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Evolution of the Search Landscape and Future Search Trends

Neil Patel

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. Short-form storytelling that educates and entertains keeps users on these platforms and drives leads.

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How to Use Twitter Trending Topics in Marketing

Neil Patel

This is even more of a puzzle in a digital world. Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. Trends don’t stick around for a decade or a year.

Marketing 137
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B2B Video Marketing Ideas and Best Practices

ContentWriters

Product Review Videos Making a video review of your product is an easy way to educate potential buyers on what you have to offer and why it will be valuable to them. SEO Video Marketing SEO videos are a great way to boost your search engine rankings. They create brand awareness, increase website traffic, and improve sales.

Marketing 115
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Ultimate Guide to Promoting Your Website for Free: 8 Proven Methods

Income Diary

Online Presence Promoting your website is a mission-critical activity for any business aiming to establish a solid online presence, drive target audience engagement, and meet its marketing objectives. Building and refining an email list with supportive plugins like WPForms allows for a targeted approach to your email campaigns.

Promotion 105
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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

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How to Use YouTube Ads to Grow Your Business

Neil Patel

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Brand Awareness: Non-Skippable Ads. Brand awareness is about maximizing visibility for your brand.

Ads 141
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How to Get SEO Buy-In From Your Leadership

The Hoth

While search engine optimization is a popular topic amongst digital marketers , it’s less understood by C-suite executives and stakeholders. . SEO tactics are undoubtedly effective, with 61% of B2B marketers reporting that SEO (and the organic traffic it generates) drive more leads than any other marketing channel. .

SEO 104