Content Marketing Institute

DECEMBER 7, 2018

No matter how far AI advances go, software will never replace a human for crafting an insightful and meaningful blog post. In the following example, when a new item is published to my blog, it’s automatically posted to my Facebook page. It’s a mainstay of modern marketing. Chances are, many of them can.

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Content Marketing Proofreader Marketing Editorial Team 100

Content Marketing Institute

JUNE 25, 2018

Here’s how we did it for one project: Published post monthly rounding up the brand’s mentions in blog articles and videos. Publish a monthly roundup of your brand’s mentions in articles & videos, says @SEOSmarty. You can maintain a separate alert where you track only web and news/blogs mentions. Share in the comments.

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Brand Content Editorial Team Social Media 103

Content Marketing Institute

JANUARY 24, 2019

Under the Publish tab on the main menu, you can schedule and publish posts to your Facebook, Instagram, and Twitter accounts. Under the Reply tab under Team Inbox, you can access and monitor your brand’s social mentions. Under the Publisher tab, you can schedule and organize your social media posts. Instagram analytics.

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Social Media Media Editorial Team Collaboration 101

Content Marketing Institute

OCTOBER 24, 2018

For example, Duda , an innovative website builder, allows publishers to easily enable PWAs on their sites. ” The device responds with an excerpt from the top news article and the publisher’s name. With this new feature, the publishing site gets double exposure. How to embrace the trend? image alternative tags).

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Editorial Team Content Editorial Communication 93

Content Marketing Institute

MARCH 5, 2018

If you’re considering livestreaming, make a commitment to publish on a regular schedule. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. With experience, you can grow your equipment list. Embrace consistency. Livestreaming isn’t intended to be pristine and perfect.

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Editorial Team Entertainment Content Creator Editorial 108

Smart Blogger

NOVEMBER 15, 2022

Further Reading: How to Create a Writing Portfolio That’ll Wow Potential Clients walks you through everything you need to craft an online portfolio of your work, from portfolio sites like Contently to using your own blog. Want to find guest blogging opportunities (since many websites these days pay for guest posts)? Keep it simple.

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Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. I’ve never regretted waiting until the next day to publish,” says Caroline Vella, freelance content writer and editor. “I These writers make content marketing run. It is work.

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Writer Content Freelance Editorial Team 109

Content Marketing Institute

OCTOBER 30, 2018

An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Promotion of blog posts through social media. Click To Tweet. Email-generated content ideas.

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Editorial Team Content Manufacturing Keywords 105

Content Marketing Institute

JUNE 19, 2018

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Each row should have a blog post URL and its corresponding focus topic. Twitter, LinkedIn, forums, email, third-party publishing platforms, etc.). Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

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SEO Editorial Team Editorial Search Engine Optimization 104

Content Marketing Institute

OCTOBER 22, 2018

Imagine you publish two blog posts. Google’s featured snippets (also fondly referred to as “answer boxes”) tackle a searcher’s question right away and publish the answer at the top of the results: Wrong assumption. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

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Editorial Team Keywords Medical Engineering 89

Content Marketing Institute

NOVEMBER 12, 2017

Though Narrative Science doesn’t publish pricing for Quill, I looked at Quora where one person reported a tier pricing system and shared numbers that were in the ballpark of what a few people in the industry confirmed to me. Publish your half-robot/half-human-created story (yes, straight from the app). Cost of content creation.

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Content Creation Content Editorial Team Storytelling 108

Content Marketing Institute

OCTOBER 16, 2018

Most of the 4 million blog posts published each day get lost in the noise. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. HANDPICKED RELATED CONTENT: The Secrets of High-Performing Online Content. Create utterly original, standout, creative content.

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Content Editorial Team Keywords Construction 104

BKA Content

NOVEMBER 14, 2022

Publishing content regularly is the easiest and most affordable way for lawyers to get found, which is why if you don’t already have a legal content writer on your team, it may be time to hire one. A whopping 96% of individuals who need legal advice turn to search engines.

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Content Writer Writer Content Copywriter 52

Content Marketing Institute

JULY 24, 2018

Jason Schemmel , social media manager, Harper Collins Christian Publishing . 50,000: Invest in print, in terms of taking blog articles and producing a quarterly magazine. Take blog articles and produce a quarterly print magazine, advises @markiemasters. CMWorld Click To Tweet. Create quarterly e-books.

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Content Marketing Marketing Content Content Creation 106

Content Marketing Institute

NOVEMBER 20, 2017

Production, the second category of the AI framework, relates to marketing activities like these: creating, curating, and optimizing content, including blog posts, emails, landing pages, videos, and advertisements. Tools use AI to help people surface the right content to share across a network or to enhance a blog. Curating content.

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ProBlogger

MARCH 16, 2014

During my writing career, I’ve had the good fortune to have appeared on many cool and informative blogs and websites – but it hasn’t always been this way. Writing for blogs appeared to be not as easy as I at first thought, and I must confess that the more I learned the nuances of guest blogging, the more the fear ate at me.

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Post Editorial Team Proofreader Editorial 47

ProBlogger

JULY 30, 2014

Aggregating content from over 25,000 publishers worldwide, the service uses Google’s algorithms to search for and promote the top news stories of the moment. Your office address should be easily viewable and all of your editorial team should have profile pages with images and email addresses included. Blog Promotion General'

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SEO Editorial Team Content Management System Editorial 52

Content Marketing Institute

JANUARY 18, 2018

How do we evolve from seeing content as sales collateral to acting like publishers? Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one.

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Publisher Publishing Publishing Editorial Team 110

Content Marketing Institute

MAY 29, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. Mintent: Build your editorial calendar (free version). An editorial calendar is essential for content marketing. Your #editorial calendar enables you to see content gaps or surpluses, says @IanCleary. Click To Tweet.

