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How to Write Seductive Sales Copy Like Apple [2022 Edition]

Enchanting Marketing

But its sales copy is almost as seductive as its design. Apple’s copywriters know how to captivate their audience and how to sell with words. Your sales copy is about your product, right? Copywriting tip: Apple’s copy is impressive but we don’t all need to emulate their voice. Delightful.

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How To Use ChatGPT To Critique Your Sales Copy and Get More Clients

Income Diary

For me, the most impressive aspect of this is how Clive uses ChatGPT to critique his own already great copy to produce something exceptional. (He How To Use ChatGPT To Critique Your Sales Copy and Get More Clients By Clive Cable I recently wrote some landing page copy to launch a new ad agency. Why is that?

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How to Write Sales Copy that Doesn’t Sound Like You’re Pitching on QVC

Ann Handley

this week when writing sales copy for the dust jacket of my new book. But you will probably write sales copy to market something you create. Any sales copy should sound like the product it’s promoting. Start creating content your audience will love. (Except me and parallel parking.

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How to Sell Like Apple: The Outrageous Power of a Miniature Story

Enchanting Marketing

It’s not the same when you read sales copy, eh? Pushy sales talk. Sales copy often turns readers off. So, what if you could write sales copy like a storyteller? When we read a good sales story, we don’t notice we’re being sold to. How do you tell such a sales story? Best-in-class.

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How to Brand Your Business When You Have Multiple Audiences

Ashleyn Writes

Confused about how to organize your website when you have multiple audiences in your business?? That’s all fine and dandy but runs into a little bit of a snag if you have TWO distinct target audiences that you are trying to market to. We’ve had clients work through this with multiple audiences. More on that later.)

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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Step 3: Infusing Emotional Intelligence With the AI-generated drafts as her foundation, Emma now infuses emotional depth into the copy. Interestingly, this process wasn’t structured and written by me.

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A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Nick Ursborne

Step 1 – Emotional mapping of your audience Experienced copywriters already try to figure out the emotional triggers of their audience. Within the context of the product or service you’re selling, what are the principal desires and fears of your audience? With all that done, I have now mapped the emotions of my audience.

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