BKA Content

APRIL 25, 2024

Content Marketing for Law Firms: The Complete Guide Even though 60% of law firms have a blog, and over 80% use social media , only about 10% manage to create content regularly. If your practice is struggling to get results from advertising efforts, our guide to content marketing for law firms can help.

Content Marketing 77

Content Marketing Search Engine Optimization Marketing Content 77

BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

Content Marketing 74

Content Marketing SEO Search Engine Optimization Marketing 74

Content Marketing Institute

SEPTEMBER 24, 2020

In an extraordinary year, extraordinary B2C content marketers rose to the occasion. Here are a group and two individuals who are at the top of their game – the 2020 B2C Content Marketer of the Year finalists.

Content Marketing 91

Content Marketing Audience Marketing Content 91

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

Content Marketing 131

Content Marketing Marketing Content Search Engine Optimization 131

Kristi Hines

JULY 13, 2021

In this post, I’ll share 25 books on content marketing. Content Marketing Books. Do you want to go offline with a good book? Or find something to listen to on the drive to work?

Content Marketing 130

Content Marketing Marketing Content Storytelling 130

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. This blog post will show you why that’s true. Increases Organic Traffic 4.

Content Marketing 92

Content Marketing Marketing Long Form Content Content 92

BKA Content

MARCH 11, 2024

How Content Marketing Drives Sales You know you have a great product or service and need to amplify its visibility. Search Engine Journal notes that content marketing generates three times as many leads as traditional marketing while costing about 62% less. However, your content must be valuable to be effective.

Sales 52

Sales Content Marketing Marketing Content 52

Verblio

OCTOBER 19, 2022

Making decisions based on data is something that all businesses should adhere to, and yet measuring content marketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. Owned by: Marketing. links), and affiliate marketing.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Brafton

MAY 16, 2024

At first sight, multilingual content marketing sounds like a dream come true. Yet another target market where folks just happen to speak another language. Since you found this blog post, you probably already had a feeling that multilingual SEO is not that easy. More people = more brand awareness = more business, right?

Content Marketing 59

Content Marketing Marketing Manufacturing Content 59

Content Hacker

OCTOBER 26, 2023

You’re left wondering… where’s my audience? The truth is, creating captivating content isn’t enough. There’s another beast you need to tackle – Content Marketing Strategy. Think of it as building bridges between your high-quality content and those who’ll love reading them.

Content Marketing 79

Content Marketing Marketing Content Brand Awareness 79

Contently

MAY 2, 2023

Every content marketer has heard the saying: “Content is king!” ” In fact, all great marketing leaders know that producing great campaigns starts with compelling content. Content marketers are asked to serve nearly every department in the business. The problem? So how do they do it?

Content Marketing 118

Content Marketing Marketing Content Content Creation 118

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. So how do podcasts fit into your content marketing strategy? Good podcasts have interesting and engaging content that keeps listeners coming back for more.

Content Marketing 130

Content Marketing Telecommunication Pharmaceutical Brand Awareness 130

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 128

Content Marketing Marketing Social Media Search Engine Optimization 128

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Maybe you’re too busy to keep up with a blog, or you think that insurance writing is too dry to attract an audience.

Insurance 81

Insurance Content Marketing Marketing Content 81

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. Do: Sharpen your audience understanding Create an AI-powered marketing persona.

Content Marketing 113

Content Marketing Marketing Content Proofreader 113

Contently

MARCH 7, 2023

That’s the word from the senior content marketers who answered the Contently 2023 State of Content Marketing survey. How are marketers planning to address those talent challenges? To learn more, download the full Contently 2023 State of Content Marketing: Tech & Talent Report.

Content Marketing 128

Content Marketing Marketing Contractor Content 128

Content Hacker

FEBRUARY 4, 2024

Turns out, writing is only half the battle in digital marketing; what wins the war is optimized content marketing. You’ll also find out how to weave keywords into your posts like a pro so people actually find them when they’re scouring Google for answers. Table Of Contents: What is Content Optimization?

Content Marketing 73

Content Marketing Brand Marketing Content 73

Content Hacker

OCTOBER 26, 2023

You could have used the perfect sales pitch but you’re left wondering why no one cares… Marketers make this mistake all the time and if you keep it up you’re going to make yourself (and your prospects) sick and tired of it. The reason your audience doesn’t care about your product is because you’re pitching them too soon.

