Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

JUNE 6, 2018

While shoppers early in the buying process are offered an interactive landing page to sort and explore models based on individual preferences, more primed buyers are led to a page that displays local showrooms and seasonal deals. Landing page performance report. Accelerated mobile pages. The result?

Landing Page 100

Landing Page Editorial Team Recruitment Editorial 100

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 104

Content Creator Audience Script Content 104

Content Marketing Institute

AUGUST 1, 2018

When you look at the library of content you publish, is it a string of somewhat-related blog posts, videos and more — or do all the pieces work together to tell a better, broader story? Of course (to poorly paraphrase Robert Rose), you want your editorial to tell one story instead of each piece being disconnected from the rest.

Editorial 83

Editorial Content Editorial Team Projects 83

Content Marketing Institute

APRIL 16, 2018

I type a generic term connected to the example business – hiking – and the tool generates an overwhelming number of useful suggestions of pages to create to rank for those search queries. A few years ago, search marketers needed a landing page for each variation of the keyword because search engines focused on exact keyword matching.

Keywords 111

Keywords Concept Content Editorial Team 111

Content Marketing Institute

JUNE 26, 2018

Add credibility to website and landing pages. Focus on landing pages with the most traffic or the best leads to conversions. Craft celebratory blog posts. write a blog post displaying the evidence of your new acclaimed status. No one post can provide all relevant tools in the space.

Editorial Team 110

Editorial Team Content Landing Page Editorial 110

Content Marketing Institute

OCTOBER 25, 2017

We switched and targeted people who had been to our landing page by installing a Facebook pixel on our website and targeting them through the custom audience feature in Facebook advertising. Landing page visitors. Blog readers (even better if you segment them by topics). Pricing page visitors.

Advertising 104

Advertising Landing Page Editorial Team Creativity 104

Content Marketing Institute

NOVEMBER 2, 2018

Limit the number of redirects to one – from one URL to the final landing page. Limit the number of redirects to one - from one URL to the final landing page, says @ab80. ? Logically, content compression shortens the time it takes to load your page as well as improves rendering time. Click To Tweet.

Website 99

Website Editorial Team Landing Page Script 99

Content Marketing Institute

OCTOBER 26, 2017

Unbounce , which has his landing page. To create a high-performance website for a startup (or any business), “Build a beast with a billion landing pages.” Vishal recommends this mindset especially for teams with limited resources – and what team’s resources aren’t limited? Landing pages take a while.

Pharmaceutical 97

Pharmaceutical Landing Page Marketing Editorial Team 97

Content Marketing Institute

MAY 24, 2018

You write more blog posts and social content to promote the original content and hope for small, incremental progress. Here are a few: Roundup blog post. If time and technical know-how are limited, write a post and link to each of your partners’ content pieces. Social media posts.

Content 106

Content Editorial Team Promotion Social Media 106

Content Marketing Institute

OCTOBER 8, 2018

Think of videos more like you do landing pages, which you monitor and optimize regularly. You post the different versions on your sales page. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. The goal is to convert viewers to a sale.

Marketing 110

Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

NOVEMBER 6, 2017

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. After you optimize your content for YouTube and rake in some views, I recommend natively hosting your best video content on your landing pages as well. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

SEO 110

SEO Social Media Content Landing Page 110

Content Marketing Institute

OCTOBER 20, 2017

How many times have you pondered over which images to use in a paragraph, blog post, web page, etc.? Knowing images are crucial to the success of the post, I focus on the matter even more. Today I present 12 types of visuals you can use in a blog post. Beauty Matters: 3 Tips to Create Attractive Blog Posts.

Blog Post 111

Blog Post Post Content Blog 111