Content Marketing Institute

OCTOBER 30, 2018

An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Promotion of blog posts through social media. Click To Tweet. Email-generated content ideas.

Editorial Team 103

Editorial Team Content Manufacturing Keywords 103

Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. also publish a great deal of content.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. This makes them excellent fact-checkers and concise writers, but they often dislike self-promotion and find the principles of marketing foreign. These writers make content marketing run.

Writer 107

Writer Content Freelance Editorial Team 107

Content Marketing Institute

NOVEMBER 20, 2017

Production, the second category of the AI framework, relates to marketing activities like these: creating, curating, and optimizing content, including blog posts, emails, landing pages, videos, and advertisements. Promotion, the fourth category of the AI framework, relates to AI for social media. Production. Personalization.

Marketing 105

Marketing Content Agency Content Marketing 105

Content Marketing Institute

SEPTEMBER 17, 2018

Editor’s note: You may have missed the original post when we published it a couple years ago. We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. Here are 19 of my favorite tools (and pricing – though many are free) I use in my content promotion in 2018.

Promotion 110

Promotion Content Social Media Editorial Team 110

Content Marketing Institute

SEPTEMBER 21, 2018

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. But if you treat it as something you do after you publish your content, you’re missing an opportunity. Click To Tweet. Click To Tweet.

Promotion 106

Promotion Brand Awareness Editorial Team Content Creation 106

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning.

Promotion 97

Promotion Editorial Team Blog Blogging 97

Content Marketing Institute

MARCH 27, 2018

In this post, I help you make sense of two influencer marketing tactics – the roundup blog post and the influencer-authored blog post. They give the steps to use earned and paid media promotion, too. HANDPICKED RELATED CONTENT: A Proven Process to Curate Content and Publish a Roundup of Industry Influencers.

Recruitment 105

Recruitment Marketing Brand Awareness Editorial Team 105

Content Marketing Institute

MAY 29, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. Easil: Prepare your promotional imagery (free and paid versions). Visuals are an important element of content promotion but going to graphic designers for every piece of imagery gets expensive and time-consuming. iancleary Click To Tweet.

Content Marketing 107

Content Marketing Editorial Marketing Content 107

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. They say it allows you to plan, publish, promote, and automate.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. Back when I was targeting mainstream publishers for guest posting, it was literally my first stop in the research process.

Collaboration 110

Collaboration Content Editorial Editorial Team 110

Content Marketing Institute

NOVEMBER 28, 2017

They probably started with a blog or a video series, or maybe a network or print magazine , or the podcaster was a published author with a following. Once the podcast’s MP3 file is complete, it is published using Liberated Syndication (Libsyn). Publish your #podcast show notes on your blog for extra promotion, says @JoePulizzi.

Editorial Team 97

Editorial Team Editorial Content Marketing Construction 97

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 102

Content Creator Audience Script Content 102

Content Marketing Institute

APRIL 12, 2018

Find internal supporters to help promote the content. Recognize that paid content promotion pays off. ” In response, the Capital Ideas team published the answer in what became their top opt-in article. Find internal supporters to help promote this content. Recognize that paid content promotion pays off.

Brand 105

Brand Content Editorial Team Editorial 105

Content Marketing Institute

OCTOBER 8, 2018

Video promotion tactics include email shots and promotion via social media activity. Many videos are simply uploaded with no purposeful promotion. Inadequate promotion. The old model sees videos uploaded with minimal to no coordinated promotional activity around it. Image source. apricot_amir Click To Tweet.

Marketing 109

Marketing Editorial Team Promotion Social Media 109

Content Marketing Institute

OCTOBER 25, 2017

HANDPICKED RELATED CONTENT: 9 Brilliant Tactics to Promote Your Blog Content on Facebook. For example, if you promoted chocolate bars to people on a diet, your campaign ROI wouldn’t be as high. You can’t publish the same ads over and over and get more people to act on them. Start with these 10 key evergreen tactics.

Advertising 104

Advertising Landing Page Editorial Team Creativity 104

Content Marketing Institute

APRIL 20, 2018

Reusing content assets that have yielded good results is a powerful way to expand your content library and to promote the same content across different media channels and in different content formats. HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate).

Editorial Team 103

Editorial Team Content Social Media Collaboration 103

Content Marketing Institute

JANUARY 29, 2018

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. Incorporate marketing promotion with care. The promotion is clearly defined as “ advertising ” so that the editorial line isn’t blurred. Click To Tweet.

Editorial 110

Editorial Editorial Team Content Social Media 110

Content Marketing Institute

NOVEMBER 6, 2017

By contrast, publishing new data and research is a great way to build a robust link profile. Those are a few of the new findings from my team’s new Link Building Survey , in which we polled 628 SEO experts across various types of businesses to understand better how they build links for better SEO in 2017. SEO Click To Tweet.

SEO 110

SEO Social Media Content Landing Page 110

Content Marketing Institute

AUGUST 6, 2018

Editor’s note: You may have missed this article when CMI published it in 2016. 2) Its Content Inbox: I can enter the URL of a favorite blog and Buffer instantly creates a huge list of tweets from that blog. (3) From there you can craft ideas on the type of blog posts you should write to generate traffic and leads.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

OCTOBER 20, 2017

How many times have you pondered over which images to use in a paragraph, blog post, web page, etc.? Knowing images are crucial to the success of the post, I focus on the matter even more. Today I present 12 types of visuals you can use in a blog post. Beauty Matters: 3 Tips to Create Attractive Blog Posts.

Blog Post 111

Blog Post Post Content Blog 111