Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures.

IT 141

IT Content Social Media Brand Awareness 141

BKA Content

AUGUST 25, 2023

Because of this, SEO for manufacturers is largely a lead-generation tool. To be successful, you must think about who your customers are and what kinds of things they may search for that could lead them to purchase from your company. These search terms are keywords.

Manufacturing 81

Manufacturing SEO Search Engine Optimization Social Media 81

Neil Patel

FEBRUARY 3, 2023

The world of search has evolved from simple keyword queries to a complex, data-driven ecosystem that is constantly changing. There’s a lot of content for the Googlebots to comb through to get it right (which is why the algorithm keeps getting a facelift). Page intent: How well a page’s content matches what searchers expect to see.

Brand Awareness 144

Brand Awareness Storytelling Keywords Engineering 144

BKA Content

NOVEMBER 8, 2022

The Importance of Content Marketing to Grow Your Business in a Recession. The best approach to grow your business in a recession is through targeted content marketing. What Is Content Marketing? It involves creating compelling content and sharing it through online methods of communication. Proof Content Marketing Works.

Content Marketing 82

Content Marketing Marketing Content Insurance 82

ContentWriters

FEBRUARY 8, 2023

But it is still challenging to create video content that will bring high-quality leads and business results. Customer Story or Video Testimonials Customer stories or video testimonials are great examples of how your brand can be seen as an expert and provide credibility to your products and services.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Bramework

JANUARY 7, 2023

Are you trying to figure out if you truly need to hire a website content writer for your blog or business? Being able to leverage all the opportunities that come with Search Engine Optimization (SEO) and social media marketing leads to an immense potential to expand your organic reach online. Quality content.

Content Writer 98

Content Writer Writer Website Script 98

Bramework

AUGUST 3, 2022

Having an editorial content strategy is key for the growth of your blog, website or brand this year. It’s important that your content be researched so that it fits your brand and your audience naturally. What is an Editorial Content Strategy? Your content represents your online identity to the social world.

Editorial 52

Editorial IT Brand Awareness Content 52

The Hoth

OCTOBER 20, 2022

Certain risks do come along with PPC like ad placement or a competitive keyword. Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . You’re able to set up campaigns by writing an ad copy , selecting the right keywords, and choosing a landing page for your website. .

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

APRIL 19, 2021

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Keyword Targeting. Another significant advantage of Twitter advertising is that you can create campaigns to target people who have used a particular keyword.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

The Hoth

OCTOBER 12, 2023

In other words, classic SEO factors like proper keyword optimization, high-quality content, fast page speed, and authoritative backlinks will still help you climb to the top of the SERPs as they always would. In fact, the average B2B buyer will consume 8 pieces of content from your website before speaking to a salesperson.

SEO 59

SEO Keywords Search Engine Optimization Lead Generation 59

Moz

NOVEMBER 16, 2020

Because they fit the form and function of their sites, their best practices are directly dictated by how we interact with the organic content that surrounds them. People started interacting with content from different devices, at different times, and reacting to different types of campaign creatives. Brand Awareness.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Neil Patel

AUGUST 31, 2021

Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. You’ll learn what people are talking about, how they’re feeling, what they’re wondering about, and what’s the general buzz.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Contently

DECEMBER 13, 2022

Content that builds connections with customers is important. And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. The content you produce can look different in B2B versus B2C. The content you produce can look different in B2B versus B2C.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

iWriter

JUNE 20, 2023

Furthermore, according to HubSpot, a staggering 60% of marketer s consider inbound strategies, including SEO and blog content , as their highest-quality source of leads. SEO encompasses five key stages: Keyword research: Identify the search terms people use. Content creation: Develop valuable and relevant content for users.

SEO 52

SEO Search Engine Optimization Utilities Brand Awareness 52

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. For any smaller company with a low budget, creating video content can seem a little intimidating.

Marketing 145

Marketing Brand Awareness Social Media Education 145

The Hoth

NOVEMBER 15, 2022

For example, it may be that a prospect spent weeks reading content about your products that they found in the organic search results. . Even if you do all the work yourself, there’s still the massive time investment it takes to create and release regular content, make technical SEO tweaks, and conduct keyword research. .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Neil Patel

FEBRUARY 10, 2021

The goal of this stage is to raise brand awareness, not to make a sale. Exposure, influence, and engagement are the keywords. Each “place” in the brand-awareness pyramid requires different tactics for marketing (which we’ll get to). You can test elements like different content, images, and CTAs.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

Backlinko

FEBRUARY 15, 2024

We’ll cover why it matters, ranking factors you need to know about, and how to optimize your content to show up in TikTok searches. Similar to SEO for web pages , TikTok SEO focuses on optimizing your content to show up in search results on the platform. What Is TikTok SEO? Why Should You Care About TikTok SEO?

SEO 96

SEO Keywords Social Media Engagement 96

Bramework

JULY 6, 2022

You may understand the importance of your blog, however, it’s hard to put quality content out there consistently! . If you are going to grow your traffic or leads through your content, it’s important to nurture those as an agency owner. It may be time to reach out for a little help with content when the time is right. .

