Content Marketing Institute

FEBRUARY 21, 2018

HANDPICKED RELATED CONTENT: 4 Unconventional Ways to Promote Blog Content on Social Media. Eighty percent of people prefer to watch live video from a brand than to read a blog, and 82 % prefer live video from a brand to social posts, according to research cited by Livestream. Skillful Instagram Live.

Creative Director 111

Creative Director Marketing Editorial Team Social Media 111

Content Marketing Institute

MARCH 1, 2018

Do tons more to drive leads, our team decided unanimously back in 2016. Up until that point, we merely invited readers to consume our blog content, which focused on the latest social media trends. Our writing was solid, well curated, and helpful for social media managers, but it wasn’t definitive.

Brand 95

Brand IT Editorial Team Social Media 95

Content Marketing Institute

AUGUST 23, 2018

Content marketing is integrated into lots of marketing areas, including search engine optimization and social media marketing. Your content team needs to be aware of what keyword research is, how to put together optimized content and target search queries, and how to create content that gets shared on social media.

Content Marketing 93

Content Marketing Marketing Editorial Team Search Engine Optimization 93

Content Marketing Institute

JUNE 18, 2018

If you’re thinking video is best done on social media channels, you may not reap the biggest benefits. Possible tools: This colorlib post details a solid collection of WordPress learning management system opportunities. Video isn’t just for social media feeds. You need to create videos for your website.

Website 110

Website Editorial Team Landing Page Content Creator 110

Content Marketing Institute

APRIL 11, 2018

HANDPICKED RELATED CONTENT: 50 Best Social Media Tools From 50 Most Influential Marketers Online. Social Report for social media management. Managing your social media can be a big pain. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

JANUARY 15, 2019

Over 80% of people say they prefer to watch a live video than read social media posts, and four in five say they prefer to view a video from a brand than to read a blog, according to a survey from Livestream and New York Magazine. 4 of 5 people would rather watch a brand’s videos than read its blog.

Landing Page 95

Landing Page Editorial Team Editorial Brand Awareness 95

Content Marketing Institute

JUNE 25, 2018

Apart from grouping those mentions by importance, schedule social media promotion of all articles mentioning your brand (using proper tagging). My favorite way to collect and publicize testimonials is through social media because it is: Believable and verifiable (anyone can see right away who posted them).

Brand 103

Brand Content Editorial Team Social Media 103

Content Marketing Institute

APRIL 27, 2018

Then I came across a blog post describing how an online publication drove leads and built a multimillion-dollar business from Instagram. HANDPICKED RELATED CONTENT: How to Build a Smart Yet Simple Social Media Marketing Plan [Template]. No one post can provide all relevant tools in the space.

Landing Page 110

Landing Page Editorial Team Editorial Social Media 110

Content Marketing Institute

JUNE 29, 2018

These three design tips will keep your blog, social media, and other visuals on the right track. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. White space 101: Remove to improve.

Editorial Team 111

Editorial Team Storytelling Text Editorial 111

Content Powered

JULY 22, 2022

You can ask them to cover you, pitch them an idea, or even offer to provide them with a fully-written, Forbes-quality blog post for them to publish. To become a writer on VentureBeat, I had to fly to San Francisco, buy a ticket to their conference, and rub shoulders with the editorial team.

Publisher 52

Publisher Publishing Publishing Post 52

Content Marketing Institute

DECEMBER 15, 2017

We recruited our members via our social media channels and email campaigns – our first members were all Facebook fans. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Recruitment 96

Recruitment Marketing Editorial Team Editorial 96

Content Marketing Institute

OCTOBER 30, 2018

An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Promotion of blog posts through social media. Click To Tweet. And, guess what?

Editorial Team 105

Editorial Team Content Manufacturing Keywords 105

Content Marketing Institute

MARCH 5, 2018

Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Share how you’re using it in the comments. HANDPICKED RELATED CONTENT: How to Create Sticky Content With 3 Livestreaming Apps.

Editorial Team 108

Editorial Team Entertainment Content Creator Editorial 108

Smart Blogger

NOVEMBER 15, 2022

Maybe they want to find you on social media so they can follow you. That’ll give you a list of websites that accept guest posts, which you can later whittle down (after you’ve done a little more research) into a list of sites that pay guest writers. Follow Leads on Social Media. Wash, rinse, and repeat.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

NOVEMBER 12, 2017

In the past year, The Washington Post has published more than 850 stories created by its in-house automated storytelling technology called Heliograf – although, more realistically, it may be better named in-house reporting technology because it churns out news articles and social media posts.

Content Creation 108

Content Creation Content Editorial Team Storytelling 108

Content Marketing Institute

SEPTEMBER 10, 2018

HANDPICKED RELATED CONTENT: Every Event Should Be Time for Social Media. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. AmandaChanguris Click To Tweet. Don’t overload unnecessarily.

Content 91

Content Editorial Team Banking Editorial 91

Content Marketing Institute

NOVEMBER 20, 2017

Production, the second category of the AI framework, relates to marketing activities like these: creating, curating, and optimizing content, including blog posts, emails, landing pages, videos, and advertisements. Promotion, the fourth category of the AI framework, relates to AI for social media. Production.

