ContentWriters

SEPTEMBER 20, 2023

Executing a content strategy that engages your audience at various stages of the buyer journey involves many moving parts. Having a content marketing editorial calendar can help you and your team stay organized. This can help you establish a regular cadence and ensure you’re sticking to your content budget.

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ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. So why exactly is content marketing important for SaaS companies? Content marketing is a great way to do this.

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Blogging From Paradise

MARCH 19, 2023

Finding the proper mix between writing and marketing blog posts accelerates your blogging success exponentially over the long haul. Publishing detailed, targeted content […]

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Contently

MARCH 14, 2023

That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO.

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ContentWriters

FEBRUARY 21, 2024

Copyright Protection Generative AI is essentially a very advanced auto-complete tool that uses information already published on the web as its source. Tourville goes on to say, “This study was conducted over a 3-month period in mid-2023, across 500+ pages of content, including blogs, category pages, and product pages.

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Backlinko

AUGUST 10, 2021

I’m super excited to announce the completely updated Content Marketing Hub. We launched the first version of Content Marketing Hub last year. You can check out the new Content Marketing Hub 2.0 right here: Visit The Content Marketing Hub. I’m super happy with how Content Marketing Hub 2.0

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Intergrowth

MARCH 30, 2023

Content marketing is one of the smartest investments that you can make in your business. Today, we’re going to walk through the seven most common content marketing mistakes that cost businesses thousands of dollars per year. But first… Why Invest in Content Marketing? They get too salesy.

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Content Hacker

NOVEMBER 16, 2022

Sure, you can do content marketing willy-nilly. You can publish random topics at random times. Because you need a content marketing process plan behind it all to ensure your content WORKS…. But how do you create a content marketing team and workflow plan that results in amazing content?

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Neil Patel

JANUARY 5, 2021

If you consider yourself a content marketing professional, there’s a good chance you already use Google tools the make your life easier. When it comes to content marketing, the tools you use, and the strategies you employ will greatly impact the end result. However, you know that this will be difficult.

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Copywriter Collective

JANUARY 23, 2024

According to research by Oberlo , around 96% of marketers believe that content marketing is effective for their brand. This stat is more than enough to show you the success rate of content marketing for businesses. In this article, I am going to discuss some of the best tools that marketers can use in this regard.

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Express Writers

JANUARY 1, 2024

As we step into 2024, the landscape of content marketing continues to evolve, presenting both challenges and opportunities for businesses looking to make their mark in the online space. While the digital landscape shifts toward dynamic and immersive content formats, the importance of quality blog posts remains strong.

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Express Writers

DECEMBER 8, 2022

As the year winds down, everyone is thinking ahead to their 2023 content marketing strategies. We find ourselves asking questions such as… Which content formats are worth focusing on? To help you get started on planning for next year, we talked all about 2023 content marketing predictions in this month’s #ContentWritingChat.

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Article Writing

OCTOBER 22, 2022

content marketing. content marketing strategy. is content marketing dead Strategy. Is Content Marketing Dead? Posted On: It’s a thought that crosses everyone’s mind now and again: “is content marketing dead?” What does content marketing really mean anyway?

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Intergrowth

MARCH 10, 2023

I’ve read every article I can find, listened to every podcast episode, spent hours experimenting with ChatGPT, and spoken to dozens of marketers, developers, and entrepreneurs to hear their thoughts. One caveat: I run an SEO-centric content marketing agency. Creating content is expensive. I’m biased.

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Content Marketing Institute

FEBRUARY 2, 2018

It’s a hazard of the job for content marketers. When you read or see a piece of high-quality content, you wonder how it got created. You ask yourself, “What does this company do to create great content? The simple answer is high-quality content serves both audience and business. Is it great for business too?”.

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BKA Content

NOVEMBER 15, 2022

SEO Copywriting: Your Guide to Content Marketing Success. Search engine optimization and copywriting are two essential elements of the marketing mix for modern brands. You need to be able to attract organic website visitors and deliver persuasive marketing messages if you hope to grow your business.

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ContentWriters

MAY 22, 2024

Blog posts are a key driver of search visibility. Blogs are excellent ways to improve your ranking in search results, and can also be powerful conversion engines, generating new leads and helping improve loyalty from current customers. How Many Blog Posts Do You Need To Drive Traffic? Here’s how.

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Content Marketing Institute

NOVEMBER 24, 2017

Editor’s note: You may have missed this article when CMI published it last year. Are you looking for a job – or looking to hire someone – in a field associated with “content marketing” or “content strategy” or “content marketing strategy”? Content marketing strategy as a sub-discipline.

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BKA Content

MARCH 12, 2023

6 Reasons Why Buying Content Marketing Articles Will Supercharge Your Efforts Content is the fuel that feeds the fire in your digital marketing strategy. However, the challenge of creating quality content is the time and effort it takes to write SEO articles. It takes longer than you may think.

