Neil Patel

OCTOBER 7, 2021

While mistakes may be embarrassing and used well, they can also be a tool to shine the spotlight on your brand or product. Sometimes using conventional digital marketing practices only puts you in the same league as your competitors. In today’s crowded market, you may need to give yourself an edge. Let’s face it.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Article Writing

AUGUST 23, 2023

In the dynamic world of digital marketing, where attention spans are fleeting, and competition is fierce, understanding how to start video marketing has become crucial. Video marketing has emerged as a powerful tool that can captivate audiences and drive results like never before.

Brand Awareness 52

Brand Awareness Storytelling Marketing Digital Communication 52

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? Types of E-commerce Marketing.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Content Hacker

APRIL 10, 2024

A robust video marketing plan can serve a variety of purposes in marketing: Brand Awareness: Creating videos that showcase your brand’s personality, values, and offerings can help build brand awareness and recognition. Brand awareness, product demos, customer testimonials?

Marketing 45

Marketing Brand Awareness Social Media Keywords 45

Credible Content

JANUARY 21, 2023

Benefits of persuasive copywriting Many writers intermix content writing and copywriting when they talk of writing for the web or for digital marketing. You can increase your brand awareness and recognition. For all my major keywords, I have been on Google’s first page for the past two months.”

Persuasion 130

Persuasion Copywriter Copywriting Writing 130

Bramework

DECEMBER 1, 2023

Rather than pitching products or services directly… Content marketing aims to provide readers with informative and engaging content that builds trust and establishes the company as an authority in their industry. There are several key reasons why high-quality content marketing is so critical for brands today.

Content 52

Content Entertainment Brand Awareness Education 52

Income Diary

MARCH 19, 2024

For instance, refining your ads to target a certain age group or geographic location ensures that you are reaching individuals most likely to engage with your brand. In the world of SEO, a business owner must focus on target keywords in online searches. These keywords should be reflective of what potential customers are searching for.

Promotion 105

Promotion Website Social Media Advertising 105

Smart Blogger

JANUARY 22, 2024

Simply put, marketing funnels visualize the journey a customer goes through, from first learning about your brand to making a purchase and beyond. It’s a fundamental concept in both digital marketing and traditional marketing realms. Now, you might be wondering, how does this differ from a sales funnel ?

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

ContentWriters

FEBRUARY 8, 2023

Product Review Videos Making a video review of your product is an easy way to educate potential buyers on what you have to offer and why it will be valuable to them. Make sure that the video has an exciting storyline and includes relevant keywords in the title. They create brand awareness, increase website traffic, and improve sales.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Smart Blogger

JULY 13, 2023

You’ll include relevant keywords (on-page SEO). Boost Brand Awareness Imagine your brand’s name being mentioned on influential blogs, or your guest post appearing on popular platforms. It’s like having a billboard in Times Square, enhancing your brand’s reach and recognition. Makes sense?

SEO 77

SEO IT Search Engine Optimization Social Media 77

Neil Patel

AUGUST 31, 2021

This is even more of a puzzle in a digital world. Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. Identify Connected Keywords and Hashtags. Sometimes things change overnight.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Smart Blogger

JULY 27, 2023

Businesses small to large, rely on content writers to communicate their value proposition, differentiate their brand, and engage their customers. Digital marketing agencies look for content writers to craft compelling stories for their clients. SEO Understanding : Writing for digital platforms means understanding SEO.

Content Writer 66

Content Writer Freelance Writer Pharmaceutical 66

Neil Patel

AUGUST 25, 2020

Without this essential set of information, you’ll have a hard time making an educated decision. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. How do you measure the success of location-based keywords? Impeccable keyword research. Or raise brand awareness.

Agency 133

Agency Landing Page Digital Marketing Social Media 133

Creative Little World

JANUARY 4, 2023

In short, good copywriting requires creativity, knowledge of marketing principles and trends, as well as an understanding of how words shape emotions and behaviour. What you want is for people to take a specific action, whether that’s responding to email marketing or buying a product via a landing page.

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Bramework

OCTOBER 9, 2023

From professional blogs to personal blogs aimed at sharing a passion or educating others, each blog serves its own unique purpose. You’re free to use your blog as a tool to build trust with potential customers while establishing your online brand. It requires thinking about the audience and creating content that engages them.

Blog 52

Blog Blogging Social Media Keywords 52

Quick Sprout

FEBRUARY 19, 2023

Blogging is one of the best ways to build brand awareness, engage your audience, promote your products, and deliver value to your customers. But they’re also some of the most useful, providing readers with a comprehensive list of information they can use to inform their decisions or get educated.

Blog Post 77

Blog Post Post Blog Blogging 77

Moz

JUNE 23, 2020

On July 14th & 15th , we'll be charting brand-new territory with MozCon Virtual: with a choose-your-own-adventure two-stream show, robust opportunities for online networking , and some of the industry's top speakers, you're in for all the turbo-charged SEO education and peer interaction of in-person MozCon with none of the troubles of travel.