Blog Writer 52

Blog Writer Writer Landing Page Content Writer 52

Neil Patel

FEBRUARY 17, 2021

Research indicates that 80 percent of customers are more likely to do business with a brand that offers personalized experiences. Clear and Compelling Content. Google Ads are a great way to market your brand and product with the ability to reach a wider audience than other direct response marketing channels.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Bramework

AUGUST 20, 2023

Because if you can make money blogging , your content marketing can not only increase your potential leads, but also your monthly income. We’re all about helping you blog smarter and faster , and we’re pros at helping you turn your content into cash. Yes, it’s true! Encourage your partners to do the same.

Blog 98

Blog Blogging Freelance Brand Awareness 98

Neil Patel

FEBRUARY 4, 2021

Traffic to Neil’s massive collection of content showed people in countries worldwide were reading the articles. Later Neil realized how many businesses were in the same position he had been and started creating content to help them. Another area where we excel is pushing relevant content live the same day it’s created.

Digital Marketing 126

Digital Marketing Agency Marketing Portfolio 126

Smart Blogger

DECEMBER 29, 2023

So you’ve heard about the magic of LinkedIn lead generation and are curious whether it can work for you. Well, the good news is that transforming your LinkedIn profile into a lead-generating engine is totally doable with the right approach. Why LinkedIn for Lead Generation? Let’s dive right in.

Lead Generation 66

Lead Generation Social Media Education Brand Awareness 66

The Hoth

NOVEMBER 9, 2022

Something as simple as your commute to work can generate a ton of writing ideas. . If you’re writing blog content for SEO , conducting keyword research is the most reliable way to find inspiration (as it will clue you in on what your audience is searching for the most). . #5: 5: Write about what you know . Why is that?

Writing 105

Writing Proofreader Copywriter Copywriting 105

Moz

FEBRUARY 10, 2021

But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Express Writers

FEBRUARY 20, 2024

I think we can all agree content is essential. You can’t go anywhere without coming across content. Content is everywhere, from the emails your favorite brand sends to that meme your dentist posted on social media. However, budgeting to create all that content is another beast you might not be ready to tackle.

Content 78

Content Writing Search Engine Optimization Freelance 78

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

Neil Patel

JUNE 2, 2021

The massive focus on social media ads combined with the challenge of creating compelling high-quality video content makes YouTube ads a tough sell to small business owners. Without a way to meaningfully interact with the content, ads ran the risk of being both frustrating and irrelevant. Can YouTube ads be tough to grasp?

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Contently

DECEMBER 14, 2022

As a results-driven CMO, your team KPIs and campaign-specific goals extend beyond building brand awareness. You want quality leads within your ideal customer profile (ICP) that are ready to talk to sales. When you work with your content team, you want to align your team goals across functions. The end goal?

Editorial 105

Editorial Content Lead Generation Brand Awareness 105

Content Hacker

OCTOBER 26, 2023

But Content marketing is helping people before they buy from you… If you pitch to someone and they don’t care, it’s because you failed to qualify them. With content marketing, you can give people answers to questions they’re searching for right now. Studies have shown that businesses with blogs get 67% more leads than those without.

Content Marketing 52

Content Marketing Marketing Content Search Engine Optimization 52

Content Hacker

OCTOBER 26, 2023

Now that you know how to do keyword research, let’s move onto content creation. What is Content Creation? Content creation is the process of developing original and valuable material to share with your audience. Creating an outline or content plan can help organize your ideas and ensure a logical flow.

Content Creation 52

Content Creation Proofreader Content Brand Awareness 52

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52

ContentWriters

FEBRUARY 15, 2023

The volume of time that users are consuming social media content marks an excellent opportunity for businesses to connect with their current and prospective customers. Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Moz

APRIL 3, 2019

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. But before you do anything else, you need to define what goals you want to accomplish with your content.

Brand 68

Brand Government Finance Brand Awareness 68

Bramework

OCTOBER 19, 2023

Let’s find out how to increase your website conversion rate and what that means for your brand. We will define conversions , show you some tips and tools to get your website converting faster than you can even create new content. When you have the right website conversion goal in mind, you can focus your energy on your content.

Website 52

Website Landing Page Lead Generation Blog 52

Neil Patel

SEPTEMBER 20, 2021

It’s really easy to get started through simple methods like using alt text, creating content, and detailed keyword research. Do Keyword Research. The best on-site optimization always starts with keyword research. We created Ubersuggest (a free keyword research tool) for beginners with a low budget just like you.

Website 141

Website Landing Page Keywords Architecture 141

Shorthand Content Marketing

MAY 8, 2022

Content marketing is far from a new strategy. In 1732, Benjamin Franklin used an ingenious form of content marketing to promote his printing business. Content Marketing Must Create Engagement. Even in 2021, this is the exact job that content marketing specialists are hired to do. What is a Content Marketing Specialist?

Content Marketing 52

Content Marketing Marketing Content Entertainment 52