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Content Marketing Editorial Marketing Content 109

Content Marketing Institute

JUNE 27, 2018

Here’s how it works: The Quuu community submits unique social posts through Quuu Promote into categories that are reviewed by Quuu’s editorial board to ensure quality. However, ScribbleLive’s specialty is tapping into the content curation and publishing power that most enterprise organizations overlook — their employees.

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Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

NOVEMBER 28, 2017

They probably started with a blog or a video series, or maybe a network or print magazine , or the podcaster was a published author with a following. Once the podcast’s MP3 file is complete, it is published using Liberated Syndication (Libsyn). Publish your #podcast show notes on your blog for extra promotion, says @JoePulizzi.

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Editorial Team Editorial Content Marketing Construction 99

Content Marketing Institute

JANUARY 26, 2018

Most likely, you’ll know because you start to feel growing pains, often when you’re considering how to expand the scope of your content programs to include new initiatives (a print magazine, a new blog, podcast, or video series) or how to centralize management and governance of distributed content projects within one team.

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Editorial Government Content Editorial Team 111

Content Marketing Institute

MARCH 27, 2018

In this post, I help you make sense of two influencer marketing tactics – the roundup blog post and the influencer-authored blog post. It’s simple in concept: Feature the thoughts of several industry influencers in a blog post or some other form of content to drive earned media traffic and brand awareness. Checklist orientation.

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Recruitment Marketing Brand Awareness Editorial Team 107

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Click To Tweet.

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Promotion Editorial Team Blog Blogging 99

Content Marketing Institute

SEPTEMBER 17, 2018

Editor’s note: You may have missed the original post when we published it a couple years ago. For example, when you publish a new blog post (“this”), an update automatically posts to Twitter (“that”). Outbrain is a content syndication tool that pushes your content across multiple top publishers. How much does it cost?

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Promotion Content Social Media Editorial Team 111

Kayleigh Moore

JANUARY 12, 2023

But over the course of my (almost) decade of full-time freelance writing, I’ve written for a handful of places that maintain extremely high editorial expectations. Maybe you’ll find a thing or two you can add to your own editorial process. The guidelines High editorial expectations are laid out before a single word is written.

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Editorial Writer Editorial Team Search Engine Optimization 221

Content Marketing Institute

AUGUST 1, 2018

When you look at the library of content you publish, is it a string of somewhat-related blog posts, videos and more — or do all the pieces work together to tell a better, broader story? Of course (to poorly paraphrase Robert Rose), you want your editorial to tell one story instead of each piece being disconnected from the rest.

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Editorial Content Editorial Team Projects 83

Content Marketing Institute

NOVEMBER 29, 2018

You can subscribe (about $20 per year) and publish without the watermark. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Click on Stories and upload your animated content. Create the ombre/rainbow text effect. Over to you. Please share in the comments.

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Editorial Team Text Editorial Content Marketing 110

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

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Content Creator Audience Script Content 104

Content Marketing Institute

APRIL 12, 2018

Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Here are some things the content team at Capital Group does: Conduct polls on Capital Ideas site. ” In response, the Capital Ideas team published the answer in what became their top opt-in article. Stay plugged in to audience needs.

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Brand Content Editorial Team Editorial 107

Content Marketing Institute

SEPTEMBER 21, 2018

But if you treat it as something you do after you publish your content, you’re missing an opportunity. Invite them to review a final draft before publishing the content (Everyone loves to feel like their opinions are valuable, and doing this will get them excited about the promotion you’re going to do next.). Blog Engage.

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Promotion Brand Awareness Editorial Team Content Creation 108

Content Marketing Institute

OCTOBER 25, 2017

Here’s the secret: I don’t, aside from keeping an eye on a couple of blogs about the topic. HANDPICKED RELATED CONTENT: 9 Brilliant Tactics to Promote Your Blog Content on Facebook. Blog readers (even better if you segment them by topics). You can’t publish the same ads over and over and get more people to act on them.

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Advertising Landing Page Editorial Team Creativity 104

Content Marketing Institute

APRIL 2, 2018

HANDPICKED RELATED CONTENT: 5 SEO Strategies for Social Media You Need to Know Before You Hit Publish. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Engagement. Search engines like Google want users to have a good experience. What’s been your experience?

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Content Marketing Website SEO Healthcare 111

Content Marketing Institute

NOVEMBER 2, 2018

Even if you can boast of impeccable content marketing skills and strategy , a slow-loading blog with poor user experience can cost you a fortune. In fact, according to the research conducted by DoubleClick , publishers whose websites loaded within five seconds earned twice as much ad revenue as those that loaded within 19 seconds.

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Website Editorial Team Landing Page Script 99

Content Marketing Institute

OCTOBER 8, 2018

Performing a video content gap analysis at an early stage will help you genuinely differentiate the videos you publish. What’s getting traction (look at engagement on videos published on Facebook, YouTube, and Twitter)? Do you want to publish videos that look similar or content that’s immediately distinguishable?

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Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

APRIL 20, 2018

HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate). MeetEdgar publishes the scheduled posts in each category; when the content runs out, the tool starts reposting it automatically. Reuse high-quality #content across channels and formats to give it new life, says @irinaweber048.

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Editorial Team Content Social Media Collaboration 106

Content Marketing Institute

MARCH 29, 2018

As always, I’m hard-pressed to squish the richness of this conference into a blog-sized summary, but I’ll take a shot by highlighting three main takeaways: Chatbots may be the straw that finally forces marketers to break the copy-paste habit. Artificial intelligence exists today that can automate and enhance many aspects of marketing.

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