Consulting 80

Consulting Brand Awareness SEO Keywords 80

Moz

JUNE 23, 2020

On July 14th & 15th , we'll be charting brand-new territory with MozCon Virtual: with a choose-your-own-adventure two-stream show, robust opportunities for online networking , and some of the industry's top speakers, you're in for all the turbo-charged SEO education and peer interaction of in-person MozCon with none of the troubles of travel.

Consulting 74

Consulting Brand Awareness SEO Keywords 74

Neil Patel

MARCH 6, 2023

In short, video is extremely beneficial (and not only for increasing brand awareness). This educational query gave us our first peek into how well these videos were being highly ranked by Google. These results were more educational, with suggestions from medical sources.

Keywords 83

Keywords Medical Landing Page Brand Awareness 83

Smart Blogger

MAY 31, 2023

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

Digital Marketing 75

Digital Marketing Marketing Brand Awareness Social Media 75

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Neil Patel

JUNE 2, 2021

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. You’ve done all your audience and keyword research , and you know what the messaging should look like.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Smart Blogger

FEBRUARY 13, 2023

Videos Boost Your Google Ranking Video-based search engine optimization strategy (video SEO) works well for two main reasons: YouTube videos can rank for keywords in Google searches Videos in website content can increase its ranking Also, videos in your content cause visitors to spend more time on the page. What publications do they read?

Content Marketing 104

Content Marketing IT Marketing Brand Awareness 104

The Hoth

JANUARY 18, 2023

While search engine optimization is a popular topic amongst digital marketers , it’s less understood by C-suite executives and stakeholders. . SEO tactics are undoubtedly effective, with 61% of B2B marketers reporting that SEO (and the organic traffic it generates) drive more leads than any other marketing channel. .

SEO 104

SEO Education Digital Marketing Search Engine Optimization 104

Neil Patel

FEBRUARY 19, 2021

Paid ads take the guesswork out of keywords. With organic search, you’re making educated predictions on keywords that you think will do well for your brand, and then you’re building content against them. Next, choose the platforms that will serve your brand and your sales goals best.

Social Media 145

Social Media Sales Media Retail 145

The Hoth

DECEMBER 19, 2022

If so, a local SEO strategy can help you raise brand awareness and attract potential customers. . While digital marketing may seem unnecessary for brick-and-mortar franchise locations , that couldn’t be further from the truth. . Using location-based keywords . Setting up a Google business profile .

SEO 103

SEO Keywords Engineering Search Engine Optimization 103

Smart Blogger

MAY 25, 2023

Content writing is typically more informational and educational, creating long-form content like blog posts or articles designed to inform or entertain the reader. When done right, SEO copywriting doesn’t just sprinkle keywords here and there like a chef adding spices to a dish. But the magic doesn’t stop at keyword use.

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

ContentWriters

FEBRUARY 15, 2023

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. Instagram is a great option for e-commerce brands or organizations that have a visual or potentially educational aspect to their business.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Contently

DECEMBER 14, 2022

As a results-driven CMO, your team KPIs and campaign-specific goals extend beyond building brand awareness. While you know content is integral to your lead nurturing strategy, you need more tangible results from your content marketing teams.

Editorial 105

Editorial Content Lead Generation Brand Awareness 105

Content Hacker

FEBRUARY 21, 2024

So how do you keep generating post ideas that educate and entertain? Educational Blog Post Ideas Educational blog posts not only position your brand as an authority in your niche but also significantly improve SEO rankings by providing valuable information that meets the search intent of your audience. Let’s explore.

Creativity 52

Creativity Blog Blogging Education 52

Buffer

NOVEMBER 8, 2023

Keyword rankings Again, if SEO is important to a content team, they’ll likely pay close attention to their keyword rankings — in other words, the website page’s position in search results that are important to their product or service.

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. However, many people don’t realize that the benefits of content marketing go far beyond simply getting your website in front of more people. Generate Brand Awareness. Generate Leads.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

The Hoth

FEBRUARY 15, 2023

That reinforces the need for staunch product marketing techniques to differentiate your service from all the others. Building brand awareness is a gigantic part of this, as the more trusted & recognizable you can make your brand, the easier it will be to make your SaaS products stand out from the rest.

Marketing 102

Marketing Education Brand Awareness Keywords 102

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. Note: There’s a caveat to including the searched keyword in your copy that you’ll see in strategy 2.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Content Hacker

FEBRUARY 27, 2024

But there’s more — blogs are perfect for sharing success stories and industry insights that build brand awareness. Blogging has emerged as a cornerstone of digital marketing. Far from being just an online diary, a well-executed blog can serve as a dynamic hub for businesses to engage, educate, and convert customers.

Recruitment 40

Recruitment Education Blog Blogging 40

The Hoth

AUGUST 1, 2023

In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points. This is a powerful status to hold, as it leads to increased brand awareness and customer loyalty. Inbound vs. Outbound Marketing: How Are They Different?

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Copywriter Collective

OCTOBER 31, 2023

If you’re a digital marketer or business owner, you probably understand the tediousness of persuading people to do business with you. How Copywriting Can Elevate Your Message Copywriting is an important cog in the digital marketing wheel. You then must follow that up with newspaper ads, blog posts, and follow-up emails.

Copywriter 52

Copywriter Copywriting Persuasion Proofreader 52