand. Of course, marketing is complex and multi-layered, but sometimes a simple idea can unlock exciting new possibilities. For example: Your list of marketing tools is longer than you may assume.

Marketing 59

Marketing Entertainment Brand Awareness Recruitment 59

Kristi Hines

JULY 13, 2021

In this post, I’ll share 25 books on content marketing. Content Marketing Books. Do you want to go offline with a good book? Or find something to listen to on the drive to work?

Content Marketing 130

Content Marketing Marketing Content Storytelling 130

BKA Content

MARCH 28, 2023

Small Business Marketing Strategies For small business owners and managers, retaining customers and driving new traffic to the company is everything. Growth is the goal, and to achieve it, you need smart and effective small business marketing strategies that make you stand out among the competition.

Marketing 82

Marketing Social Media Collaboration Insurance 82

Brafton

MAY 16, 2024

At first sight, multilingual content marketing sounds like a dream come true. Yet another target market where folks just happen to speak another language. Better Target Audience Definition If you gobble up your market research like Hershey Bars, good for you! This type of analysis is a huge part of multilingual marketing.

Content Marketing 59

Content Marketing Marketing Manufacturing Content 59

Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. Psst, it’s by finding the right content marketing agency. But first, how do you even know which companies are worth your time?

Agency 105

Agency Content Marketing Marketing Brand Awareness 105

Neil Patel

JULY 20, 2021

What are your goals with email marketing? If you’re going to achieve those goals and see a return on investment, then chances are you’re not going to be able to do it without some level of automated email marketing. What Is Automated Email Marketing? When to Use Automated Email Marketing. Abandoned Carts.

Utilities 145

Utilities Marketing Communication Promotion 145

Contently

MARCH 25, 2024

As a result, designers and marketers are constantly experimenting with new aesthetics to create content that resonates with audiences and keeps them engaged long enough to turn them into loyal brand advocates. 2024 Visual Trends Marketers Need to Know About 1. Sometimes, that feedback is good, and other times, not so much.

Marketing 52

Marketing Brand Communication Engagement 52

Contently

FEBRUARY 21, 2023

As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions. Integrating NLP Into Your Content Marketing Efforts As a content marketer, you may think of NLP as a term you would hear from your engineering friends.

Content Marketing 126

Content Marketing SEO Marketing Content 126

Grammarly

JUNE 7, 2024

Clear, effective business communication is the cornerstone of success, particularly when you’re dealing with external audiences such as customers, partner organizations, and clients. Worse, opportunities for miscommunication abound, especially as businesses increasingly interact and communicate globally online.

Communication 85

Communication Social Media Projects Proofreader 85

Copywriter Collective

MARCH 19, 2024

In digital marketing, one element remains constant: the power of persuasive communication. Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. Resonating with target audiences and leave a lasting impression.

Digital Marketing 59

Digital Marketing Agency Copywriter Copywriting 59

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. What is Direct Response Marketing? Advantages of Direct Response Marketing.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Content Marketing Institute

DECEMBER 13, 2023

This study proves that clear communication can attract a B2B audience and make them more likely to convert. Plain language brings a power too few decision-makers appreciate. Plus, get the resulting data-driven writing tips.

Writing 106

Writing Marketing Communication Audience 106

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. So how do podcasts fit into your content marketing strategy? Authenticity helps build a connection with the audience and makes the show more relatable and engaging.

Content Marketing 130

Content Marketing Telecommunication Pharmaceutical Brand Awareness 130

Contently

MARCH 14, 2023

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. But digital marketing experts disagree.

SEO 126

SEO Content Marketing Marketing Content 126

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. Wendy Covey, co-founder and CEO, TREW Marketing The best way to use AI for content can be summed up by this phrase: “Say it better.”

Content Marketing 117

Content Marketing Marketing Content Proofreader 117

Article Writing

JUNE 27, 2023

And marketing that content requires constant attention. Semrush reports that 57% of companies have a documented content marketing strategy in place , while Meaningful Brands discovered that 9 out of 10 consumers expect brands to offer content. Why Outsource My Content Marketing? When Should You Outsource Content Marketing?

Content Marketing 97

Content Marketing Marketing Content Creation Content 97

Contently

APRIL 11, 2024

If you work in B2B tech marketing, you probably have a little crush on your products. Of course, it’s not a job requirement to believe in the technology you market. Overflowing with buzzwords, B2B tech marketing content is far too often focused on the technical features and capabilities of the products. Machine learning.

Marketing 52

Marketing Advertising Communication Digital Marketing 52

Smart Blogger

JUNE 29, 2023

Mastering the 4 Ps of marketing could be your ticket to making your business explode with growth. In this article, we’ll discover these four pillars undergirding all successful marketing promotions and explore each principle in depth. What are the 4 Ps of Marketing? Show your audience how. Did you know? The secret sauce?

Marketing 83

Marketing Food Promotion Concept 83

Smart Blogger

FEBRUARY 8, 2024

The following list of tools will help you streamline your LinkedIn strategy, from enhancing efficiency with automation to deepening audience engagement, refining analytics, and content optimization. Audience Engagement and Networking : These tools are designed to boost user visibility and facilitate genuine interactions within the network.

Social Media 84

Social Media Marketing Lead Generation Recruitment 84

Blogtrepreneur

APRIL 5, 2024

Digital marketing agencies perform a service for other businesses that is incredibly valuable. You help brands increase awareness with their target audiences and build a positive image so that those brands can convert customers and bring in revenue. Often, they revolve around planning and executing advertising campaigns for clients.

Digital Marketing 52

Digital Marketing Agency Advertising Projects 52

Neil Patel

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? With technologies like GPS and radio frequency identifiers, marketers can specify a perimeter or boundary based on a real-world location. How can you leverage it?

Marketing 140

Marketing Brand Awareness Advertising Ads 140

Content Marketing Institute

NOVEMBER 17, 2017

Imagine having your audience tied to your content with an 8-foot rubber hose for five minutes on a regular basis. We’ve got this very, very captive audience – and they’re bored – there’s really no super magic. GasStationTV uses relevant #content delivered in an unexpected way to engage a captive audience. AnnGynn Click To Tweet.

Audience 101

Audience Landing Page Entertainment Content 101

Grammarly

JANUARY 22, 2024

Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. Research confirms that quality, consistent communication retains customers and impacts the brand experience. Table of contents What is brand consistency?

Brand 102

Brand Communication Brand Awareness Social Media 102

Express Writers

DECEMBER 4, 2023

As we bid farewell to 2023, it’s time to reflect on what has unfolded in the world of content marketing over the past year. It’s safe to say this year has been a testament to the resilience and innovation of marketers who are tasked with navigating an ever-evolving digital landscape. Let’s dive in!

Content Marketing 68

Content Marketing Marketing Content Content Creation 68

Article Writing

OCTOBER 29, 2022

content marketing. content marketing strategy. How Does Content Marketing Drive Sales? Posted On: Businesses everywhere want to ensure that their content marketing efforts churn out profits, website views, and customers. But, how does content marketing help a business in the long run? Sales Amplify. Case Studies.

Sales 98

Sales Content Marketing Marketing Content 98

Contently

AUGUST 11, 2022

When these words start to appear, conventional wisdom tells businesses to cut their marketing budgets. As multiple researchers have found over decades of studies, stopping your marketing efforts during tough times is a mistake. How content marketing leads to meaningful ROI. It turns out that advice is dead wrong.

Content Marketing 138

Content Marketing Marketing Content Content Creator 138