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Content Marketing Institute

JULY 3, 2018

If you are a LinkedIn member – and there are more than 500 million – you can be a content marketer on the platform. About two years ago, LinkedIn opened its publishing platform to all members, allowing them to publish blogs directly and promote their content throughout the LinkedIn network and beyond.

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Shorthand Content Marketing

JANUARY 8, 2023

Is blogging a waste of time today? Even though the world has become obsessed with online video and audio content during the past ten years, the written word has not taken a backseat. Without written content, nothing shows up in the search results, and people have no way of finding anything out. The short answer is no.

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Content Hacker

MAY 19, 2023

As you embark on your blogging journey, the question of “What should my first blog post be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. Companies that blog get 55% more visitors, 97% more inbound links, and 434% more pages indexed in Google. What Should My First Blog Post Be About?

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Bramework

DECEMBER 21, 2023

We all know that content is king. So what exactly are the benefits of blogging? We also know that blogs have been around for a while but sometimes they are undervalued, ignored and often times poorly written. It’s a shame because blogging has many benefits! What are the Benefits of Blogging? Is your mind blown yet?

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Content Marketing Institute

AUGUST 28, 2018

Some of the presenters at Content Marketing World offer their out-loud critiques of what could be done better in content marketing. Use their observations to gauge what you’re doing well and where your content marketing program has room for improvement. Publish for the sake of publishing.

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ContentWriters

MAY 24, 2023

One of the most reliable strategies is content marketing — and for good reason. In a digital age where nearly everything is online, content holds immense power. It comes as no surprise that 82% of businesses are actively utilizing content marketing as a strategy for growth. The problem is that content isn’t easy.

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Express Writers

SEPTEMBER 20, 2022

And since it finished rolling out on September 9 th , we wanted to explore everything you need to know about the Helpful Content Update and dive into what it means for you and your content marketing efforts. What is the Google Helpful Content Update? What Does the Google Helpful Content Update Mean for Content Marketing?

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Content Marketing Institute

JULY 6, 2018

These are just a few of the characteristics we look for when selecting the finalists for CMI’s Content Marketer of the Year award. Paolo Mottola, managing editor at REI Co-op and the 2017 Content Marketer of the Year, has demonstrated again and again how content can drive more than interest and engagement – it can drive action.

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Content Marketing Institute

DECEMBER 7, 2018

Rapid advances in AI technologies mean marketing automation is no longer optional. It’s a mainstay of modern marketing. Not all content marketing tasks can or should be automated. No matter how far AI advances go, software will never replace a human for crafting an insightful and meaningful blog post.

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Content Marketing Institute

SEPTEMBER 3, 2018

Editor’s note: You may have missed the original post when we published it several years ago. We know how important it is for content marketers to tie their results to marketing and business goals, so we’ve updated it with new suggestions and resources. What does it mean that your content marketing is “working?”

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Content Marketing Institute

DECEMBER 1, 2017

How often do you read the weekend posts on Content Marketing Institute the day they’re published? Our new publishing frequency. Instead of posting to the blog every day of the week, we’re moving to a Monday through Friday schedule. Now, you’ll also get a digest of the other content published that week.

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Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. HANDPICKED RELATED CONTENT: How to Explain Content Marketing to Anyone.

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Content Marketing Institute

JANUARY 10, 2019

Certain Agile concepts and ideas have been part of the content marketing conversation for some time now. This article focuses on how a Scrum-based approach to content marketing could work, as told through the experience of a hypothetical content marketing team. Scrum benefits for content teams.

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Content Marketing Institute

DECEMBER 10, 2018

Viveka, chief visibility officer at Vengreso, and Bernie, CMO at Vengreso, presented 3 LinkedIn Content Marketing Strategies that will Drive Visibility, Credibility and Traffic at Content Marketing World. As with all effective content marketing, Viveka recommends publishing video content that’s useful and solves a need.

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Shorthand Content Marketing

JANUARY 24, 2023

Hiring someone to write your small business blog is a big step. Or maybe you’ve already fallen behind, and your blog is looking out of date. Either way, hiring a freelance blog writer can dramatically help grow the interest and attention to your blog. Some of these blog topics are easier to write than others.

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Content Marketing Institute

NOVEMBER 4, 2017

We discuss how LinkedIn is botching its big original content opportunity, and explore new blogging research that says longer posts are better. Our rants and raves cover the power of audience and a frustrating post from Mumbrella; then we wrap up with a This Old Marketing example on Lloyd’s List. Show details. (00:01):

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ContentWriters

NOVEMBER 1, 2023

In the early days of content marketing, simply having a blog could set you apart and drive results. As more companies produce authoritative content, standing out requires a more refined and strategic approach, and the blog frequency that worked before may not be optimal now. But what blog frequency is enough?

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Content Marketing Institute

APRIL 6, 2021

How can you be the door knockers welcomed by publishing sites? Continue reading → The post Guest Blogging: A Step-by-Step Guide appeared first on Content Marketing Institute. Successful prospective guest bloggers act like invited guests who show up with a nice host gift.

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