Content Marketing Institute

MARCH 5, 2018

Define your audience. Figure out who you are trying to connect with and ask yourself whether you have the expertise or credibility to satisfy that audience. Watch experienced livestreamers like Amy Landino or Owen Video to see how they balance education and entertainment with promotion.). Before you dive in to livestreaming.

Editorial Team 106

Editorial Team Entertainment Content Creator Editorial 106

Content Marketing Institute

DECEMBER 4, 2018

Credited to Jay Geiger, who first wrote about it in 2006 , the term “clickbait” earned a place in The Oxford English Dictionary in 2016 with this definition: “(on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”. Barnum still entertained his audience.

Content 97

Content Editorial Team Entertainment Content Creator 97

Content Marketing Institute

DECEMBER 19, 2017

Like the weary holiday shopper, content creators are always pressed for time, eager to please, and challenged to deliver something of value to everyone on the subscriber list. But who’s to say your best content gifts can’t be existing assets resurrected, repurposed, repackaged, and resurfaced? And who knows?

Long Form Content 90

Long Form Content Editorial Team Editorial Content Marketing 90

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. Curating the news provides a useful service for your audience.

Editorial 110

Editorial Editorial Team Content Social Media 110