Marketing 107

Marketing Content Agency Content Marketing 107

Content Marketing Institute

MAY 28, 2018

Tracking the pulse of social media allows your company to gain feedback and draw insights to market better. Analyzing data and interpreting it through modeling can help make your brand’s social media more meaningful for each user. Predictive tool: IBM Watson Analytics for Social Media. What is modeling?

Social Media 105

Social Media Media Editorial Team Editorial 105

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

MAY 29, 2018

You also want to create content that gets shared across social media channels. With BuzzSumo , enter a website address – yours or your competitors’ – to find the most-shared content across social media channels. HANDPICKED RELATED CONTENT: Community Management: A Social Media Expert Spills Her Secrets.

Content Marketing 109

Content Marketing Editorial Marketing Content 109

Content Marketing Institute

JUNE 27, 2018

By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. The problem is that social media marketing is notoriously self-centered. Quuu is the first social-sharing automation tool curated by humans, vetted by humans, designed for humans.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

MARCH 27, 2018

In this post, I help you make sense of two influencer marketing tactics – the roundup blog post and the influencer-authored blog post. It’s simple in concept: Feature the thoughts of several industry influencers in a blog post or some other form of content to drive earned media traffic and brand awareness.

Recruitment 107

Recruitment Marketing Brand Awareness Editorial Team 107

Content Marketing Institute

SEPTEMBER 17, 2018

I break these tools into four groups – social media and audience-building, distribution tools outside of social media, SEO and outreach, and promotion-enhancement tools. 50 of the Best Social Media Tools Selected by Top Marketers. Social media and audience-building. How much does it cost?

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

NOVEMBER 28, 2017

Those marketers who regularly listen to This Old Marketing are CMI’s true fans … they are more likely to come to Content Marketing World , attend one of our master classes , purchase training , attend our webinars , engage in our content, and talk about us on social media. No one post can provide all relevant tools in the space.

Editorial Team 99

Editorial Team Editorial Content Marketing Construction 99

Content Marketing Institute

JANUARY 26, 2018

In Content Marketing Institute articles, you probably see “content calendar” and “editorial calendar” used interchangeably. The term “editorial calendar” sometimes refers to a published list of issue themes and dates that sales teams use to book advertising into publications. Are they the same thing? Click To Tweet.

Editorial 111

Editorial Government Content Editorial Team 111

Content Marketing Institute

APRIL 12, 2018

Capital Ideas gave the company a thought-leadership platform as well as fuel for the company’s paid, earned, and owned media initiatives. Today, Fred shares, Capital Ideas provides 60% of the content the company uses across social media, native advertising , and paid content distribution. Stay plugged in to audience needs.

Brand 107

Brand Content Editorial Team Editorial 107

Content Marketing Institute

JANUARY 22, 2018

For example, instead of creating a webinar about social media marketing, Search Engine Land created a webinar on providing customer service through social media. This angle is relevant to its audience given that it educates on the broader topics of SEO, search engine marketing, and social media.

Script 223

Script Content Editorial Team Social Media 223

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Plan for social.

Promotion 99

Promotion Editorial Team Blog Blogging 99

Content Marketing Institute

NOVEMBER 1, 2018

Social media analytics. Sixty-one percent of B2B content marketers increased their use of social media over the last year, CMI research found. It only makes sense that marketers want to know what’s working on social channels. HANDPICKED RELATED CONTENT: 50 of the Best Social Media Tools Selected by Top Marketers.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

APRIL 16, 2018

Social media networks and tools provide keyword analytics opportunities to research natural language, trends, real-time keyword context, and more. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Keywords 111

Keywords Concept Content Editorial Team 111

Content Marketing Institute

JUNE 26, 2018

Craft celebratory blog posts. write a blog post displaying the evidence of your new acclaimed status. TIP: You also can use reviews to identify keywords to elevate in your blog posts. Share on social media. No one post can provide all relevant tools in the space. Watch for videos.

Editorial Team 110

Editorial Team Content Landing Page Editorial 110

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. You must also know what content exists in company channels other than the website — in training materials, call-center scripts, social media posts, and point-of-sale materials. No one post can provide all relevant tools in the space. Register today.

Content 107

Content Editorial Editorial Team Social Media 107

Content Marketing Institute

APRIL 2, 2018

HANDPICKED RELATED CONTENT: 5 SEO Strategies for Social Media You Need to Know Before You Hit Publish. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Engagement.

Content Marketing 111

Content Marketing Website SEO Healthcare 111

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 104

Content Creator Audience Script Content 104

Content Marketing Institute

OCTOBER 8, 2018

HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. Video promotion tactics include email shots and promotion via social media activity. Options include YouTube, your website, and social media. No one post can provide all relevant tools in the space.

Marketing 110

Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

SEPTEMBER 21, 2018

hours, a Facebook post usually hits 75% of its maximum impressions, while Twitter engagements reach their half-life in only 24 minutes. HANDPICKED RELATED CONTENT: 4 Unconventional Ways to Promote Blog Content on Social Media. Update and expand existing posts. For example, after just 2.5

Promotion 108

Promotion Brand Awareness Editorial Team Content Creation 108

Content Marketing Institute

APRIL 20, 2018

HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate). HANDPICKED RELATED CONTENT: Automating Content Reuse: One Marketing Team’s Story. To schedule, manage, and republish your social media content , try MeetEdgar. productivity Click To Tweet.

Editorial Team 106

Editorial Team Content Social Media Collaboration 106