Content Marketing 52

Content Marketing Marketing Content Search Engine Optimization 52

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Express Writers

DECEMBER 4, 2023

As we bid farewell to 2023, it’s time to reflect on what has unfolded in the world of content marketing over the past year. It’s safe to say this year has been a testament to the resilience and innovation of marketers who are tasked with navigating an ever-evolving digital landscape. Let’s dive in!

Content Marketing 69

Content Marketing Marketing Content Content Creation 69

Contently

FEBRUARY 8, 2023

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide.

Content Marketing 139

Content Marketing SEO Marketing Content 139

BKA Content

MARCH 2, 2023

Your Guide to Sports Content Marketing Sports content marketing can help you take your business to the next level. Channels for Sports Content Marketing With so many different platforms and outlets, you might not know where to focus your time and energy. Want Great Content With SEO Benefits?

Content Marketing 85

Content Marketing Marketing Content Social Media 85

Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. That’s all well and good, but how do you actually find the right partner to make your content King ? Because a bad fit doesn’t make anyone happy!

Agency 105

Agency Content Marketing Marketing Brand Awareness 105

Neil Patel

AUGUST 5, 2021

If you own a small business, content marketing is a tactic you should consider to grow your audience base and increase your brand’s name recognition. Content marketing refers to the creation and dissemination of online materials that grow traffic to your website. This can lead directly to sales. Start a Blog.

Content Marketing 145

Content Marketing Marketing Content Social Media 145

Content Hacker

APRIL 11, 2024

Let me show you my step-by-step process for finding engaging and relevant blog topics that will captivate your audience. Step 1: Know Your Target Audience Before you start brainstorming blog topics, you need to know who you’re writing for. But how do you figure out what your target audience wants to read?

Audience 65

Audience Blog Blogging Social Media 65

ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. So why exactly is content marketing important for SaaS companies? Content marketing is a great way to do this.

Content Marketing 105

Content Marketing Marketing Search Engine Optimization Content 105

Article Writing

MAY 18, 2023

The ultimate goal of content marketing is offering your target audience information and materials that will engage them and motivate them to choose your business. This will expand your audience and grow your business. Often, companies will simply share general content to please everyone. Seems easy, right?

Engagement 98

Engagement Audience Content Content Marketing 98

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. You can get content alerts to be the first company to see content that mentions your keyword.

Content Marketing 114

Content Marketing Marketing Content Social Media 114

Article Writing

JUNE 27, 2023

And marketing that content requires constant attention. Whether you’re a new business, intermediate, or established, content is integral to your growth. Established businesses have a full marketing team, but people quit, staff goes on leave, and scaling up and down can turn into a quagmire. What is your marketing budget?

Content Marketing 97

Content Marketing Marketing Content Creation Content 97

ContentWriters

DECEMBER 6, 2023

For B2B marketers, the roadmap to content success isn’t always straightforward. Therefore, establishing a cohesive B2B content marketing strategy is crucial for driving results. Let’s dive into the key elements of a successful content marketing strategy.

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

Contently

FEBRUARY 21, 2023

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions.

Content Marketing 126

Content Marketing SEO Marketing Content 126

Smart Blogger

JULY 3, 2023

Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.

Management 91

Management Content Marketing Marketing Storytelling 91

BKA Content

FEBRUARY 18, 2023

Creating a Target Audience for Your Marketing Campaign Do you know who your campaign target audience is? You probably hear a lot about targeting your content to your audience every time you take a course or read some guide to help with creating a marketing campaign. What is a Target Audience?

Audience 74

Audience Marketing Social Media Insurance 74

Content Hacker

MAY 18, 2023

Does content marketing work? Many marketers new to the game wonder if content marketing is effective and/or worth the time and money. Content marketing is INCREDIBLE. 71% of marketers say content marketing is more important to their organization than ever. Driving growth.

Content Marketing 87

Content Marketing Marketing Content Proofreader 87

ContentWriters

JANUARY 18, 2023

In simple terms, content marketing is an approach focused on creating and distributing valuable, unique, and consistent content to attract, engage and retain a targeted audience.tic. While that explains content marketing at a high level, it’s not nearly enough to point you in the right direction. Case studies.

Content Marketing 105

Content Marketing Marketing Content Landing Page 105